Amelia’s Magazine | Ong-Oaj Pairam: London Fashion Week S/S 2014 Preview Interview

ONG-OAJ PAIRAM by Gaarte
ONG-OAJ PAIRAM S/S 2014 preview by Gaarte.

Thai born designer Ong-Oaj Pairam takes to the catwalk this season as part of Fashion Scout at the Freemasons’ Hall. Having trained with the likes of Proenza Schouler and Roland Mouret, he combines precise tailoring with an eye for decorative detail. I caught up with Ong-Oaj for an exclusive preview of the new collection.

Ong-Oaj Pairam Autumn:Winter 2013
Ong-Oaj Pairam A/W 2013.

You studied at Brighton University (so did I!) What is the best thing about the course these days?
I found the course really tough, and found I had a hard time just keeping my head down. The beauty of studying in Brighton is the ability to escape from it all when you need to switch off. You are surrounded by the beautiful countryside and the sea. The aftercare I have got from my tutors has been really valuable and they have been really supportive of me launching my own brand. The friends I made at uni are friends for life: many are taking the day of work for me and chipping in backstage to help with the show.

What three words best describe your style?
Confident, elegant, fun.
 
Ong-Oaj Pairam Autumn:Winter 2013
Ong-Oaj Pairam A/W 2013.

What did you learn from working at Proenza Schouler and Roland Mouret?
Proenza Schouler was only a small company when I started with them so I had to adapt very quickly to various roles. I would be pattern cutting, managing a runway show and running sales all in the same week. I was very lucky that Jack and Lazaro exposed me to everything. New York is also great place for people watching, and because I saw people making really brave yet sophisticated choices in what to wear it helped me develop my own style. Roland Mouret helped me refine my pattern cutting skills: he is a master at the body conscious dress. I learnt that simpler design is often harder to achieve yet just as impactful.
 
Ong-Oaj Pairam Spring Summer '14 Preview Collection by Rose Crees
Ong-Oaj Pairam S/S 2014 Preview by Rose Crees.

How have you translated the idea of Drew Barrymore’s character in ET into a fashion collection? It sounds most intriguing. 
Haha, inspiration comes in the most extraordinary forms. Gertie (Drew Barrymore’s character) inspired me in many ways. Initially I emulated her childish curiosity in the creative process, exaggerating what is exciting and removing all the usual rules. She’s one tough cookie, despite her age, and I admired her strength. Without giving too much away, there are lots of cues to her character in the collection, including fabric choices, patterns, colour and perspectives. (Although there’s no gingham cowgirl uniforms or cut out bed sheet in this collection… yet…)
 
Ong-Oaj Pairam A/W 2013 by Zoe Gotts
Ong-Oaj Pairam S/S 2014 preview by Zoe Gotts.

Why is it so important to you to print on British textiles, and where do you get this done?
We have so many skilled factories and teams in Britain and there is so much talent, yet it’s very easy to get work done overseas to save on cost. You miss out on a wealth of local talent, craft and inspiration if you save a few pennies by getting work done abroad. All the textiles in this collection were sourced and printed in Britain, and all my embroidery and my shoes have been manufactured here. It’s nice building a relationship with the companies and you learn so much more from the people. 
 
Ong-Oaj Pairam Autumn:Winter 2013
Ong-Oaj Pairam A/W 2013.

Embroidery was all done by Jenny King and her team, her studio is a five minute walk from my studio and she has a huge portfolio of spectacular embroidered pieces. My shoes were manufactured by Thomas Murphy, who is an incredible designer and has a small workshop in London. The textiles come from various factories, unfortunately they are mainly in Yorkshire so a bit too far for me to bribe them with cup-cakes. Printing is done through the Silk Bureau.
 
Ong-Oaj Pairam A/W 2013
Ong-Oaj Pairam A/W 2013.

How has your Thai heritage affected your approach to design? 
My Thai background has mainly affected my approach to business and my work ethic. My parents grew a successful (food) industry from nothing and inspired me to work very hard and achieve my dreams. Always start with the end in mind and keep focussed. They are also good at making sure I keep my business head on.

Categories ,A/W 2013, ,Brighton University, ,Drew Barrymore, ,ET, ,Fashion Scout, ,Freemasons’ Hall, ,Gaarte, ,Gabriel Ayala, ,Gertie, ,interview, ,Jenny King, ,lfw, ,London Fashion Week, ,Ong-Oaj Pairam, ,Pop PR, ,preview, ,Proenza Schouler, ,Roland Mouret, ,Rose Crees, ,S/S 2014, ,Silk Bureau, ,Thai, ,Thomas Murphy, ,Zoe Gotts

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Amelia’s Magazine | Roland Mouret in conversation with Colin McDowell at Selfridges

Roland Mouret by Yasmeen Ismail
Roland Mouret by Yasmeen Ismail.

I’m sure I don’t need to tell you what a hellish place Oxford Street is when you’re in a rush. Last Thursday, viagra having legged it home from work to change (what, click did you think I was going turn up in front of not one, but two living fashion legends in my standard office attire?) I had to dash out of Bond Street tube station, dodge hordes of dawdling tourists and run up three escalators to find I’d missed the first five minutes of the event. I was at Selfridges to watch fashion journalist Colin McDowell interviewing designer Roland Mouret in front of an audience of about 50 people. I needn’t have worried about my tardiness though. The next forty-five minutes were a fashion writer’s dream come true – Mouret’s wonderfully Gallic way with words elicited more truisms, maxims and aphorisms than a whole fashion week’s worth of backstage interviews. And, of course, a few clichés too, but I won’t begrudge him that.

Scarlett Johansson in Roland Mouret By Melissa Kime
Scarlett Johansson in Roland Mouret by Melissa Kime.

Straight off the bat, French-born Mouret reminisced dreamily about how the first shop he worked in was ‘like a window to the rest of the world,’ because it allowed him to observe people and what they wore close up. This was not some glamorous Parisian boutique, though; it was his parent’s butchers shop. Which prompted McDowell to ask what Mouret thought of dress made of meat that Lady Gaga wore to the 2010 MTV Music Video Awards. According to Mouret, Gaga is an artist whose genius borders on madness – ‘maybe it’s because inside she is as raw as the meat she was wearing’ he deadpanned – and he doesn’t envy that level of fame: ‘I’m really lucky that my dresses are more famous than me.’ But Mouret isn’t precious about how his customer chooses to dress, nor does the designer long for a return to the time of formality when gloves, hats and matching shoes were de rigueur for women. ‘It’s so easy to find the past quite charming and quite romantic but I find life more interesting now. I love to see what women want to buy from me and mix with other designers’

Roland Mouret's Galaxy Dress by Lou Taylor
Roland Mouret’s Galaxy Dress by Lou Taylor.

Roland Mouret started his design career late in life by today’s standards. ‘I was 36 and I said to myself, if at 40 I’m not making clothes I’m going to be a bitter bastard.’ Now a full-time London resident, he first came to England in the eighties and co-owned a nightclub for a time. Attracted by the counter-culture of Soho, he saw London as the ‘other side of the mirror’ to tasteful, Chanel-worshiping France. With no formal fashion design training, Mouret funded his own first ‘demi-couture’ collection, his definition of that being ‘when someone who doesn’t know how to make clothes tries to make some clothes and pretend they are couture.’ £2000 paid for all the fabric, production and the final show, but he had to cut corners at times, for instance using his own bed sheets to cut patterns until a friend told him that he should be using calico. ‘That winter I was producing the clothes myself on a manual sewing machine. The needle went through my finger so many times and I was bleeding on the clothes and I thought ‘it’s so conceptual, my DNA is on the clothes!’’

Scarlett Johansson Rouland Mouret Dress by Claire Kearns
Scarlett Johansson in a Rouland Mouret Dress by Claire Kearns.

Mouret concentrated on dresses simply because he didn’t know how construct anything more complicated. ‘I used hatpins instead of safety pins, but the first time someone wore [one of my dresses] when she came out of the car she had her arse to the public. So I had to learn how to make a zip.’

Seven years later it was those early dresses that inspired the watershed moment in Roland Mouret’s career, bringing him international fame and credibility. ‘I said to my team, I want to go back to the first dress, the dress that I never finished. And I had just met two women in my life, and I realised that I didn’t have anything for them in my collection.’ Those two women happened to be Dita von Teese and Scarlett Johansson. So, in 2005, the tight, sexy, cinch-waisted Galaxy Dress was born. Adopted as red carpet uniform by A-listers on both sides of the Atlantic, a million high street copies were spawned and the dress gained modern classic status almost instantly. The genius of the Galaxy was that it showed off an hourglass figure perfectly, but also gave the illusion of an hourglass shape on even someone as skinny as Victoria Beckham, who became a close friend of Mouret’s.

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Dita von Teese in Roland Mouret by Soni Speight.

That friendship proved to be instrumental in Mouret’s career. Amidst all the success and adulation Mouret split from his business partner, came close to bankruptcy and lost the right to sell his designs under the Roland Mouret moniker. It was at that point that Beckham introduced the designer to former Spice Girls manager Simon Fuller, who became Mouret’s new business partner. In 2010 they bought back the Roland Mouret name, a feat few designers in the same situation have managed.

GALAXY & DNA DRESS BY CHRIS RODWELL
The Galaxy dress by Chris Rodwell.

The Roland Mouret brand is still growing. A stand-alone shop at 8 Carlos Place in Mayfair opened in January this year and his first menswear collection launches for spring 2012. The latter came about when Mouret realised that at 46-years-old ‘there was nothing was on the market for me.’ Does his design philosophy differ for menswear? The importance of men and women dressing for each other is not lost on Mouret, but it’s the motivation that differs with mens clothing. ‘Men would love to undress the woman I dress and women would like to borrow an outfit from the man I dress,’ he told McDowell. Either way, Mouret loves to see his designs translated into real life. ‘With my new space in London, when [customers] come and try an outfit it’s so fantastic for me to be a part of their life through that outfit.’

London has served the designer well, and created that rare thing, a Frenchman who recognizes that the French have a tendency towards arrogance: ‘I still argue with people when I go back to France and they think they’re the best.’ I came away from the interview liking Roland Mouret, and not just because he’s a veritable sound bite machine. He’s got a blend of self-awareness and measured self-confidence that’s quite unique in the ego-driven fashion industry. If you ask me, he deserves nothing but credit for the hard work and raw talent that has taken him from the butcher’s shop to the stars.

Categories ,8 Carlos Place, ,Chris Rodwell, ,Claire Kearns, ,Colin McDowell, ,Demi-Couture, ,Dita Von Teese, ,Dress made of meat, ,french, ,Galaxy Dress, ,Ickleson, ,Lady Gaga, ,london, ,Lou Taylor, ,Mayfair, ,Meat Dress, ,Melissa Kime, ,MTV Music Video Awards, ,paris, ,Roland Mouret, ,Scarlett Johansson, ,Selfridges, ,Simon Fuller, ,Soni Speight, ,Victoria Beckham, ,Yasmeen Ismail

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Amelia’s Magazine | London Fashion Week S/S 2012 Exhibition Review: Headonism


Charlie Le Mindu by Claire Kearns

The exhibitions around Somerset House are one of my favourite London Fashion Week pleasures – I enjoy wandering the stands in between shows as it gives you a chance to see all of the clothes close up and even talk to some of the designers about their new collections. One such exhibition that I always make sure I catch, view is Headonsim. Curated by legendary milliner Stephen Jones, information pills who has designed for everyone from Marilyn Manson to Beyonce, medications 2011 marks its third year of existence. Read my S/S 2011 review here.


Charlie Le Mindu by Michelle Pegrume

Four milliners participated – Charlie Le Mindu, Piers Atkinson, Noel Stewart and J Smith Esquire. Situated next to the press lounge in Somerset House this time around, each designer exhibited their best talents on stands placed at different levels in quite a small room on the ground floor (rather than on the lower level as in previous years).

As expected, Charlie Le Mindu offered up some weird yet totally wonderful pieces, including this blue haired creation with amazing top headpiece and veil – the inky blue shades that used for his new pieces are a dramatically cool, dark approach to the lighter summer colours that we have seen on the catwalks so far this season. Le Mindu is well known for his hair couture creations – owing to regular nudity and his creative use of hair, his catwalk shows are always a media, blogger, fashion frenzy. For a background on some of the amazing hair couture collections he has created in the past, read Amelia’s review on his AW11 collection here.

His Headonism collection of blue wigs featured crystals, dip dyed ends and flowing curls given an edge with spiked headbands. Unlike his more avant garde creations, the ones on show at Headonism were a good flavour of what the designer is capable of in a more wearable capacity (if you are so inclined to wear a blue wig, that is!).


Piers Atkinson by Dee Andrews

Piers Atkinson has long been a favourite designer of mine. I love the way that he manages to be fun, quirky and different with his designs but still create pieces with enduring appeal. I reviewed his collection last year when the Hollywood hat stood out for me, he has since designed the cult-status Paris hat, which spawned further ‘Anna’ (but which Anna did he mean?!) and ‘London’ hats (worn by all those working behind the scenes at Somerset House). With his iconic cherry designs and loyal celebrity following (Anna Dello Russo, Kate Moss, Lady Gaga, Rihanna, Kelis, Cate Blanchett and Paloma Faith), his credentials are faultless. As part of the ‘Hot Voodoo’ S/S 2012 collection, this feather boa-esque blue snood is the ‘Ashlie’ and features a banana leaf print by Zandra Rhodes and printed blue silk chiffon Macaw.


Noel Stewart by Claire Kearns

Noel Stewart showed a beautiful collection of bright hats and headpieces, with multi-coloured cactus shapes, day-glo orange and wide rimmed sun hats, his S/S 2012 collection is bursting with the in-your-face shades that dominated many of the catwalks this season. The London based milliner has enjoyed large degrees of success since leaving the Royal College of Arts – the roll call of designers he has worked with is impressive to say the least and includes Hussein Chalayan, Oscar De La Renta and Roland Mouret. Perfectly crystallised in the illustration above, this fashion week he designed the hats for the Ready to Wear Erdem S/S 2012 catwalk show – a floral fantasy in pale blue hues played out in pretty dresses, trench coats and flowing skirts. Delicate in their execution, the small hats complimented the detailed floral prints of the collection wonderfully.


J Smith Esquire by Dee Andrews

J Smith Esquire presented a dreamy collection of Magritte inspired cloud bowler hats, sun hats and intricate leather headpieces. The sky blue and deep blue straw hats pattered with white fluffy clouds were a simple way to skip forward to thoughts of summer. Made from patent leather, his other headpieces have been cut to resemble feathers curling around the head in hues of sky blue, red and pale grey.

All in all, some exquisite design and now I can’t wait for summer.

Categories ,A/W 2011, ,Anna Dello Russo, ,Cate Blanchett, ,Charlie le Mindu, ,Claire Kearns, ,Dee Andrews, ,Erdem, ,Erdem S/S12, ,Florence Massey, ,Headonism, ,Hot Voodoo, ,Hussein Chalayan, ,J Smith Esquire, ,Kate Moss, ,Kelis, ,Lady Gaga, ,London Fashion Week, ,London Fashion Week Exhibition, ,London milliners, ,Magritte, ,Michelle Pegrume, ,Noel Stewart, ,Oscar De La Renta, ,paloma faith, ,piers atkinson, ,Rihanna, ,Roland Mouret, ,Somerset House, ,Stephen Jones, ,Zandra Rhodes

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Amelia’s Magazine | London Fashion Week Autumn/ Winter 2010 Catwalk Review: Julian J Smith

Julian J Smith was back for a second helping of London Fashion Week this season, link after his brilliant debut last September showing his inspired SS10 collection. Having previously worked with the likes of Roland Mouret and Erdem, adiposity before branching out with his own label – Julian J Smith is one designer who certainly knows his craft.

Julian-J-Smith-AW10-katie-harnettIllustrations throughout courtesy of Teabelle.

Set to fast paced music the collection consisted of edgy urban wear, with a touch of femininity in the fitted dress silhouettes. It is said that Julian was inspired by a mixture of ‘Icy Scandinavia and the wild natives of Central America,’ and these influences shone through. Pixelated diamond prints rocked the runway in pretty shades of pink, mustard yellow and baby blues, which contributed to the Central America theme; contrasted against hard black, which was a recurring theme right across the catwalks this season. Shiny, black, puffa-style jackets added something playful and individual to the Julian J Smith collection; creating a beautiful contrast with the summery colour palette.

P2200079Photograph courtesy of Camilla Sampson.

Beautiful dress panels that reminded me of spider’s webs were a favourite; filled with delicate holes, and combined with other colour panels. Other recurring trends from previous seasons included the statement shoulder, but here there was a softer take on the look: puff sleeves on black jackets were juxtaposed against tougher zips across the front. Some draping was seen on skirts, and there were splashes of bolder colours, such as acid green, warming up the look for AW10. Monochrome paint splatter graphics were scattered throughout, on shoulders and dress panels, whilst attention to detail was a definite strength of the collection, such as cut-out shoulders.

Julian-J-Smith-AW10-2-katie-harnett

The looks were teamed with French plaits, opaque tights, and glossy black plastic headbands with touches of grey that had something a little sci-fi about them (but were most likely the ‘Icy Scandinavia’ influence). Finally there was a subtler approach to the sheer trend, with just sleeves being presented transparently.
Julian J Smith is definitely on our list of ones to watch next season, with his talent most definitely growing from strength to strength. With recurring trends being a key focus for the collection, Julian J Smith deftly manipulated them to his advantage in a way that only an emerging design talent could.

Categories ,AW10 collection, ,Camilla Sampson, ,Central America, ,Erdem, ,Icy Scandinavia, ,Julian J Smith, ,lfw, ,onoff, ,Roland Mouret, ,teabelle

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Amelia’s Magazine | Betty Jackson A/W 09

The day started off with London transport, buy visit this site as usual, doctor ruining my life. The district line was delayed/suspended/just took bloody ages, meaning that I missed the first show I intended on seeing. This was due to over-crowding at South Kensington, as Fashion Week started during half term week, cue 6 million children/parents/tourists trying to get to the Natural History Museum, along with the fashionistas….not a good mix.

By the time I got to the BFC tent, the fashion pack were filing in for the Esthetica launch. Esthetica is the only show of its kind in the world, dedicated to celebrating ethical designers. Noir kicked things off to the not-so-subtle sounds of Hole’s Celebrity Skin, with a polished but edgy collection of, perhaps obviously, black clothes. There was then a drastic music change, a choir singing Creep by Radiohead, a strangely haunting rendition to accompany the more delicate shape of the second half of the collection. With the much quieter musical accompaniment, the unfamiliar sound of hundreds of camera shutters going off can be heard and fittingly adds to the ethereal quality.

Best discovery of the day? The Fashion Bus! When I was told about it, it conjured up images of a magical, playdays-style bus of couture. In reality it’s a coach with London Fashion Week written down the side but still, it served its purpose of getting us from the main South Kensington location to the Hippodrome in Leicester Square, without having to cross the path of my arch-enemy, London transport.

The reason we trekked across town was for Ashish. And it was completely worth it, as what unfolded was far more than just a fashion show. There was live music provided by VV Brown (wearing a dress from the collection), acrobats, a big circus setting and clowns….well, not actual clowns but the pom-poms on some of the looks combined with the hyper colour clash styling surely owed a debt to Coco somewhere along the line.

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And here are some snaps of what we’ll all be wearing come Autumn:

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Ashish-AW-09-2.jpg

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Perhaps not that last one so much…
Particular note should be taken of the amazing wedged, animal print shoe boots that all the models – and VV Brown were sporting:

Ashish-AW-09-shoes.jpg

This show was brilliant escapism, with some very wearable individual pieces once you separate them out from the styling. It felt like an afternoon at the circus, rather than just a fashion show, and in such a competitive week, Ashish has ensured that his show will be one everyone remembers this season.
It’s funny seeing the different crowds the different shows draw. The morning started off at the Margaret Howell studio, sick where the British establishment of fashion journalists turned out to see her A/W 09 collection. It was very, stomach well Margaret Howell, order country cosy, duffel coats, blues/greys, some cute over the knees socks and silks mixed with wools. A well put together, safe collection.

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I was, excitingly, sitting opposite Alexandra Shulman though, which did take up most of my attention. British Vogue has been wiping the floor with American Vogue in recent times, and it was thrilling to be in such close proximity to her, lets face it, what fashion journalist doesn’t secretly want to be editor of Vogue?

Now onto the different crowd part. Across town, in a swanky church in Marylebone, a full scale production was taking place in aid of the Qasimi A/W 09 show. Not so much journalism elite, more, well Simon Le Bon. But his presence was so to be explained as the show began…

Melinda Neunie was also there and here’s her review of the show:

I must say the Qasimi team managed to pull in quite an impressive crowd. Their pre-show champagne reception outside the beautiful St Mary’s Church was ablaze with bold prints and bright colours, with attendees clearly taking advantage of the nicer weather.

qasimi-4.jpg

The catwalk show was equally remarkable. Set against an exotic woodland backdrop, Qasimi propelled us into a world of fantasy, romance and passion with their A/W 09 collection. The all black luxury range exuded wealth, elegance and sophistication through sumptuous cashmere and Italian silks complete with gleaming outsized diamond accessories.

qasimi-3.jpg

An opera sound track opened the show alongside a fantastically poised Erin O’Connor clad in a sculptured corset gown and extravagant feathered headdress. The model was closely followed by Lily Cole, Yasmin Le Bon and Jade Parfitt.

Draping gowns, corset tops and intricate stitching dominated the show, which was closed by the spectacular Carmen Dell’Orifice who couldn’t help but give us a cheeky bum shake on her way out.”

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We didn’t recognise final model Carmen Dell’Orifice but everyone else did as she got whoops and cheers as she sashayed down the catwalk. The show was not at all what I was expecting, but it was epic! Seeing those famed models in the flesh, the dramatic music and, as Music Editor Prudence put it, the general Zoolander quality of it made it entertaining in the extreme.

We were penned into the lobby at the Vauxhall Fashion Scout like (well-dressed) sheep for an hour, viagra dosage but it was worth it to experience Horace’s A/W ’09 collection. The label’s founders, web Adam Entwisle and Emma Hales, website like this have made a welcome return to their androgynous roots.

Classic Horace is synonymous with distressed hand washed leather and oversized separates, and there was plenty of that to be seen. Baggy trousers contrasted with beautifully cut jackets, all accessorised with leather totes and large knitted scarves.

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Entwisle and Hales continue to play with the idea of gender in their designs. Pale-faced men in tunic dresses followed women in combat boots down the catwalk to pulsing rock beats. The collection is said to embody the spirit of 18th century monks, and the modesty of a monk’s attire was reflected in the voluminous hoods and clean monochromatic palette.

Such an abundance of black layers and boots could have become repetitive, but thankfully vibrant plaid prints provided bursts of colour, evocative of London’s punk heritage. It’s small wonder Horace has built up such a cult following.

Lebanese born designer Hass Idriss showed his first collection at London Fashion Week yesterday to a very odd crowd at Belgravia’s Il Bottaccio. I say odd because the majority of the black-clad crowd sported face-lifts, symptoms and I was amongst a very small percentage of the audience who weren’t wearing any make-up (yep, the boys did too – some even applying YSL lip gloss as a pre-show fixer).

They were, however, resplendent and I’d like to thank the fabulous woman who sat three seats down from me on the front line wearing the largest, roundest hat possible. Differing from the usual up and down runway, Idriss presented his collection in an L-shaped room, with myself and the mad hatter on the second, final arm of the catwalk. I am nursing a bad case of RSI in my neck this morning as I type: straining around that hat was quite a feat.

Visual obstacles aside, Idriss’ collection was a brave and opulent one. Credit crunch? What credit crunch?

Inspiration for this first collection had been drawn from Hans Christian Andersen’s Little Mermaid. The show kicked off with a booming soundtrack and two airbrushed-gold Adonises slowly glided along the runway, followed by the first model who hopped in a skin-tight fish tail dress, aided by the Adonises and a pair of gold embelished crutches (mermaid overkill, I’d say – and a little bit silly. I mean, honestly!)

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Gradually the collection grew in maturity whilst retaining the theme of the sea – luxurious weightless fabrics such as organza and tulle were enriched with sea water pearls and Swarovski crystals, reminiscent of early John Galliano for Dior Couture.

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The palette was mixed, ranging from organic pastel colours, golds and creams, through to shocking reds with black to contrast. A brave craftsman, Idriss pushed his capabilities to their limits across a range of techniques, heavily reliant on embroidery to the highest standard. Cuts were quite disparate – some gowns were a-line or floated gently to the floor whilst others were sculpted around the body with severe hems. The black satin and velvet mini dress with a charcoal chapel train, titled ‘The Mermaid’, was a particular highlight.

idriss-4.jpg

Throughout, most of the ensembles were hits, especially with the whooping audience. A couple of misses, though – and the award for unwearability goes to this little number – a plastic transparent poncho with beaded corals (and blood, sweat and tears according to the press handout). Hans Christian Andersen will be turning in his grave. Bonkers. Overall, a daring and immodest first outing for Hass Idriss. Keep a look out in the future – you saw him here first.
At 9.15 on a Sunday morning, stomach it seemed only the most diligent (and probably least hungover) of the fashion clan that made an appearance at the Betty Jackson show. It was worth the early rise, case to say the least.
We were bombarded with a visual palette of textures, soft colours and hemlines; resembling a painting whose medium changed by the paint stroke, from smooth watercolours to thick, rougher oils to scratchy pencils. Betty Jackson kept her collection airy, light and colourful- perhaps in an effort to float past or ward off next winter’s approaching cold and heavy credit crunch scenario.

Main colour themes drifted from cupcake and candy pastels to darker, richer shades;conjuring up autumnal images- like those in Monet’s more wintry landscapes. Fur, frills and subdued shades were combined in adorable, snappy pencil skirt and blouse/knitwear combos, very Audrey Hepburn in Breakfast at Tiffany’s.

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Jewellery was designed exclusively for Betty Jackson by Alexis Bittar, this included hand carved, hand painted lucite earrings and necklaces, whose sheer extravagance reminded us of Edie Sedgwick’s outrageous choice in accessories.

Purple tights and red belts are two of the most notable components of the collection, while some of the models wore versatile backpacks- probably Jackson’s effort to incorporate utility in what is becoming a very non-frivolous time.
Statement coats and fur boleros were thrown in for the warmth factor. Best model of the show was hands down, Jourdan Dunn.

Betty Jackson believes that “every new collection presents a new challenge, but most people feel more confident and sexy if they are comfortable” and we can see a huge representation of this in her latest designs, the bright and often outrageous colour schemes are juxtaposed in a variety of simple styles- which maintains the conservative nature of her clothes. These are garments that not only appear comfortable, but also versatile- they are not only adaptable to real, working life but also pieces you could and will wear for seasons to come.

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