Amelia’s Magazine | The Oscars 2011 – they’re a comin’

Seed Swap by Gilly Rochester
Seed Swap by Gilly Rochester.

I knew you could get yellow tomatoes, erectile more about but apparently there are purple and yellow carrots. Agricultural regulations have increasingly stifled the basic trading of seeds that was standard practice in an age gone by, and there is a wide variety of fruit and vegetables available out that are not even available at local greengrocers let alone at the big supermarkets. To counteract this local gardeners and enthusiasts have been clubbing together for Seed Swaps for the past decade. These are great places to swap your own seeds and discover little known but fabulously named plants and vegetables.

To find out why this practice is becoming vitally important to the environment I speak to Sara Cundy who becamse fascinated by the interaction between people and the natural environment during her degree in Geography. She has carried out research into consumers’ understanding of Fairtrade, and is currently Waste Minimisation Officer at the Wiltshire Wildlife Trust where she works with communities to help reduce the amount of waste generated and sent to landfill. Trained as a Compost Ambassador, she also volunteers as co-ordinator for the Wiltshire Fairtrade Coalition; who are in the process of organising events during the upcoming Fairtrade Fortnight 2011. Phew! I have no idea how she also found the time to organise a successful Seed Swap!
 
Seed Swap Gent by Velimir Ilic
Green Fingered Gent by Velimir Illic
 
You organised Bradford-on-Avon’s first seed swapping event, did you go to many before you decided to run one yourself? Do you know how these swaps started?
??I went to some of the very early seed swaps in Brighton (well Hove actually) and it was about the same time that I got an allotment with friends. ?? 

I hope it was successful! Do these events educate people or are gardeners already quite clued up on this practice???
The event on Sunday was fantastic! We had over 300 people attend, and around 40 volunteers either helping on the seed swap stall, making refreshment and running the other 20 or so stands that where at the event. There was an amazing buzz for a really concentrated 2 hour slot. The stalls that we invited to the event had a connection with growing your own and gardening and where from the local area. We also had stands on Composting, food waste, Wiltshire Wood Recycling (who are part of a national network of wood re-use organisations), Beekeepers, Hen Keepers and Tools for Self Reliance, who send tools for use in Africa, but also gave advice on the day on how to maintain your own gardening tools. Freecycle which is very active in our local area also ran a garden book swap, and promoted the fact that you can advertise through them if you have unwanted gardening equipment or are looking for someone, such as a chap wanting to try out Wormeries. We had three different children’s activities also; Growing Micro-Greens, Fitzmaurice Primary School Gardening Club; making bug houses, The Mead School Wingfield Gardening Club; and Wiltshire Wildlife Trust, making your own willow woven hanging flowerpot holder.  Friends of Fitzmaurice Schools Gardening Club also made the fantastic cakes (cake is always a winner!) to raise funds for infrastructure such as raised beds at the school. ??We had a number of volunteers who were able to give advice such as the Wiltshire Wildlife Trust Compost Ambassadors. One of the compost ambassadors is also a ‘seed guardian’ for the Heritage Seed Library and she was able to give advice on the some of the seeds that where available at the swap that had been kindly donated by the Heritage Seed Library, but also how to go about saving your seeds.
 
Sounds like a fun and interesting afternoon well spent. I read on the Seedy Sunday webpage that this event ” …shows up the idiocy of draconian seed laws and the Gene Giants’ restrictive practices: in this warming world we need to exchange more diversity of uncontaminated plants to secure future food.” Can you explain to us what these laws and practices are?
??Yes – Seedy Sunday started in Brighton & Hove 10 years ago back in 2001.  Over the last decade the idea has caught on around the country and so from the original there are now numerous seed swaps around the country (which some combine with potato days – the selling of seed potatoes), the founders I think stumbled across the idea of seed swaps in America.  ?There are EU and national laws regarding the selling of seeds – requiring them to be registered on a national list. This was brought in to maintain quality, but has had the knock on effect of being illegal to sell seeds that aren’t listed. As it costs money and a considerable amount of paper work to list seeds it’s really only the commercially viable seeds that are on these lists.  Some of these heritage seeds produce fantastic tasting crops, but aren’t commercially worth growing.
 
 seedswap by cat palairet
Seed Swap by Cat Palairet.

??I’ve been a member of the Heritage Seed Library which is hosted by Garden Organic in Warwickshire for just over a year (but been aware for much longer) last year we had some Bronze Arrow Lettuce – this year I’ve got Cherokee Trail of Tears which was traditionally grown with other crops such as squash and maize which constituted the Three Sisters that provided the foundation of Native American agriculture. The connection to the growers and the history behind the various seed is fascinating – and you feel like you are playing a part in our agricultural history – food is fundamental to our life. It also helps to maintain our agrobiodiversity.?

How does swapping seeds benefit the environment?
??It helps to maintain our agrobiodiversity to support the future of agriculture and food security particularly in a time of changing climate. I also think that it re-connects us to the land and the importance of working in harmony with nature, the fragility and frustrations of growing your own can hopefully I think help us appreciate and value our food more. With the resurgence of growing your own, thrift, making and mending etc – I think that seed saving is an important skill that many of us could learn. The seed swap also feeds into tackling waste higher up the chain, by growing your own you can cut down on the amount of packaging that you consume (even if it’s just herbs in your window box), you tend to value food more so less likely to throw it away (hopefully!). Many people also get into composting which is part of the natural cycle of returning nutrients to the soil. Many people don’t realise that disposing of biodegradable waste in landfill, which is buried and then decomposes anaerobically, you produce methane, a greenhouse gas more than 20 times more damaging than C02 – which you avoid with home composting.

Colourful Swappers by Velimir Ilic
Colourful Swappers by Velimir Illic ???

These events also appear to create a brilliant excuse for communities to come together, will you organise anymore Seed Swaps?
I organised the event this year on behalf of the Wiltshire Wildlife Trust, working in conjunction with Climate Friendly Bradford-on-Avon and hopefully we will be able to run similar events in future years. We very generously got funding from the co-operative membership which helped with a lot of the costs, such as hall hire, advertising, producing banners/flyers/posters and distributing seed envelopes – which meant that this year we did not have to charge any stall holders (who were principally other charity groups) or entrance fee.

Find out where the next Seedy Sunday is taking place in your area by visiting their website.

Seed Swap by Gilly Rochester
Seed Swap by Gilly Rochester.

I knew you could get yellow tomatoes, discount but apparently there are purple and yellow carrots too. Agricultural regulations have increasingly stifled the basic trading of seeds that was standard practice in an age gone by, and there is a wide variety of fruit and vegetables available out there that you cannot even buy at your local greengrocers let alone at the big supermarkets. To counteract this local gardeners and enthusiasts have been clubbing together for Seed Swaps over the past decade. These are great places to swap your own seeds and discover little known but fabulously named plants and vegetables.

To find out why this practice is becoming vitally important to the environment I spoke to Sara Cundy, who became fascinated by the interaction between people and the natural environment during her degree in Geography. She has carried out research into consumers’ understanding of Fairtrade, and is currently Waste Minimisation Officer at the Wiltshire Wildlife Trust where she works with communities to help reduce the amount of waste generated and sent to landfill. Trained as a Compost Ambassador, she also volunteers as co-ordinator for the Wiltshire Fairtrade Coalition; who are in the process of organising events during the upcoming Fairtrade Fortnight 2011. Phew! I have no idea how she also found the time to organise a successful Seed Swap!
 
Seed Swap Gent by Velimir Ilic
Green Fingered Gent by Velimir Illic
 
You organised Bradford-on-Avon’s first seed swapping event, did you go to many before you decided to run one yourself? Do you know how these swaps started?
??I went to some of the very early seed swaps in Brighton (well Hove actually) and it was about the same time that I got an allotment with friends. ?? 

I hope it was successful! Do these events educate people or are gardeners already quite clued up on this practice???
The event on Sunday was fantastic! We had over 300 people attend, and around 40 volunteers either helping on the seed swap stall, making refreshment and running the other 20 or so stands that where at the event. There was an amazing buzz for a really concentrated 2 hour slot. The stalls that we invited to the event had a connection with growing your own and gardening and where from the local area. We also had stands on Composting, food waste, Wiltshire Wood Recycling (who are part of a national network of wood re-use organisations), Beekeepers, Hen Keepers and Tools for Self Reliance, who send tools for use in Africa, but also gave advice on the day on how to maintain your own gardening tools. Freecycle, which is very active in our local area, ran a garden book swap, and promoted the fact that you can advertise through them if you have unwanted gardening equipment or are looking for someone, such as a chap wanting to try out Wormeries. We had three different children’s activities also; Growing Micro-Greens, Fitzmaurice Primary School Gardening Club; making bug houses, The Mead School Wingfield Gardening Club; and Wiltshire Wildlife Trust, making your own willow woven hanging flowerpot holder.  Friends of Fitzmaurice Schools Gardening Club also made the fantastic cakes (cake is always a winner!) to raise funds for infrastructure such as raised beds at the school. ??We had a number of volunteers who were able to give advice such as the Wiltshire Wildlife Trust Compost Ambassadors. One of the compost ambassadors is also a ‘seed guardian’ for the Heritage Seed Library and she was able to give advice on the some of the seeds that where available at the swap that had been kindly donated by the Heritage Seed Library, but also how to go about saving your seeds.
 
Sounds like a fun and interesting afternoon well spent. I read on the Seedy Sunday webpage that this event “…shows up the idiocy of draconian seed laws and the Gene Giants’ restrictive practices: in this warming world we need to exchange more diversity of uncontaminated plants to secure future food.” Can you explain to us what these laws and practices are?
??Yes – Seedy Sunday started in Brighton & Hove 10 years ago back in 2001.  Over the last decade the idea has caught on around the country and so from the original there are now numerous seed swaps around the country (which some combine with potato days – the selling of seed potatoes), the founders I think stumbled across the idea of seed swaps in America.  There are EU and national laws regarding the selling of seeds – requiring them to be registered on a national list. This was brought in to maintain quality, but has had the knock on effect of being illegal to sell seeds that aren’t listed. As it costs money and a considerable amount of paper work to list seeds it’s really only the commercially viable seeds that are on these lists.  Some of these heritage seeds produce fantastic tasting crops, but aren’t commercially worth growing.
 
 seedswap by cat palairet
Seed Swap by Cat Palairet.

??I’ve been a member of the Heritage Seed Library which is hosted by Garden Organic in Warwickshire for just over a year (but been aware for much longer) last year we had some Bronze Arrow Lettuce – this year I’ve got Cherokee Trail of Tears which was traditionally grown with other crops such as squash and maize which constituted the Three Sisters that provided the foundation of Native American agriculture. The connection to the growers and the history behind the various seed is fascinating – and you feel like you are playing a part in our agricultural history – food is fundamental to our life. It also helps to maintain our agrobiodiversity.?

How does swapping seeds benefit the environment?
??It helps to maintain our agrobiodiversity to support the future of agriculture and food security particularly in a time of changing climate. I also think that it re-connects us to the land and the importance of working in harmony with nature, the fragility and frustrations of growing your own can hopefully I think help us appreciate and value our food more. With the resurgence of growing your own, thrift, making and mending etc – I think that seed saving is an important skill that many of us could learn. The seed swap also feeds into tackling waste higher up the chain, by growing your own you can cut down on the amount of packaging that you consume (even if it’s just herbs in your window box), you tend to value food more so less likely to throw it away (hopefully!). Many people also get into composting which is part of the natural cycle of returning nutrients to the soil. Many people don’t realise that disposing of biodegradable waste in landfill, which is buried and then decomposes anaerobically, you produce methane, a greenhouse gas more than 20 times more damaging than C02 – which you avoid with home composting.

Colourful Swappers by Velimir Ilic
Colourful Swappers by Velimir Illic ???

These events also appear to create a brilliant excuse for communities to come together, will you organise anymore Seed Swaps?
I organised the event this year on behalf of the Wiltshire Wildlife Trust, working in conjunction with Climate Friendly Bradford-on-Avon and hopefully we will be able to run similar events in future years. We very generously got funding from the co-operative membership which helped with a lot of the costs, such as hall hire, advertising, producing banners/flyers/posters and distributing seed envelopes – which meant that this year we did not have to charge any stall holders (who were principally other charity groups) or entrance fee.

Find out where the next Seedy Sunday is taking place in your area by visiting their website.


Rachel Freire S/S 2011, more about illustrated by Krister Selin

‘I’m terrible at interviews’ I announce shortly after arriving at Rachel Freire‘s East London studio. A bit of a melodramatic introduction, dosage maybe; but as I now sit staring at my notes which resemble the scribbles of a toddler I now know why I said it.

My trouble is that I just like to listen to people. I get lost in conversation and forget to write anything down. I refuse to record interviews because I hate the sound of my own voice and I find it a bit of a distraction, so my erratic notes are all I have to record our meeting. Sometimes, if I meet up with somebody and they don’t say much, I can manage it; when I meet people like Rachel Freire – gorgeous, mesmerising, opinionated, articulate – I’m left with nothing.


Illustration by Abby Wright

Rachel is based at the Dace Road studios, home also to the likes of Christopher Raeburn (featured in ACOFI) and Rui Leonardes. Ex-tennants include Mark Fast and Mary Kantrantzou who’ve now moved to Shacklewell Studios, aka hipster central, but despite her successes, Rachel’s staying put. I meet her on a grey Saturday afternoon, she’s been up for most of the night, but you wouldn’t notice despite her protests.

”Whoever says January is a dead month is LYING!’ Rachel exclaims as she makes the tea. I do find that I get on better with people who drink lots of tea. I just don’t trust people who don’t like it. I know, as she gives them a stir, that we’re going to get along. We sit at a big oak desk in the centre of the studio, Rachel lights a cigarette and we begin our conversation. I ask Rachel how it’s going, and she seems pretty positive. She has an army of interns and creates ‘a sense of family’ in her studio, which is adorned with all sorts of interesting antiquities like skulls and baseball paraphernalia. A sign above the door, Rachel’s mantra, reads ‘IF IN DOUBT, SPRAYPAINT IT GOLD,’ a statement I wholeheartedly agree with.


S/S 2011, illustrated by Naomi Law

Rachel brands herself as a ‘costumier’ who happened to fall into fashion, which explains her unique and innovative approach to dressing. ‘I’ll never lose track of my costumier routes,’ she tells me, ‘I’m pretty anti-fashion. It dictates what we wear and how we feel, and I’ve never subscribed to that.’ Her models ‘need to have an arse’ and she’s conscious of the responsibility a fashion designer must adopt, whether that be ethical or environmental. ‘I am the cheapest person!’ Rachel admits, ‘but I will never shop in Primark. I look at the clothes and think ‘somebody suffered for this’. I want customers to hold things knowing somebody’s crafted it – that something is special.’


S/S 2011, illustrated by Gemma Milly

Rachel won’t compromise. She’s staying true to herself and won’t put her name on anything that she hasn’t rigourously vetted and knows exactly where everything has come from. Rachel is as much an ethical designer as any of the Estethica designers – if not more so. She values the work of other people and believes that you ‘have to be ethical in so many different ways’. How you treat your interns, where you source your fabrics, how you communicate with suppliers – all these things, Rachel believes, are necessary for good business, not just opting for ethical fabrics.

Rachel’s previous collections provide sculptural, architectural pieces with innovative techniques (read all about her glow-in-the-dark S/S 2011 collection here) and it seems A/W 2011 will be even more exciting. As we chat about the boy Rachel’s texting and get mixed up with whose tea is whose (easy mistake – Rachel’s recently got a new mug but the Queen of Fucking Everything option she’s given me still has sentimental value) we’re surrounded by leather nipples. REAL nipples.

Rachel and her team of merry men (and women) have been hard at work in the previous weeks to marry them together to make roses. They’re absolutely beautiful to touch and look at but there’s something rather unsettling about them. ‘That’s my aesthetic!’ Rachel declares.

A sneak peek at some of the fabrics, techniques and colours Rachel’s preparing to show this week:


S/S 2011, illustrated by Joana Faria

Rachel’s also working with Ecco, who are developing processes for leather manufacturing for couture houses. Rachel has devoted a lot of her time visiting the Netherlands tannery working alongside them in their quest to transform how we produce and approach leather goods. ‘I’m obsessed with materials!’ Rachel tells me. ‘It’s much nicer to make a jacket out of something that you’ve had an input in from the start.’ She shows me a new process she’s working on (damned if I can remember the name) which gives leather an ethereal ripple-like pattern that looks as if it’s been photoshopped. I’m speechless, and we both sit caressing it for a while until I can think of something to say.


S/S 2011, illustrated by Yelena Bryksenkova

So what’s up next for Rachel? Well, A/W 2011 looks set to be her bravest collection yet, and I had a sneak peek at some of the fabrics, textures, techniques and cuts she’s working on. On a grander scale, she ‘loves to teach’ and wants to establish a system where the efforts of designers to instil good practises and skills into their army of interns is recognised. She describes mainstay teaching as ‘box ticking’ and, as someone whose never done what she was told to do, feels there’s more to give in a studio-based environment than anything in the classroom. I hear ya, love.

Rachel’s excited about the future. She plans to dazzle once a year at the A/W 2011 shows while maintaining commissions with an ever-expanding roster of clients and other projects during the rest of the year. She also wants to live on a boat and explore costume design in cinema. She references Jean Paul Gaultier‘s work on flicks like The Fifth Element and is excited by the prospect of applying her unique aesthetic to film. It all comes down to financing. ‘Money dictates and creates a standard,’ Rachel tells me. ‘The system to support new designers is very small, but I won’t compromise my values. I’m here to stay.’

I should bloody hope so.

Rachel’s original draqing for her collaboration with Neurotica:

All photography by Matt Bramford

Rachel Freire S/S 2011, treat illustrated by Krister Selin

‘I’m terrible at interviews’ I announce shortly after arriving at Rachel Freire‘s East London studio. A bit of a melodramatic introduction, maybe; but as I now sit staring at my notes which resemble the scribbles of a toddler I now know why I said it.

My trouble is that I just like to listen to people. I get lost in conversation and forget to write anything down. I refuse to record interviews because I hate the sound of my own voice and I find it a bit of a distraction, so my erratic notes are all I have to record our meeting. Sometimes, if I meet up with somebody and they don’t say much, I can manage it; when I meet people like Rachel Freire – gorgeous, mesmerising, opinionated, articulate – I’m left with nothing.


A/W 2010, illustrated by Abby Wright

Rachel is based at the Dace Road studios, home also to the likes of Christopher Raeburn (featured in ACOFI) and Rui Leonardes. Ex-tennants include Mark Fast and Mary Kantrantzou who’ve now moved to Shacklewell Studios, aka hipster central, but despite her successes, Rachel’s staying put. I meet her on a grey Saturday afternoon, she’s been up for most of the night, but you wouldn’t notice despite her protests.

”Whoever says January is a dead month is LYING!’ Rachel exclaims as she makes the tea. I do find that I get on better with people who drink lots of tea. I just don’t trust people who don’t like it. I know, as she gives them a stir, that we’re going to get along. We sit at a big oak desk in the centre of the studio, Rachel lights a cigarette and we begin our conversation. I ask Rachel how it’s going, and she seems pretty positive. She has an army of interns and creates ‘a sense of family’ in her studio, which is adorned with all sorts of interesting antiquities like skulls and baseball paraphernalia. A sign above the door, Rachel’s mantra, reads ‘IF IN DOUBT, SPRAYPAINT IT GOLD,’ a statement I wholeheartedly agree with.


A/W 2010, illustrated by Naomi Law

Rachel brands herself as a ‘costumier’ who happened to fall into fashion, which explains her unique and innovative approach to dressing. ‘I’ll never lose track of my costumier routes,’ she tells me, ‘I’m pretty anti-fashion. It dictates what we wear and how we feel, and I’ve never subscribed to that.’ Her models ‘need to have an arse’ and she’s conscious of the responsibility a fashion designer must adopt, whether that be ethical or environmental. ‘I am the cheapest person!’ Rachel admits, ‘but I will never shop in Primark. I look at the clothes and think ‘somebody suffered for this’. I want customers to hold things knowing somebody’s crafted it – that something is special.’


S/S 2011, illustrated by Gemma Milly

Rachel won’t compromise. She’s staying true to herself and won’t put her name on anything that she hasn’t rigourously vetted and knows exactly where everything has come from. Rachel is as much an ethical designer as any of the Estethica designers – if not more so. She values the work of other people and believes that you ‘have to be ethical in so many different ways’. How you treat your interns, where you source your fabrics, how you communicate with suppliers – all these things, Rachel believes, are necessary for good business, not just opting for ethical fabrics.

Rachel’s previous collections provide sculptural, architectural pieces with innovative techniques (read all about her glow-in-the-dark S/S 2011 collection here) and it seems A/W 2011 will be even more exciting. As we chat about the boy Rachel’s texting and get mixed up with whose tea is whose (easy mistake – Rachel’s recently got a new mug but the Queen of Fucking Everything option she’s given me still has sentimental value) we’re surrounded by leather nipples. REAL nipples.

Rachel and her team of merry men (and women) have been hard at work in the previous weeks to marry them together to make roses. They’re absolutely beautiful to touch and look at but there’s something rather unsettling about them. ‘That’s my aesthetic!’ Rachel declares.

A sneak peek at some of the fabrics, techniques and colours Rachel’s preparing to show this week:


A/W 2010, illustrated by Joana Faria

Rachel’s also working with Ecco, who are developing processes for leather manufacturing for couture houses. Rachel has devoted a lot of her time visiting the Netherlands tannery working alongside them in their quest to transform how we produce and approach leather goods. ‘I’m obsessed with materials!’ Rachel tells me. ‘It’s much nicer to make a jacket out of something that you’ve had an input in from the start.’ She shows me a new process she’s working on (damned if I can remember the name) which gives leather an ethereal ripple-like pattern that looks as if it’s been photoshopped. I’m speechless, and we both sit caressing it for a while until I can think of something to say.


S/S 2011, illustrated by Yelena Bryksenkova

So what’s up next for Rachel? Well, A/W 2011 looks set to be her bravest collection yet, and I had a sneak peek at some of the fabrics, textures, techniques and cuts she’s working on. On a grander scale, she ‘loves to teach’ and wants to establish a system where the efforts of designers to instil good practises and skills into their army of interns is recognised. She describes mainstay teaching as ‘box ticking’ and, as someone whose never done what she was told to do, feels there’s more to give in a studio-based environment than anything in the classroom. I hear ya, love.

Rachel’s excited about the future. She plans to dazzle once a year at the A/W 2011 shows while maintaining commissions with an ever-expanding roster of clients and other projects during the rest of the year. She also wants to live on a boat and explore costume design in cinema. She references Jean Paul Gaultier‘s work on flicks like The Fifth Element and is excited by the prospect of applying her unique aesthetic to film. It all comes down to financing. ‘Money dictates and creates a standard,’ Rachel tells me. ‘The system to support new designers is very small, but I won’t compromise my values. I’m here to stay.’

I should bloody hope so.

Rachel’s original draqing for her collaboration with Neurotica:

All photography by Matt Bramford
Oscars - Georgia Coote
Illustration by Georgia Coote

So Colin and Helena have already won their BAFTA awards. Now all eyes are on them for the Oscars. Particularly Colin Firth, information pills who has been vigorously doing the rounds as it were, on chat shows such as Ellen. I believe in the aforementioned show, Colin was given some Oscar worthy tuxedo pants. Personally I think Colin should have got an Oscar for A Single Man, one of my favourite films…in the world ever. This article is a small run down of 13 films nominated in the Oscars. Lucky 13…

Abby_Wright_Oscars_Natalie_Portman
Natalie Portman Illustration by Abby Wright

Black Swan revolves around Nataliie Portman’s character winning the lead to Swan Lake, leading to madness and obsession. Driven by perfection, she loses grip of reality entirely as you are taken on a heady journey. I accept it is a genre piece, thus obvious and over the top for a reason, but controversially I didn’t love it. Natalie Portman was fantastic though, and has been nominated for Best Actress, among five other nominations for the film.

Inception is a fantasy thriller with Leo at the forefront. Christopher Nolan produced some incedible scenes for our eyes to devour and the twists and turns were a thrill to behold. It has eight nominations, including Leonardo DiCaprio for Best Actor.

Helena Bonham Carter by Matilde Sazio
Helena Bonham Carter Illustration by Matilde Sazio

The King’s Speech had people applauding in the cinemas. Everyone has gone mad for this film. And what with Will and Kate getting hitched this year, the Royal family are enjoying a thrust of positive publicity. Colin Firth’s character is a George VI and Helena Bonham Carter, his wife, the Queen Mother have both been nominated for their performances. The film has been nominated for 12 awards in total.

Colin Firth by Karina Yarv
Colin Firth Illustration by Karina Yarv

Rabbit Hole is about a couple’s life is affected after their young son dies in an accident. Nicole Kidman has been nominated for Best Actress for her role.

The Social Network: David Fincher’s account on the origins of Facebook…

The Kids Are All Right is the story of a lesbian couple whose sperm donor returns into their lives, has four nominations and stars Annette Bening and Julianne Moore.

Toy Story 3 was a sad film in many ways, because it reflected time’s passing and the end of childhood. But Toy Story (1) brings back wonderful memories and has been overplayed to death without inducing even the remotest hatred. Same with Toy Story 2. Toy Story 3 was held in high hopes and it delivered. The film has five nominations, including Best Picture.

Gemma Milly-True Grit
True Grit Illustration by Gemma Milly

True Grit:Joel and Ethan Coen make quite scary, but brilliant films. This remake of the 1969 John Wayne western has received ten nominations in total, these include Jeff Bridges for Best Actor and Hailee Steinfeld for Best Supporting Actress.

Alice In Wonderland sees Alice return to the world of magic and chattering objects, as a 19 year old. She learns of her destiny and meets her old chums. The film, which stars Johnny Depp, has been nominated for three Oscars.

Exit Through the Gift Shop saw Bristol’s Banksy nominated for Best Documenary Feature. The story is about an eccentric French amateur film maker and shop owner trying to befriend Banksy.

127 Hours: Ewww. But also amazing story of overcoming the odds, directed by Danny Boyle. This is a real life story about a climber forced to take extreme action to survive. You all know what I’m talking about I’m sure. James Franco has been nominated for his role as the protagonist and indeed, only character in the film. The film has also been nominated for Best Picture.

Michelle Williams by Russty Brazil
Michelle Williams Illustration by Russty Brazil

Blue Valentine is a stunning and devastating film about falling out of love. Michelle Williams has become numb to her life and husband, whilst Ryan Gosling flails around, trying to save the marriage. Making it all worse. The flashbacks to their falling in love are touching, and the soundtrack by Grizzly Bear made me cry. Michelle Williams has been nominated for Best Actress.

Winter’s Bone:An independent film, Debra Granik’s tale is about a young woman living in a rural community, trying to find her missing father. The film has been nominated for three awards.

Now bring on the pizazz and dresses, quaff, quaff!

Categories ,127 Hours, ,Abby Wright, ,Alice in Wonderland, ,Annette Bening, ,BAFTAS 2011, ,Black Swan, ,Blue Valentine, ,Coen Brothers, ,Colin Firth, ,Ellen, ,Ethan Coen, ,film, ,Gemma Milly, ,Georgia Coote, ,Hailee Steinfeld, ,Helen Martin, ,Helena Bonham Carter, ,James Franco, ,Jeff Bridges, ,Joel Coen, ,Johnny Depp, ,Julianne Moore, ,Karina Yarv, ,Kate Middleton, ,Matilde Sazio, ,Michelle Williams, ,Natalie Portman, ,Nicole Kidman, ,Oscars, ,Oscars 2011, ,Prince William, ,Rabbit Hole, ,Russty Brazil, ,Ryan Gosling, ,The Kids Are Alright, ,The King’s Speech, ,Toy Story, ,Toy Story 2, ,Toy Story 3, ,True Grit, ,Winter’s Bone

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Danielle Lloyd and Konnie Huq, treatment illustrated by Lisa Stannard

Olivia Rubin’s show was to be held at Jalouse in Hanover Square – a place I’d hear of but never actually ventured in to. It was to be my last womenswear show (although I didn’t know it at the time, page such is life!) and after a long, grueling day I needed a big drink. Luckily, these were on hand.

Outside, glamorous ladies and gents queued to get in, all throwing their tickets into the air, shouting the names of their publications or various relationships with Olivia. When I finally got inside, the Only Way is Essex girl group Lola were being ravished by a pack of pervy photographers screaming their names. To my left was Danielle Lloyd, an intriguing shade of orange; to my right, Jason Gardiner sat in a booth surrounded by a harem of orange honeyz. Konnie Huq was there. What the hell was going on? I was completely baffled. We’d featured Olivia in the past – I adored her artists-inspired collection, but I had no idea she had such an, erm, orange following.


Illustration by Fritha Strickland

There were no seats available – the show was to take place on a precarious plinth around the main area of the club, with guests littered around the plinth in sunken seats. I positioned myself by a wall and necked a cocktail. Whilst waiting for the show to start, I Twittered and checked my emails, slightly aware of somebody standing next to me but not looking up to notice. Hilariously, it was contributor Lauren, who had been stood there for a good ten minutes without either of us realising. This is the kind of thing that happens to your brain during fashion week. I could have been stood next to Naomi Campbell and wouldn’t have noticed (not that Lauren isn’t gorgeous herself).


Illustration by Michelle Urval Nyrén

The show began to rapturous applause, with the first model coming out from behind a make-shift backstage area right behind where I was standing. It was difficult to know where to look, and I missed the first few outfits due to glaring at the audience and being mesmerised by Jalouse’s crystal ceiling.

Olivia has quickly risen up the fashion ranks with her playful, vibrant prints using a whole load of inspiration. This time was no exception – brick patterns, speech bubbles, floral prints on silk and animal prints were all on display under the glittery lights. The shapes and cuts seemed a little more sophisticated this time around – Olivia’s staple playful dresses were still there in vibrant colours, but the addition of figure-hugging jersey tops and cropped trousers added a new, demure look. Lace details had been added to some pieces, sexing them up a little. Jersey and silks had been married for great effect. Sexy translucent shirts worn over lace underwear add even more kink to this fab collection.


Illustration by Jaymie O’Callaghan


Illustration by Madi Illustrates

Many of the pieces featured wrap-around details that flatter the figure – not that any of these hot models needed any flattering, but I imagine that sweeping necklines and pinched waists can be pulled off by even the most Rubenesque figure. Longer, almost floor-length numbers with vibrant graphic patterns closed the show – the final walkthrough leaving me on edge as these glamorous girls in vertiginous heels swaggered around the raised plinth.


One of the Only Way Is Essex birds, illustrated by Lisa Stannard

After the show, me and Amelia enjoyed a cocktail or two and had a bit of a gossip, keeping one eye on the attendees. We stood near the official photo point, me with my camera around my neck – one of the guests asked if I could take her picture. She didn’t ask why I was taking pictures or which publication I was from, she just wanted her photograph taken. Well, why not? Here she is – I hope she sees it (and likes it, obv).

All photography by Matt Bramford

See more of Lisa and Michelle’s illustrations in Amelia’s Compendium of Fashion Illustration.

Danielle Lloyd and Konnie Huq, illustrated by Lisa Stannard

Olivia Rubin’s show was to be held at Jalouse in Hanover Square – a place I’d hear of but never actually ventured in to. It was to be my last womenswear show (although I didn’t know it at the time, such is life!) and after a long, grueling day I needed a big drink. Luckily, these were on hand.

Outside, glamorous ladies and gents queued to get in, all throwing their tickets into the air, shouting the names of their publications or various relationships with Olivia. When I finally got inside, the Only Way is Essex girl group Lola were being ravished by a pack of pervy photographers screaming their names. To my left was Danielle Lloyd, an intriguing shade of orange; to my right, Jason Gardiner sat in a booth surrounded by a harem of orange honeyz. Konnie Huq was there. What the hell was going on? I was completely baffled. We’d featured Olivia in the past – I adored her artists-inspired collection, but I had no idea she had such an, erm, orange following.


Illustration by Fritha Strickland

There were no seats available – the show was to take place on a precarious plinth around the main area of the club, with guests littered around the plinth in sunken seats. I positioned myself by a wall and necked a cocktail. Whilst waiting for the show to start, I Twittered and checked my emails, slightly aware of somebody standing next to me but not looking up to notice. Hilariously, it was contributor Lauren, who had been stood there for a good ten minutes without either of us realising. This is the kind of thing that happens to your brain during fashion week. I could have been stood next to Naomi Campbell and wouldn’t have noticed (not that Lauren isn’t gorgeous herself).


Illustration by Michelle Urval Nyrén

The show began to rapturous applause, with the first model coming out from behind a make-shift backstage area right behind where I was standing. It was difficult to know where to look, and I missed the first few outfits due to glaring at the audience and being mesmerised by Jalouse’s crystal ceiling.

Olivia has quickly risen up the fashion ranks with her playful, vibrant prints using a whole load of inspiration. This time was no exception – brick patterns, speech bubbles, floral prints on silk and animal prints were all on display under the glittery lights. The shapes and cuts seemed a little more sophisticated this time around – Olivia’s staple playful dresses were still there in vibrant colours, but the addition of figure-hugging jersey tops and cropped trousers added a new, demure look. Lace details had been added to some pieces, sexing them up a little. Jersey and silks had been married for great effect. Sexy translucent shirts worn over lace underwear add even more kink to this fab collection.


Illustration by Jaymie O’Callaghan


Illustration by Madi Illustrates


Illustration by Maria Papadimitriou

Many of the pieces featured wrap-around details that flatter the figure – not that any of these hot models needed any flattering, but I imagine that sweeping necklines and pinched waists can be pulled off by even the most Rubenesque figure. Longer, almost floor-length numbers with vibrant graphic patterns closed the show – the final walkthrough leaving me on edge as these glamorous girls in vertiginous heels swaggered around the raised plinth.


One of the Only Way Is Essex birds, illustrated by Lisa Stannard

After the show, me and Amelia enjoyed a cocktail or two and had a bit of a gossip, keeping one eye on the attendees. We stood near the official photo point, me with my camera around my neck – one of the guests asked if I could take her picture. She didn’t ask why I was taking pictures or which publication I was from, she just wanted her photograph taken. Well, why not? Here she is – I hope she sees it (and likes it, obv).

All photography by Matt Bramford

See more of Lisa and Michelle’s illustrations in Amelia’s Compendium of Fashion Illustration.

Danielle Lloyd and Konnie Huq, troche illustrated by Lisa Stannard

Olivia Rubin’s show was to be held at Jalouse in Hanover Square – a place I’d hear of but never actually ventured in to. It was to be my last womenswear show (although I didn’t know it at the time, symptoms such is life!) and after a long, stuff grueling day I needed a big drink. Luckily, these were on hand.

Outside, glamorous ladies and gents queued to get in, all throwing their tickets into the air, shouting the names of their publications or various relationships with Olivia. When I finally got inside, the Only Way is Essex girl group Lola were being ravished by a pack of pervy photographers screaming their names. To my left was Danielle Lloyd, an intriguing shade of orange; to my right, Jason Gardiner sat in a booth surrounded by a harem of orange honeyz. Konnie Huq was there. What the hell was going on? I was completely baffled. We’d featured Olivia in the past – I adored her artists-inspired collection, but I had no idea she had such an, erm, orange following.


Illustration by Fritha Strickland

There were no seats available – the show was to take place on a precarious plinth around the main area of the club, with guests littered around the plinth in sunken seats. I positioned myself by a wall and necked a cocktail. Whilst waiting for the show to start, I Twittered and checked my emails, slightly aware of somebody standing next to me but not looking up to notice. Hilariously, it was contributor Lauren, who had been stood there for a good ten minutes without either of us realising. This is the kind of thing that happens to your brain during fashion week. I could have been stood next to Naomi Campbell and wouldn’t have noticed (not that Lauren isn’t gorgeous herself).


Illustration by Michelle Urval Nyrén

The show began to rapturous applause, with the first model coming out from behind a make-shift backstage area right behind where I was standing. It was difficult to know where to look, and I missed the first few outfits due to glaring at the audience and being mesmerised by Jalouse’s crystal ceiling.

Olivia has quickly risen up the fashion ranks with her playful, vibrant prints using a whole load of inspiration. This time was no exception – brick patterns, speech bubbles, floral prints on silk and animal prints were all on display under the glittery lights. The shapes and cuts seemed a little more sophisticated this time around – Olivia’s staple playful dresses were still there in vibrant colours, but the addition of figure-hugging jersey tops and cropped trousers added a new, demure look. Lace details had been added to some pieces, sexing them up a little. Jersey and silks had been married for great effect. Sexy translucent shirts worn over lace underwear add even more kink to this fab collection.


Illustration by Jaymie O’Callaghan


Illustration by Madi Illustrates


Illustration by Maria Papadimitriou

Many of the pieces featured wrap-around details that flatter the figure – not that any of these hot models needed any flattering, but I imagine that sweeping necklines and pinched waists can be pulled off by even the most Rubenesque figure. Longer, almost floor-length numbers with vibrant graphic patterns closed the show – the final walkthrough leaving me on edge as these glamorous girls in vertiginous heels swaggered around the raised plinth.


One of the Only Way Is Essex birds, illustrated by Lisa Stannard

After the show, me and Amelia enjoyed a cocktail or two and had a bit of a gossip, keeping one eye on the attendees. We stood near the official photo point, me with my camera around my neck – one of the guests asked if I could take her picture. She didn’t ask why I was taking pictures or which publication I was from, she just wanted her photograph taken. Well, why not? Here she is – I hope she sees it (and likes it, obv).

All photography by Matt Bramford

See more of Lisa and Michelle’s illustrations in Amelia’s Compendium of Fashion Illustration.
Sarah Brown Pai by Danielle Shepherd
Sarah Brown of Pai Skincare by Danielle Shepherd.

I’ve been a big fan of Pai Skincare for some time – and it seems I am not the only one. This small ethical beauty brand has quickly garnered a huge celebrity following that includes the likes of Natalie Portman. All products are certified organic and formulated in house by inspiring founder Sarah Brown. I asked her to answer a few questions:

You were inspired to start Pai Skincare after suffering from your own skin allergies. What were you doing previously and how did you set about creating the brand? ??
I was previously PR Manager for E & J Gallo Wines. ??The inspiration for Pai came from my personal battles with difficult skin and my disillusionment with the lack of transparency in the natural beauty sector. ??I came to the task with the mindset of a frustrated customer and fixed all the things that bothered me about the other products I’d tried on my aggravated skin and rejected. ??I’d always harboured ambitions to develop my own brand – there is something profoundly rewarding about creating something meaningful from nothing but your own hard work!???

Pai Avocado & Jojoba Hydrating Day Cream
Pai Avocado & Jojoba Hydrating Day Cream.

And how does it differ from other beauty skincare brands on the market???
The complete Pai range is certified organic by the Soil Association and is designed specifically for people with sensitive skin. ??We formulate all our own products, approved so we’re experts on ingredients and don’t compromise by adding irritating chemicals or alcohol. All the manufacturing is done in-house as well. So many other natural brands use contract manufacturers to formulate and make their products, so I think they don’t have the same connection with their products as we do at Pai.?? We also list all ingredients in plain English so you know exactly what’s in the bottle. We’re still the only beauty brand to do this. Most ingredient lists appear in the obligatory Latin, which we don’t think is particularly reader-friendly!???

Pai Avocado & Jojoba Hydrating Day Cream bottle
Pai Avocado & Jojoba Hydrating Day Cream bottle.

What have you learnt along the way and what has been the hardest part of setting up your own business???
Stick to your principles, don’t compromise and keep striving for perfection. ??The hardest part has been lack of money – the recession hit just when some investment would have been useful to get things moving. However, it has meant that Pai has been profitable from day one and it is really satisfying to have built both a brand and a business.

Ilustration by Erica Sharp
Illustration by Erica Sharp.

???Where do you source your ingredients from??
We try and source the majority of our ingredients from Europe to keep our moisturiser miles to a minimum. Some of the more unusual plant extracts do come from further afield.

????One of your latest products is the wonderfully named Fragonia and Sea Buckthorn Instant Hand Therapy Cream. Why did you decide to formulate it with these ingredients, and how did you find out about their properties?
??We designed this therapeutic cream for particularly dry, sensitive and chapped hands. ??Fragonia is an exciting new ingredient from Australia that is similar to Tea Tree oil. It has the same anti-inflammatory and antiseptic properties but without the irritation. It is far kinder on the skin and has a softer, sweeter aroma. ??Sea Buckthorn is bursting with anti-oxidants and carotenoids which nourish and regenerate damaged skin.?? What’s clever about this product is that it absorbs instantly. My central aim was to create a cream that packed a punch (from a skin conditioning perspective) but without leaving the usual greasiness you get with hand creams. I like to apply a hand cream and be able to hold a pen afterwards!???

Pai Skincare by Abigail Daker
Pai Skincare by Abigail Daker.

Your website is really clean and easy to use. How important are online sales to you???
Pretty important – it helps to give us a voice and international distribution in markets where we don’t a have physical store presence.?? We built the website ourselves to keep costs down, and manage it all in-house. We have just opened our US West Coast warehouse to make delivery a bit quicker for our fast-growing US customer-base.???

You’ve had a lot of high profile celebrity endorsement – why do you think this is (apart from your brand obviously being very good)? Do you have a high profile marketing strategy, or is it merely word of mouth?
??I think it’s a combination of marketing, word of mouth and a bit of good fortune. We have a number of make-up artists who swear by our products so word has spread quickly in Hollywood and Pai is now a regular fixture on a lot of film sets. Our Geranium & Thistle Combination Skin Cream is a great base for make-up.???

Pai Skin Care by Karolina Burdon
Pai Skin Care by Karolina Burdon.

Which celebrity would you most like to be using Pai Skincare in the future, and if they were reading this blog now how would you persuade them?
??Natalie Portman has recently declared herself a fan of our products – particularly our Chamomile & Rosehip Cream – so for me it doesn’t get much better than that. ??Kristen Scott Thomas would be a great customer to have – she seems suitably discerning. And Simon Pegg because he’d be a fun ambassador for the brand… and real men need organic skincare too.  
?
?Why is a good night’s sleep in the dark so important? ?
Total darkness stimulates the brain’s sleep chemical, melatonin. So results in a higher quality of undisturbed sleep.  

???You keep a wonderful blog – how is this important in promoting the brand and keeping in touch with what customers think and want??
My blog is really important as it gives me the chance to talk about wider skin health rather than just plug my products. I write about all sorts – from why chocolate really does give you spots to natural remedies for cold sores. Anything that interests me, and that I think (or rather hope) might be interesting to others too.

Pai by Gilly Rochester
Pai by Gilly Rochester.

???What retail outlets can people buy Pai Skincare in???
We’re stocked in a number of specialist beauty and health food chains throughout the UK e.g. the lovely CONTENT in Marylebone and Whole Foods Market. People can also buy online from our website – www.paiskincare.com.???

What is keeping you busiest at the moment, and what new ideas or products are you working on???
Ideas for new products always keeps me busy. We have some great new products in the pipeline – keep an eye on our website for more details soon. Or check out our Facebook page – for a little sneak preview.??   

Don’t forget to check in with Sarah’s wonderful blog – there are some real pearls of wisdom on there, especially if you suffer from skin problems.

Categories ,Abigail Daker, ,Beauty, ,Chamomile & Rosehip Cream, ,Content, ,Danielle Shepherd, ,E & J Gallo Wines, ,Erica Sharp, ,Fragonia, ,Fragonia and Sea Buckthorn Instant Hand Therapy Cream, ,Geranium & Thistle Combination Skin Cream, ,Gilly Rochester, ,Hollywood, ,Karolina Burdon, ,Kristen Scott Thomas, ,Marylebone, ,Natalie Portman, ,organic, ,Pai, ,Pai Avocado & Jojoba Hydrating Day Cream, ,Pai Skincare, ,Sarah Brown, ,Sea Buckthorn, ,Simon Pegg, ,Skincare, ,Soil Association, ,Whole Foods Market

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Amelia’s Magazine | Pai Skincare: Organic Products for Sensitive Skin

Danielle Lloyd and Konnie Huq, treatment illustrated by Lisa Stannard

Olivia Rubin’s show was to be held at Jalouse in Hanover Square – a place I’d hear of but never actually ventured in to. It was to be my last womenswear show (although I didn’t know it at the time, page such is life!) and after a long, grueling day I needed a big drink. Luckily, these were on hand.

Outside, glamorous ladies and gents queued to get in, all throwing their tickets into the air, shouting the names of their publications or various relationships with Olivia. When I finally got inside, the Only Way is Essex girl group Lola were being ravished by a pack of pervy photographers screaming their names. To my left was Danielle Lloyd, an intriguing shade of orange; to my right, Jason Gardiner sat in a booth surrounded by a harem of orange honeyz. Konnie Huq was there. What the hell was going on? I was completely baffled. We’d featured Olivia in the past – I adored her artists-inspired collection, but I had no idea she had such an, erm, orange following.


Illustration by Fritha Strickland

There were no seats available – the show was to take place on a precarious plinth around the main area of the club, with guests littered around the plinth in sunken seats. I positioned myself by a wall and necked a cocktail. Whilst waiting for the show to start, I Twittered and checked my emails, slightly aware of somebody standing next to me but not looking up to notice. Hilariously, it was contributor Lauren, who had been stood there for a good ten minutes without either of us realising. This is the kind of thing that happens to your brain during fashion week. I could have been stood next to Naomi Campbell and wouldn’t have noticed (not that Lauren isn’t gorgeous herself).


Illustration by Michelle Urval Nyrén

The show began to rapturous applause, with the first model coming out from behind a make-shift backstage area right behind where I was standing. It was difficult to know where to look, and I missed the first few outfits due to glaring at the audience and being mesmerised by Jalouse’s crystal ceiling.

Olivia has quickly risen up the fashion ranks with her playful, vibrant prints using a whole load of inspiration. This time was no exception – brick patterns, speech bubbles, floral prints on silk and animal prints were all on display under the glittery lights. The shapes and cuts seemed a little more sophisticated this time around – Olivia’s staple playful dresses were still there in vibrant colours, but the addition of figure-hugging jersey tops and cropped trousers added a new, demure look. Lace details had been added to some pieces, sexing them up a little. Jersey and silks had been married for great effect. Sexy translucent shirts worn over lace underwear add even more kink to this fab collection.


Illustration by Jaymie O’Callaghan


Illustration by Madi Illustrates

Many of the pieces featured wrap-around details that flatter the figure – not that any of these hot models needed any flattering, but I imagine that sweeping necklines and pinched waists can be pulled off by even the most Rubenesque figure. Longer, almost floor-length numbers with vibrant graphic patterns closed the show – the final walkthrough leaving me on edge as these glamorous girls in vertiginous heels swaggered around the raised plinth.


One of the Only Way Is Essex birds, illustrated by Lisa Stannard

After the show, me and Amelia enjoyed a cocktail or two and had a bit of a gossip, keeping one eye on the attendees. We stood near the official photo point, me with my camera around my neck – one of the guests asked if I could take her picture. She didn’t ask why I was taking pictures or which publication I was from, she just wanted her photograph taken. Well, why not? Here she is – I hope she sees it (and likes it, obv).

All photography by Matt Bramford

See more of Lisa and Michelle’s illustrations in Amelia’s Compendium of Fashion Illustration.

Danielle Lloyd and Konnie Huq, illustrated by Lisa Stannard

Olivia Rubin’s show was to be held at Jalouse in Hanover Square – a place I’d hear of but never actually ventured in to. It was to be my last womenswear show (although I didn’t know it at the time, such is life!) and after a long, grueling day I needed a big drink. Luckily, these were on hand.

Outside, glamorous ladies and gents queued to get in, all throwing their tickets into the air, shouting the names of their publications or various relationships with Olivia. When I finally got inside, the Only Way is Essex girl group Lola were being ravished by a pack of pervy photographers screaming their names. To my left was Danielle Lloyd, an intriguing shade of orange; to my right, Jason Gardiner sat in a booth surrounded by a harem of orange honeyz. Konnie Huq was there. What the hell was going on? I was completely baffled. We’d featured Olivia in the past – I adored her artists-inspired collection, but I had no idea she had such an, erm, orange following.


Illustration by Fritha Strickland

There were no seats available – the show was to take place on a precarious plinth around the main area of the club, with guests littered around the plinth in sunken seats. I positioned myself by a wall and necked a cocktail. Whilst waiting for the show to start, I Twittered and checked my emails, slightly aware of somebody standing next to me but not looking up to notice. Hilariously, it was contributor Lauren, who had been stood there for a good ten minutes without either of us realising. This is the kind of thing that happens to your brain during fashion week. I could have been stood next to Naomi Campbell and wouldn’t have noticed (not that Lauren isn’t gorgeous herself).


Illustration by Michelle Urval Nyrén

The show began to rapturous applause, with the first model coming out from behind a make-shift backstage area right behind where I was standing. It was difficult to know where to look, and I missed the first few outfits due to glaring at the audience and being mesmerised by Jalouse’s crystal ceiling.

Olivia has quickly risen up the fashion ranks with her playful, vibrant prints using a whole load of inspiration. This time was no exception – brick patterns, speech bubbles, floral prints on silk and animal prints were all on display under the glittery lights. The shapes and cuts seemed a little more sophisticated this time around – Olivia’s staple playful dresses were still there in vibrant colours, but the addition of figure-hugging jersey tops and cropped trousers added a new, demure look. Lace details had been added to some pieces, sexing them up a little. Jersey and silks had been married for great effect. Sexy translucent shirts worn over lace underwear add even more kink to this fab collection.


Illustration by Jaymie O’Callaghan


Illustration by Madi Illustrates


Illustration by Maria Papadimitriou

Many of the pieces featured wrap-around details that flatter the figure – not that any of these hot models needed any flattering, but I imagine that sweeping necklines and pinched waists can be pulled off by even the most Rubenesque figure. Longer, almost floor-length numbers with vibrant graphic patterns closed the show – the final walkthrough leaving me on edge as these glamorous girls in vertiginous heels swaggered around the raised plinth.


One of the Only Way Is Essex birds, illustrated by Lisa Stannard

After the show, me and Amelia enjoyed a cocktail or two and had a bit of a gossip, keeping one eye on the attendees. We stood near the official photo point, me with my camera around my neck – one of the guests asked if I could take her picture. She didn’t ask why I was taking pictures or which publication I was from, she just wanted her photograph taken. Well, why not? Here she is – I hope she sees it (and likes it, obv).

All photography by Matt Bramford

See more of Lisa and Michelle’s illustrations in Amelia’s Compendium of Fashion Illustration.

Danielle Lloyd and Konnie Huq, troche illustrated by Lisa Stannard

Olivia Rubin’s show was to be held at Jalouse in Hanover Square – a place I’d hear of but never actually ventured in to. It was to be my last womenswear show (although I didn’t know it at the time, symptoms such is life!) and after a long, stuff grueling day I needed a big drink. Luckily, these were on hand.

Outside, glamorous ladies and gents queued to get in, all throwing their tickets into the air, shouting the names of their publications or various relationships with Olivia. When I finally got inside, the Only Way is Essex girl group Lola were being ravished by a pack of pervy photographers screaming their names. To my left was Danielle Lloyd, an intriguing shade of orange; to my right, Jason Gardiner sat in a booth surrounded by a harem of orange honeyz. Konnie Huq was there. What the hell was going on? I was completely baffled. We’d featured Olivia in the past – I adored her artists-inspired collection, but I had no idea she had such an, erm, orange following.


Illustration by Fritha Strickland

There were no seats available – the show was to take place on a precarious plinth around the main area of the club, with guests littered around the plinth in sunken seats. I positioned myself by a wall and necked a cocktail. Whilst waiting for the show to start, I Twittered and checked my emails, slightly aware of somebody standing next to me but not looking up to notice. Hilariously, it was contributor Lauren, who had been stood there for a good ten minutes without either of us realising. This is the kind of thing that happens to your brain during fashion week. I could have been stood next to Naomi Campbell and wouldn’t have noticed (not that Lauren isn’t gorgeous herself).


Illustration by Michelle Urval Nyrén

The show began to rapturous applause, with the first model coming out from behind a make-shift backstage area right behind where I was standing. It was difficult to know where to look, and I missed the first few outfits due to glaring at the audience and being mesmerised by Jalouse’s crystal ceiling.

Olivia has quickly risen up the fashion ranks with her playful, vibrant prints using a whole load of inspiration. This time was no exception – brick patterns, speech bubbles, floral prints on silk and animal prints were all on display under the glittery lights. The shapes and cuts seemed a little more sophisticated this time around – Olivia’s staple playful dresses were still there in vibrant colours, but the addition of figure-hugging jersey tops and cropped trousers added a new, demure look. Lace details had been added to some pieces, sexing them up a little. Jersey and silks had been married for great effect. Sexy translucent shirts worn over lace underwear add even more kink to this fab collection.


Illustration by Jaymie O’Callaghan


Illustration by Madi Illustrates


Illustration by Maria Papadimitriou

Many of the pieces featured wrap-around details that flatter the figure – not that any of these hot models needed any flattering, but I imagine that sweeping necklines and pinched waists can be pulled off by even the most Rubenesque figure. Longer, almost floor-length numbers with vibrant graphic patterns closed the show – the final walkthrough leaving me on edge as these glamorous girls in vertiginous heels swaggered around the raised plinth.


One of the Only Way Is Essex birds, illustrated by Lisa Stannard

After the show, me and Amelia enjoyed a cocktail or two and had a bit of a gossip, keeping one eye on the attendees. We stood near the official photo point, me with my camera around my neck – one of the guests asked if I could take her picture. She didn’t ask why I was taking pictures or which publication I was from, she just wanted her photograph taken. Well, why not? Here she is – I hope she sees it (and likes it, obv).

All photography by Matt Bramford

See more of Lisa and Michelle’s illustrations in Amelia’s Compendium of Fashion Illustration.
Sarah Brown Pai by Danielle Shepherd
Sarah Brown of Pai Skincare by Danielle Shepherd.

I’ve been a big fan of Pai Skincare for some time – and it seems I am not the only one. This small ethical beauty brand has quickly garnered a huge celebrity following that includes the likes of Natalie Portman. All products are certified organic and formulated in house by inspiring founder Sarah Brown. I asked her to answer a few questions:

You were inspired to start Pai Skincare after suffering from your own skin allergies. What were you doing previously and how did you set about creating the brand? ??
I was previously PR Manager for E & J Gallo Wines. ??The inspiration for Pai came from my personal battles with difficult skin and my disillusionment with the lack of transparency in the natural beauty sector. ??I came to the task with the mindset of a frustrated customer and fixed all the things that bothered me about the other products I’d tried on my aggravated skin and rejected. ??I’d always harboured ambitions to develop my own brand – there is something profoundly rewarding about creating something meaningful from nothing but your own hard work!???

Pai Avocado & Jojoba Hydrating Day Cream
Pai Avocado & Jojoba Hydrating Day Cream.

And how does it differ from other beauty skincare brands on the market???
The complete Pai range is certified organic by the Soil Association and is designed specifically for people with sensitive skin. ??We formulate all our own products, approved so we’re experts on ingredients and don’t compromise by adding irritating chemicals or alcohol. All the manufacturing is done in-house as well. So many other natural brands use contract manufacturers to formulate and make their products, so I think they don’t have the same connection with their products as we do at Pai.?? We also list all ingredients in plain English so you know exactly what’s in the bottle. We’re still the only beauty brand to do this. Most ingredient lists appear in the obligatory Latin, which we don’t think is particularly reader-friendly!???

Pai Avocado & Jojoba Hydrating Day Cream bottle
Pai Avocado & Jojoba Hydrating Day Cream bottle.

What have you learnt along the way and what has been the hardest part of setting up your own business???
Stick to your principles, don’t compromise and keep striving for perfection. ??The hardest part has been lack of money – the recession hit just when some investment would have been useful to get things moving. However, it has meant that Pai has been profitable from day one and it is really satisfying to have built both a brand and a business.

Ilustration by Erica Sharp
Illustration by Erica Sharp.

???Where do you source your ingredients from??
We try and source the majority of our ingredients from Europe to keep our moisturiser miles to a minimum. Some of the more unusual plant extracts do come from further afield.

????One of your latest products is the wonderfully named Fragonia and Sea Buckthorn Instant Hand Therapy Cream. Why did you decide to formulate it with these ingredients, and how did you find out about their properties?
??We designed this therapeutic cream for particularly dry, sensitive and chapped hands. ??Fragonia is an exciting new ingredient from Australia that is similar to Tea Tree oil. It has the same anti-inflammatory and antiseptic properties but without the irritation. It is far kinder on the skin and has a softer, sweeter aroma. ??Sea Buckthorn is bursting with anti-oxidants and carotenoids which nourish and regenerate damaged skin.?? What’s clever about this product is that it absorbs instantly. My central aim was to create a cream that packed a punch (from a skin conditioning perspective) but without leaving the usual greasiness you get with hand creams. I like to apply a hand cream and be able to hold a pen afterwards!???

Pai Skincare by Abigail Daker
Pai Skincare by Abigail Daker.

Your website is really clean and easy to use. How important are online sales to you???
Pretty important – it helps to give us a voice and international distribution in markets where we don’t a have physical store presence.?? We built the website ourselves to keep costs down, and manage it all in-house. We have just opened our US West Coast warehouse to make delivery a bit quicker for our fast-growing US customer-base.???

You’ve had a lot of high profile celebrity endorsement – why do you think this is (apart from your brand obviously being very good)? Do you have a high profile marketing strategy, or is it merely word of mouth?
??I think it’s a combination of marketing, word of mouth and a bit of good fortune. We have a number of make-up artists who swear by our products so word has spread quickly in Hollywood and Pai is now a regular fixture on a lot of film sets. Our Geranium & Thistle Combination Skin Cream is a great base for make-up.???

Pai Skin Care by Karolina Burdon
Pai Skin Care by Karolina Burdon.

Which celebrity would you most like to be using Pai Skincare in the future, and if they were reading this blog now how would you persuade them?
??Natalie Portman has recently declared herself a fan of our products – particularly our Chamomile & Rosehip Cream – so for me it doesn’t get much better than that. ??Kristen Scott Thomas would be a great customer to have – she seems suitably discerning. And Simon Pegg because he’d be a fun ambassador for the brand… and real men need organic skincare too.  
?
?Why is a good night’s sleep in the dark so important? ?
Total darkness stimulates the brain’s sleep chemical, melatonin. So results in a higher quality of undisturbed sleep.  

???You keep a wonderful blog – how is this important in promoting the brand and keeping in touch with what customers think and want??
My blog is really important as it gives me the chance to talk about wider skin health rather than just plug my products. I write about all sorts – from why chocolate really does give you spots to natural remedies for cold sores. Anything that interests me, and that I think (or rather hope) might be interesting to others too.

Pai by Gilly Rochester
Pai by Gilly Rochester.

???What retail outlets can people buy Pai Skincare in???
We’re stocked in a number of specialist beauty and health food chains throughout the UK e.g. the lovely CONTENT in Marylebone and Whole Foods Market. People can also buy online from our website – www.paiskincare.com.???

What is keeping you busiest at the moment, and what new ideas or products are you working on???
Ideas for new products always keeps me busy. We have some great new products in the pipeline – keep an eye on our website for more details soon. Or check out our Facebook page – for a little sneak preview.??   

Don’t forget to check in with Sarah’s wonderful blog – there are some real pearls of wisdom on there, especially if you suffer from skin problems.

Categories ,Abigail Daker, ,Beauty, ,Chamomile & Rosehip Cream, ,Content, ,Danielle Shepherd, ,E & J Gallo Wines, ,Erica Sharp, ,Fragonia, ,Fragonia and Sea Buckthorn Instant Hand Therapy Cream, ,Geranium & Thistle Combination Skin Cream, ,Gilly Rochester, ,Hollywood, ,Karolina Burdon, ,Kristen Scott Thomas, ,Marylebone, ,Natalie Portman, ,organic, ,Pai, ,Pai Avocado & Jojoba Hydrating Day Cream, ,Pai Skincare, ,Sarah Brown, ,Sea Buckthorn, ,Simon Pegg, ,Skincare, ,Soil Association, ,Whole Foods Market

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