The only thing I know about Mayfair is that it’s a pretty good property to buy if you’re playing Monopoly. In reality, this pretty ‘n’ posh street is filled with people wearing suits standing outside clubs in the afternoon sun and, as far as I can tell, looking (or at least trying to look) as though they make lots and lots of dough. The cash kind, not the squishy kind.
It is strange but sort of perfect that the latest Ohh Deer Pop-Up is on Dover Street. As I head to the launch I notice that skinny jeans, hipster glasses, tattoos and dyed hair are dotted amongst the briefcases and Oxford shirts, as people make their way to the opening of this creative hubs latest temporary shop. These arty folks are a stark contrast to the suited up worker bees hanging out for cocktails after a hard day in the office.
When I get to my destination I am not disappointed. Nestled in a basement shopfront, in independent retailer Wolf & Badger‘s Gallery Room is a wonderful, creative celebration. Although it’s been and gone now, this illustration extravaganza took place between the 21st June and 4th July, with the launch event I popped along to falling on Thursday the 20th June.
I’ve written a lot about online shop and illustration collective Ohh Deer lately. I interviewed Co-Founder Jamie Mitchell a few months ago, I wrote a strange and slightly creepy love letter about them which you can read here. Bearing all this in mind, I was understandably pretty excited to be heading to their pop-up launch.
The night was filled with the latest contemporary illustration talent and general creative peeps and all sorts of products were on hand, from tee’s to cushions. With free illustrated badges and neon cupcakes on the menu as well as plenty of tipple all ’round, this was a pretty cool pop-up (and my first). Complete with a goodie bag to end the night, and artwork projected onto the wall, this was an illustration spectacular at its best.
Wearing Rosita Bonita seahorse earrings, I bumbled my way inside with a friend and got myself a drink and some cake. Tired after work, this was the perfect way to get my spirits up as well as meet some creatives and browse some great products. Laura Gee‘s beardy cushions and Jack Teagle‘s comics made a particular impression on me, and I also met Drew Turner and saw his spectacular tattoos. The night was a mesh of bright My So Called Life style dyed locks, quirky outfits and plainly clothed artists and arty types too. My friend having abandoned me for her book club down the road, I spent the second part of the night getting to know the amazing Yasmin Dilekkaya of Yas-Ming Ceramics and her lovely mum as well as getting an eyeful of the latest in contemporary illustration.
One of the especially exciting things about this pop-up was seeing a whole bunch of Ohh Deer products up close and personal. Although I spend a good chunk of my wages buying out their stock and have everything from t-shirts to a notebook myself, there’s something special about seeing it all laid out. As one of those annoying hipster peeps that spends their evenings hanging out in Paperchase until it shuts, I can imagine myself spending my time lingering in permanent Ohh Deer stores one day. Fingers crossed they open one.
As an illustration junkie living outside London, this Ohh Deer Pop-up was one of my first real introductions into the illustration world. Meeting some of the collaborators and hearing them talk about the brand was great too. With workshops spread over the pop-up to help build skills and get creative in a flock, there was not much more you could ask for from this young, fresh, determined creative company. Pretty impressively the pop-up also kicked up quite a buzz with Elle, Time Out, The Evening Standard and The Telegraph all giving it a mention, as well as the workshops being completely booked up.
Once all the fun and games was over at the end of the night and and after a long journey home courtesy of National Rail, I realised I had left my cardigan on the train (again). ‘Ohh Deer‘ I said to myself, smiling.
- An Interview with Yasmin Dilekkaya of Yas-Ming Ceramics
- Anna Wenger Interview
- Veja launch ‘Projet Numero Deux’ – satchels and sacks, ethical style
- Ohh Deer Illustration Collective: an interview with Co-Founder Jamie Mitchell
- Ming Pin Tien: London Fashion Week S/S 2013 Catwalk Review