Amelia’s Magazine | Minna Hepburn Interview

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Monday 19th January

Greg Dulli/Mark Lanegan, viagra sale information pills Union Chapel, cialis 40mg London

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For fans of the drug-n-whisky soaked darker side of life this intimate venue should be the perfect place to catch the full intensity of this bad boy duo’s melancholic rumblings.

Still Flyin’, patient Stricken City, We Have Band, Hoxton Square Bar and Kitchen, London

15-piece Californian band/orchestra/whatever headline with their sunny but diverse indie pop. Plus cool electro pop from We Have Band.

Tuesday 20th January

Kasms, White Heat, London

Noisy and shambolic guitar sounds from these metal-tinged black-haired Londoners.

Wednesday 21st January

Wire, Cargo, London

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Sometimes gigs from old favourites can be a risky business, often liable to disappoint when your heroes have become sad old has-beens. With any luck these late 70s punk stalwarts were too cool to age badly and this should be a great gig.

Little Joy, Dingwalls, London

Strokes drummer Fab Moretti becomes a front man on this side project. Expect New Yorkey, indie-pop in a similar vein to, um, The Strokes via Brazil.

Thursday 22nd January

La Roux, Cockpit, Leeds

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She’s in Issue 10 so she must be pretty good but don’t just take our (and every other music journalist in England’s) word for it. Check out her fun dance pop live.

Friday 23rd January

Sky Larkin, Barfly, Cardiff

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Cute but clever indie rock from Leeds with a definite off-beat edge.

David Grubbs, The Croft, Bristol

Once the founder of 80s punk metallers Squirrel Bait, David Grubbs now plays grungy post-rock as a solo concern.

Saturday 24th January

James Yuill, The Macbeth, London

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Think Jose Gonzalez without the advert but with plenty of electronic sounds to accompany the quiet and introspective acoustic numbers.

Of Montreal, Digital, Brighton

Much loved indie pop, spreading a little happiness whilst supporting Franz Ferdinand on their latest tour.

Sunday 25th January

Le Corps Mince de Francoise, Library, Lancaster

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Daft Finnish pop in the same vein as CSS, Chicks on Speed and others of that ilk. Crazy make up and fun party girls = a great end to the weekend.

Rows of fish heads preserved in salt – even in the quirky world of Tatty Devine, viagra 60mg that’s an unexpected sight. They peer out from a long black board mounted on the gallery wall like hunting trophies. Next to them, buy cast copies of ripe oranges burrow into blocks of dark red velvet, rx as if victims of a bloody fruit massacre.

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This is the first solo show of sculptor Amaia Allende, which opened on Thursday at the Tatty Devine boutique and gallery space in Brick Lane, east London. Allende claims to tackle the “subject of belonging” by assembling similar everyday items into tidy rows. It looks suspiciously like she has emptied her kitchen bin around the shop.

By the front door, some sort of green pear-like fruits line up on a narrow shelf. Poking out of the top are long strands of polyester blond hair, which make them look like a family of Mrs Pear Heads. So they belong together, you see, while at the same time having individual personalities (because of the hair).

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Tatty Devine is famous for its unique jewellery and edgy art exhibitions, including “Jane Amongst the Birds”, a competition for the best foreign bird or budgie (complete with Tatty Devine trophy) held in September last year. So when it comes to belonging, it seems that Allende and her sombre line-up of fish heads and old fruit, have found an appropriate home.
The most glamorous way of recycling clothes is buying vintage. Last week atelier-mayer.com was launched by luxury fashion PR, viagra order Carmen Haid, about it and fashion journalist, Alice Kodell, and it is a literal vintage heaven. It’s not the place to go if your vintage needs are met by Beyond Retro but if you want a designer dress to suit your decadent palette, you’ll love it.

In the 1930′s Carmen Haid’s grandmother, Klaudia Mayer ran a haute couture atelier in Vienna, selling exquisite clothes sourced from all over the world and it is this that atelier-mayer.com recreates as an online boutique.

The launch truly indicated the splendour of the site, as we entered Marks Club – gentlemen’s club extraordinaire – in Mayfair, we were greeted with roaring fireplaces, country estate décor and the elegant melodies of the violinists could be heard wafting down the staircase.

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Photograph by Tilly Pearman

Such a grand setting was fitting for the designer and couture gowns on show, a taste of what can be bought on the site. As well as on rails, the clothes were worn by models and the violinists, to show off the true beauty of them.

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Photographs by Tilly Pearman

The site not only allows you to browse through the clothes online, the style me section acts as your very own personal shopper, taking into account your size and preferences and finding appropriate pieces and accessories for you.

Atelier-mayer.com is also a great source for brushing up on your fashion knowledge, it has biographies of designers and fashion houses, guides to buying vintage and the style minute section contains a collection of fashion videos, including a fabulous Audrey Hepburn montage and an interview with key sartorial players including Coco Chanel, which is in her native French but we (Prudence Ivey – bilingual Music Editor) has done a handy translation of the key questions for you:

Could you give me a definition of elegance?
Coco: It’s difficult, you ask a difficult question, what is elegance? It’s many things. I will say something which I repeat all the time that for me is obvious but which many people don’t understand: that you can never be elegant enough.

Many of the dresses you designed last year have been copied or imitated in practically every country in the world. The Chanel style has descended to the street. Are you happy about this?
Coco: I am delighted. That was my goal. I don’t believe in defending fashion. You can’t have fashion if you are against imitation. There is no fashion if no-one sees it. Not me but many of the couturiers have an insane fear of imitation but you can’t be successful without it. For me success is the copy. You can’t be successful without that and imitation.

Wise words Coco.

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photograph from Gavin Cullen

I should confess that I don’t come to First Love with impartial ears, information pills but more as an inadvertent geek, verging-on-groupie, who has faithfully been following the movements of Emma-Lee Moss since first stumbling across the girl who sang out prophecies of premature death and the difficulty in distinguishing between love and a stomach disorder. Assembling whoever I could, I stood among many a rowdy crowd turned to enchanted silence – the boys would always fall in love and the girls would come away a little jealous.

Now her album has appeared on our desk and I am all excitement and nerves. The name is taken from Samuel Beckett’s depressing novella about a violently misogynistic lover, whilst Emmy’s First Love is a “hard-won innocence-to-experience saga about a destructive but ultimately character forming relationship, in which songwriting process was her final act of catharsis”. But the tracks that most explicitly fit this bill are the ones I find hardest to warm to, stripped of the subtlety and delicacy of earlier songs, they can be a little sour to the taste. For the most part however, the album shines with all the appeal that makes Emmy great. Lyrics that are dark, humorous and full of brilliantly evocative imagery – all veiled beneath teasingly playful melodies and a disarmingly sugared deliverance – “Our guitarist Euan says our songs are passive aggressive – people think we’re harmless unless they’re really listening”.

We went along to 12 Bar to see her play an acoustic set of before an intimidating crowd of straight clothed industry folk, though she was unfazed, always confident, “we’re used to much bigger stages” she joked …. and so Emmy the Great enters into the mainstream, and perhaps it is just the natural preconditioning of any fan but I think I preferred her on intimate stages when it was just her, her guitar, and a pool of admirers. Saying that, ‘We are Safe” is my new favourite song, full band.

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Opening with a Billy Bragg mockney cry, web you expect Napoleon IIIrd’s mini-album to be a fairly straightforward chronicle of the times, viagra sale Jamie T stylee with shades of Blur in the guitars. All fine but all a little 2006 and not terribly promising. And then the second track, A Strong Nuclear Force, hits you very much as it says on the tin, with its Prince via Beck falsetto and electro beats and you realise there may be more to this boy. A Leeds music scene stalwart, having played with iLikeTrains, iForward Russia! and The Research and remixed a whole bunch of his Northern counterparts, it is perhaps no wonder that there is a little more variety and interest in this collection of songs than might be expected.

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So much variety in fact, that it is easy to feel a little disorientated by the broad mix of genres which Napoleon IIIrd introduces, apparently on a whim. He certainly keeps you on your toes with his playful approach to continuity but challenging the audience is no bad thing and just a couple of listens bring out a common thread running throughout the record. The songs seem to build up to and around the pulsing, driving and crashing The Sky Is Too High, which at around 7 minutes certainly stands apart from the punchy observational territory of the rest of the disc, lacking as it does any discernable lyrical content. Proceedings are then rounded off on a dramatic note with the electro-hymn See Life, down-tempo enough to fall asleep to but interesting enough to give your full attention to on a long dark wet afternoon of the soul. It may take a little perserverance but this mini-album is definitely worth the time.

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Now based in London, pill Finnish designer Minna Hepburn is showing her A/W 09 collection as part of Esthetica, and the ethical branch of London Fashion Week. Her beautiful and delicate designs caught our eye and even better, they’re eco-friendly, with all her materials being locally sourced, organic and fair-trade. She took the time to talk to us about her ideas and work:

When did you decide to persue a career in fashion design?

After I graduated, I went travelling with my husband and we ended up in Asia. I felt lost in terms of my career as I had studied War Studies at Kings College and worked a bit in the city, neither of those options really inspired me. Travelling and my ever so encouraging husband gave me the confidence to do something that I really loved – which is fashion.

What are you currently working on?

I am putting together my A/W 09 collection that I am showing at London Fashion Week, Esthetica in February. I think Esthetica will be bigger and better this year. I am really looking forward to it!
I am also finalising designs for my online boutique, which will be launched at the end of February.

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What designers do you admire?
I absolutely love Rodarte. What they have achieved without any proper training in fashion is incredible and very inspiring!

Who or what inspires your work?

My biggest inspirations are lace and antique markets. England has such amazing antique markets. We never had anything like that in Finland. It’s amazing that you can find gorgeous pieces from the early 1900′s and they are still in wearable condition. Sometimes I might find an old buttons or a postcard and get an amazing design idea.
When I am travelling I always look out for antique markets, France has some of the best ones I have seen!

What has been your biggest professional achievement so far?

Being accepted to do London Fashion Week and putting a collection together after just having a baby. My son Hayden was merely days old and I was still sore after a cesarean when I returned to work to finish the collection. I could not have done it without my friends though!

Also, I think one of the proudest moment was when A la Mode, started stocking my designs. They are such an institution, old and respected shop with impressive list of labels. They have been such a joy to work with!

Why did you decide to create an eco-friendly label?

With my first label, SE1 London, I experienced fast fashion as its worst. It was a range of silk dresses, tops and skirts that were made in Vietnam but I did a lot of traveling and it opened my eyes. It made me re-think the whole fashion industry and how it operates. I decided that second time round I would do it differently. I took some time to research the ethical fashion market, suppliers and the whole concept. I noticed that there was a gap in the high end of the ethical fashion market. A lot of the other ethical fashion brands were doing lots of wardrobe staples and there was not much choice, so I wanted to focus on that and provide some.
I really wanted to create not just a label, but a brand, and to feel that I was doing something differently and maybe setting an example.

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Is it important to you that your materials are locally sourced?
I wanted to show that beautiful and affordable garments can be made in the UK, which is where Scottish lace came into the picture. Also, I have always loved antique markets and found Scottish lace to have that vintage look and appeal.
I started testing my designs with high end shops in Bath and London and got positive feedback. Encouraged by this, I applied to London Fashion Esthetica and decided to produce a full collection for S/S 09.

How do you feel ethical fashion is perceived by the public?

I think ethical fashion is getting better every season. It’s important to show people that ethical fashion can also be commercial, affordable and in line with the current trends.
The media has played a very big part in bringing the message that eco-fashion is in vogue. With the current economical climate, I think people are more aware how they are spending and what they want to spend their money on. With lots of cool ethical brands emerging, I think fashion with conscience has never been more in fashion.

How would you describe your personal style?
At home, as a mother of two young children I try to keep things simple. White lace tops and baby sick does not go well together…
But when I go out, it’s all about antique cocktail rings, pieces from my collection, dresses, high heels and vintage.

Do you like to wear ethical brands yourself?
I wear lot of vintage and I have discovered this amazing French brand, Ekyog, who have a shop on the Kings Road. They have the softest organic knitwear I have ever worn! But I have to say that most of the time I wear my own designs. Also by wearing it, I am testing each design, the fit and the fabrics before I put anything to production. It’s important to know how the garment will behave and last.

Thanks for talking to us Minna, have fun at Fashion Week.
London Fashion Week runs from 20th-25th February 2009.

Categories ,A la Mode, ,Antique Market, ,Designer, ,Eco-friendly, ,Esthetica, ,Ethical, ,Fair Trade, ,Kings College, ,LFW, ,Minna Hepburn, ,Organic, ,Q&A, ,Scottish Lace

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Amelia’s Magazine | Renli Su: Fashion Scout Ones to Watch, London Fashion Week S/S 2014 Catwalk Review

Renli Su S/S 2014 by Claire Kearns
Renli Su S/S 2014 by Claire Kearns.

Coming up last but by no means least, Chinese designer Renli Su took a very different approach to fashion as one of Ones to Watch. With high aims to create ‘garments that retain physical traces of their past in order to form an intrinsic bond with the wearer‘ her new season collection examined the connection between the lives of working class women in the Victorian era, and the clothes they wore. This translated into a series of earthy toned garments that had more than a touch of the peasant in their boxy shapes, bunched hems, and trailing ribbon ties. The collection was made from a selection of entirely organic fibres, with purposefully loosened hems and distressed seams designed to age appealingly when worn with love over many years. Bonnet inspired headwear, detachable hoods and light weight leg warmers were hand crafted in crochet and knit. This was a sweet collection with some appealing ideas and a big heart at the centre of it all.

Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Ones to Watch Renli Su SS 2014-photography by Amelia Gregory
Renli Su with her fellow Ones to Watch. All photography by Amelia Gregory.

Categories ,Chinese, ,Claire Kearns, ,Ecofashion, ,Fashion Scout, ,Freemasons’ Hall, ,Ones To Watch, ,organic, ,Renli Su

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Amelia’s Magazine | London Fashion Week S/S 2012 Catwalk Review: Mary Katrantzou


Mary Katrantzou S/S 2012 by Joana Faria

I don’t usually do much during fashion week on Mondays and Tuesdays. That’s because I have a day job. But when Amelia offered me tickets to Michael Van Der Ham during Monday lunchtime and Mary Katrantzou on Tuesday morning, no rx I couldn’t resist. It would be a push – a swift Boris from Southwark with moments to spare, see but I thought hell, side effects I’ll give it a go.


Mary Katrantzou S/S 2012 by Lesley Barnes

By the time I arrived at Waterloo on Tuesday morning, a queue of standing ticket owners had already formed. Christ, these queues don’t half drag you down. I stood puffing on a cigarette as photographers run down the line to take pictures, interns offer The Daily and other free stuff while a whole host of people in enormous heels leg it inside. ‘Why am I bothering?!’ I thought to myself. Well, it only took the first look to appear at the start of Katrantzou‘s show to make me realise.


All photography by Matt Bramford

I didn’t have a hope in hell of getting my hand on a press release, lest a seat or one of Mary’s covetable, seasonal goodie bags, this time in black with a gorgeous fuchsia print (from what I could see). So I looked around the cavernous old Eurostar station for clues as to what Katrantzou might deliver this season. I didn’t have to look far. The entire runway had been transformed with a vast bank of erect carnations, framed from the back by a huge metal structure; a stark juxtaposition of natural and industrial which was to prevail as Katrantzou‘s inspiration for this stunning collection.


Mary Katrantzou S/S 2012 by Karolina Burdon

I took a spot next to the photographer’s pit, manoeuvring behind anybody that looked remotely short – some mean feat at fashion week. The show started pretty soon after I finally entered the venue, which was literal music to my ears. It’s so easy to see why Mary Katrantzou has built up such an enormous following. What a breathtaking collection! I vaguely remember a quote in an interview that Katrantzou gave saying that she was worried if she pushed it any further, nobody would wear her clothes. Well there was no shortage of fans here today.

I’m so pleased I caught this show, despite my horrendous view: Katrantzou’s fascination with artificial against organic had been magically infused into this bright and bold collection. Digital prints featuring abstract elements of tin cans, microphones and car parts were the mainstay on mid-length dresses with translucent trains floating from the back. Saturated colours of all kinds – burnt organ, plum, greens, yellows, hot pink and cyan were aplenty, as if they had been painted onto the garments as the models wore them. You would be forgiven for thinking that it was all a bit of a mismatch, but discreet changes in cut and colour and the dramatic setting brought the collection together wonderfully.


Mary Katrantzou S/S 2012 by Joana Faria

Mary‘s inimitable cocktail dresses this time seemed a little softer; dresses that began from one shoulder nipped in at the waist before blossoming out again to create an ideal silhouette. Katrantzou also showed sharp tailoring with blazers and trousers that were married together with the same vivid colours and abstract prints. But it will be the dynamic cutting of dresses and the breathtaking finale – a bias cut creation made entirely from brightly colour metals – that we’ll remember this collection for.


Mary Katrantzou S/S 2012 by Lesley Barnes

At the risk of sounding like an absolute berk, it was a real fashion moment. And I never say that. I left reeling. I’m sure the BFC are bending over backwards to keep Mary on our London Fashion Week schedule, but I fear it won’t be long before, like our other exceptional talent, she flies the nest to meet the demands of the global fashion market. For now, though, I feel privileged to have witnessed such an phenomenal display of world class fashion.


All photography by Matt Bramford

See the show here:

Categories ,BFC, ,catwalk, ,Christian Louboutin, ,Digital Prints, ,Eurostar Terminal, ,fashion, ,Joana Faria, ,Karolina Burdon, ,Lesley Barnes, ,London Fashion Week, ,Machine, ,Man made, ,Mary Katrantzou, ,Matt Bramford, ,metallics, ,nature, ,organic, ,review, ,S/S 2012, ,SS12, ,tailoring, ,Topshop Space, ,Waterloo

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Amelia’s Magazine | London Fashion Week S/S 2012 Catwalk Review: Mary Katrantzou


Mary Katrantzou S/S 2012 by Joana Faria

I don’t usually do much during fashion week on Mondays and Tuesdays. That’s because I have a day job. But when Amelia offered me tickets to Michael Van Der Ham during Monday lunchtime and Mary Katrantzou on Tuesday morning, I couldn’t resist. It would be a push – a swift Boris from Southwark with moments to spare, but I thought hell, I’ll give it a go.


Mary Katrantzou S/S 2012 by Lesley Barnes

By the time I arrived at Waterloo on Tuesday morning, a queue of standing ticket owners had already formed. Christ, these queues don’t half drag you down. I stood puffing on a cigarette as photographers run down the line to take pictures, interns offer The Daily and other free stuff while a whole host of people in enormous heels leg it inside. ‘Why am I bothering?!’ I thought to myself. Well, it only took the first look to appear at the start of Katrantzou’s show to make me realise.


All photography by Matt Bramford

I didn’t have a hope in hell of getting my hand on a press release, lest a seat or one of Mary’s covetable, seasonal goodie bags, this time in black with a gorgeous fuchsia print (from what I could see). So I looked around the cavernous old Eurostar station for clues as to what Katrantzou might deliver this season. I didn’t have to look far. The entire runway had been transformed with a vast bank of erect carnations, framed from the back by a huge metal structure; a stark juxtaposition of natural and industrial which was to prevail as Katrantzou’s inspiration for this stunning collection.


Mary Katrantzou S/S 2012 by Karolina Burdon

I took a spot next to the photographer’s pit, manoeuvring behind anybody that looked remotely short – some mean feat at fashion week. The show started pretty soon after I finally entered the venue, which was literal music to my ears. It’s so easy to see why Mary Katrantzou has built up such an enormous following. What a breathtaking collection! I vaguely remember a quote in an interview that Katrantzou gave saying that she was worried if she pushed it any further, nobody would wear her clothes. Well there was no shortage of fans here today.

I’m so pleased I caught this show, despite my horrendous view: Katrantzou’s fascination with artificial against organic had been magically infused into this bright and bold collection. Digital prints featuring abstract elements of tin cans, microphones and car parts were the mainstay on mid-length dresses with translucent trains floating from the back. Saturated colours of all kinds – burnt organ, plum, greens, yellows, hot pink and cyan were aplenty, as if they had been painted onto the garments as the models wore them. You would be forgiven for thinking that it was all a bit of a mismatch, but discreet changes in cut and colour and the dramatic setting brought the collection together wonderfully.


Mary Katrantzou S/S 2012 by Joana Faria

Mary’s inimitable cocktail dresses this time seemed a little softer; dresses that began from one shoulder nipped in at the waist before blossoming out again to create an ideal silhouette. Katrantzou also showed sharp tailoring with blazers and trousers that were married together with the same vivid colours and abstract prints. But it will be the dynamic cutting of dresses and the breathtaking finale – a bias cut creation made entirely from brightly colour metals – that we’ll remember this collection for.


Mary Katrantzou S/S 2012 by Lesley Barnes

At the risk of sounding like an absolute berk, it was a real fashion moment. And I never say that. I left reeling. I’m sure the BFC are bending over backwards to keep Mary on our London Fashion Week schedule, but I fear it won’t be long before, like our other exceptional talent, she flies the nest to meet the demands of the global fashion market. For now, though, I feel privileged to have witnessed such an phenomenal display of world class fashion.


All photography by Matt Bramford

See the show here:

Categories ,BFC, ,catwalk, ,Christian Louboutin, ,Digital Prints, ,Eurostar Terminal, ,fashion, ,Joana Faria, ,Karolina Burdon, ,Lesley Barnes, ,London Fashion Week, ,Machine, ,Man made, ,Mary Katrantzou, ,Matt Bramford, ,metallics, ,nature, ,organic, ,review, ,S/S 2012, ,SS12, ,tailoring, ,Topshop Space, ,Waterloo

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Amelia’s Magazine | Little Women AW15: an interview with Renli Su

Renli Su by Bonaramis
Renli Su AW15 by Bonaramis.

Chinese born designer Renli Su first caught my eye when her collection appeared on the catwalk as one of the Fashion Scout Ones to Watch crew in 2013. The designer explores the idea of Time and Memory, with each season expanding and developing on this theme. For SS15 and AW15 she has been inspired by the tale of Little Women, resulting in two ‘strong yet feminine’ collections that reflect the typical dress sense of elegant and charming girls living in the mid-late 19th century.

Renli Su AW15
Renli Su AW15
Where did you train in fashion design and what was your biggest design inspiration growing up?
I began studying painting and then completed BA Fashion Design at the Central Academy of Fine Arts in Beijing. Being surrounded by artists I found an appreciation for fabric as a material for my work, which is where my fashion education began. After my BA, I came to London to study MA Fashion Design and Technology Women’s wear at London College of Fashion, and I’ve been based in London ever since.

Renli Su AW15
Renli Su AW15
How did you first start researching the Little Women collections?
The most part of my research came from my travels. The materials used were Chinese Summer Fabric, Indian hand-woven cotton, Indian black print cotton and Irish innovative cotton linen, so this meant I spent time in all of these countries, finding the fabrics and exploring the traditional techniques used to create them.

Renli Su AW15
I source fabrics from all over the world. For AW15, again I used the four materials that made up the SS15 collection, but I also added Tibetan Yak Wool and Chinese Silk. I am passionate about sourcing and reviving traditional techniques from different parts of the world as each of the materials are made in a different way and I meet interesting people who have dedicated their lives to creating these fabrics, it’s something I want to explore further.

Renli Su AW15
Renli Su AW15
What have been the biggest hurdles in terms of getting the collections together?
There is a lot of research involved in the early stages and then in the later stages it requires a lot of dedication to create a collection that will stand the test of time in elegance, cut and quality.

Renli Su AW15
Renli Su AW15
Where can your garments be bought?
Young British Designers in the UK, Dongliang in Shanghai, China, Dongliang in Beijing, China and Berween in Changsha, China. And of course online from www.renlisu.com.

Categories ,AW15, ,beijing, ,Berween, ,Bonaramis, ,Central Academy of Fine Arts, ,Dongliang, ,Ecofashion, ,ethical, ,fashion, ,Fashion Scout, ,interview, ,Kristel Pent, ,Little Women, ,London College of Fashion, ,Ones To Watch, ,organic, ,Renli Su, ,SS15, ,Time and Memory, ,young british designers

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Amelia’s Magazine | Fashion-Conscience

fashionconscience2.jpg

Putting the words Sustainable Fashion together can appear to produce an oxymoron, malady doctor how can an industry synonymous with the fast free consumerism mimicked in high fashion magazines pages that helped herald the economic crash become sustainable? Its very structure relies on the twin polluters of shipping and flying to deliver clothes across the world. Furthermore, tadalafil how can fashion be sustainable considering the volume of water and cotton required to make a single t-shirt, buy information pills a subject Amelia’s Magazine broached when reporting on the London School of Fashion Centre for Sustainability competition. Whilst the majority of the fashion industry has a long way to go with regards to production being ethically and sustainable, the recent collaboration between Fashion-Conscious and TRAIDremade is one example of the possibilities open to commerce. Continuing along the vein of Junky Styling TRAIDremade produces new clothes out of the old with beautiful results, proving it is more than possible to create fashionable items with your own hands. Amelia’s Magazine spoke to the director of Fashion Conscious.

fashionconscience3.jpg

What do you think are the most important concerns for the fashion world at the moment?

For me, sustainability is key. The Fairtrade message seems to be getting through to a lot of people already but the vast amount of waste we produce which is being dumped into landfill is frightening. The rise of fast-fashion culture has increased the rate and amount of discarded clothes in landfill too. I think sustainability needs to be pushed to the forefront of eco-fashion now and I am hoping some projects we have coming up in the near future will do just that. The idea of being able to utilise what most would consider rubbish, literally turn waste in something new, fun and most of all fashionable is so exciting. Fashion recycles styles and trends so why shouldn’t the actual act of producing those clothes reflect that? It’s the future of fashion.
Vegan fashion is also a hot topic at the moment and controversy surrounding the use of leather from the Amazon has appeared in the press recently. We have an incredibly stylish collection of shoes by Olsenhaus on the site at the moment. Finding the most ethical materials and production processes is their paramount philosophy.

Fashionconscience1.jpg

What’s in store for Fashion Conscience in the future?

So much! We are currently preparing to launch TRAIDremade Boutique, a project we are incredibly excited about. Fashion-conscience has collaborated with the charity TRAID to come up with a new concept for sustainable fast and affordable fashion. The mini-collections will be much more trend focused than TRAID’s typical pieces and be made up of just a few of each design. New lines will be added every few weeks and as creative director, I’ll be keeping a close eye on the catwalk trends to really keep in touch with high-end fashion. The collection will be available exclusively for fashion-conscience customers. We are also launching an exclusive line of printed tees in the near future- they’re being designed and produced as we speak!

traidremade1.jpg

How successful has the store been so far? Were you surprised by its success?

Surprised? Yes and no! I’m ambitious and I always hoped the site would be successful so in a way I wasn’t surprised that the site has seen a success. We started trading as the recession began so keeping in mind the tough trading conditions we’ve seen in the last year we’re growing rapidly. But where we’ve made real impact is within the industry itself. In terms of the fact that most people in ethical fashion industry see us as the number one site for style and new talent. We’ve showcased some fantastic new labels on fashion-conscience and I am always on the look out for more. We have attracted good press, and more than larger companies in the same arena as us. Good exposure is essential and we will always attract attention if we continue pushing boundaries.?

Traidremade2.jpg

Who are your favourite designers on the site? Which would you particularly like recommend?

Camilla Norrbeck sells her beautiful and timeless pieces exclusively on fashion-conscience. She’s a Swedish designer and uses almost entirely ecological or environmentally certified, natural fabrics

We will soon be stocking a little label called Betty Bridge. Born in Paris then studied in London, the designer sources vintage fabric to transform into gorgeous modern pieces. She brings practical, wearable and femininity to her clothes, mixing French chic with London flair.

Fin is a Norwegian label. Its very elegant, luxurios and sophisticated. I’m looking forward to receiving the AW collection. They use organic and environmentally friendly fabrics.

And vegan label Olsenhaus.

Olsenhausshoe.jpg

Are there any other sites or shops like yours that you would recommend or that have inspired you?

For pure professionalism and selling good fashion, net-a-porter is great. They’ve managed to expand the designer market and made it more accessible to the general public. Eco blog ‘style will save us‘ has won design awards and simply picks the best of eco, we’re often featured on there too which is obviously always good! BeingContent is an excellent eco beauty and wellbeing site. They have everything from skincare to haircare and men’s beauty too

The possibilities are endless.

See Fashion-Conscious for links to other ethical design initiatives including the designer Rani Jones whose collection is made entirely in London and Fin, a Norwegian company who describe themselves as 100% carbon neutral.

Categories ,ethical, ,fashion, ,Fashion Conscience, ,organic, ,oxfam, ,Prick your Finger, ,sustainable, ,traid, ,vegan

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Amelia’s Magazine | Fashion-Conscience

fashionconscience2.jpg

Putting the words Sustainable Fashion together can appear to produce an oxymoron, malady doctor how can an industry synonymous with the fast free consumerism mimicked in high fashion magazines pages that helped herald the economic crash become sustainable? Its very structure relies on the twin polluters of shipping and flying to deliver clothes across the world. Furthermore, tadalafil how can fashion be sustainable considering the volume of water and cotton required to make a single t-shirt, buy information pills a subject Amelia’s Magazine broached when reporting on the London School of Fashion Centre for Sustainability competition. Whilst the majority of the fashion industry has a long way to go with regards to production being ethically and sustainable, the recent collaboration between Fashion-Conscious and TRAIDremade is one example of the possibilities open to commerce. Continuing along the vein of Junky Styling TRAIDremade produces new clothes out of the old with beautiful results, proving it is more than possible to create fashionable items with your own hands. Amelia’s Magazine spoke to the director of Fashion Conscious.

fashionconscience3.jpg

What do you think are the most important concerns for the fashion world at the moment?

For me, sustainability is key. The Fairtrade message seems to be getting through to a lot of people already but the vast amount of waste we produce which is being dumped into landfill is frightening. The rise of fast-fashion culture has increased the rate and amount of discarded clothes in landfill too. I think sustainability needs to be pushed to the forefront of eco-fashion now and I am hoping some projects we have coming up in the near future will do just that. The idea of being able to utilise what most would consider rubbish, literally turn waste in something new, fun and most of all fashionable is so exciting. Fashion recycles styles and trends so why shouldn’t the actual act of producing those clothes reflect that? It’s the future of fashion.
Vegan fashion is also a hot topic at the moment and controversy surrounding the use of leather from the Amazon has appeared in the press recently. We have an incredibly stylish collection of shoes by Olsenhaus on the site at the moment. Finding the most ethical materials and production processes is their paramount philosophy.

Fashionconscience1.jpg

What’s in store for Fashion Conscience in the future?

So much! We are currently preparing to launch TRAIDremade Boutique, a project we are incredibly excited about. Fashion-conscience has collaborated with the charity TRAID to come up with a new concept for sustainable fast and affordable fashion. The mini-collections will be much more trend focused than TRAID’s typical pieces and be made up of just a few of each design. New lines will be added every few weeks and as creative director, I’ll be keeping a close eye on the catwalk trends to really keep in touch with high-end fashion. The collection will be available exclusively for fashion-conscience customers. We are also launching an exclusive line of printed tees in the near future- they’re being designed and produced as we speak!

traidremade1.jpg

How successful has the store been so far? Were you surprised by its success?

Surprised? Yes and no! I’m ambitious and I always hoped the site would be successful so in a way I wasn’t surprised that the site has seen a success. We started trading as the recession began so keeping in mind the tough trading conditions we’ve seen in the last year we’re growing rapidly. But where we’ve made real impact is within the industry itself. In terms of the fact that most people in ethical fashion industry see us as the number one site for style and new talent. We’ve showcased some fantastic new labels on fashion-conscience and I am always on the look out for more. We have attracted good press, and more than larger companies in the same arena as us. Good exposure is essential and we will always attract attention if we continue pushing boundaries.?

Traidremade2.jpg

Who are your favourite designers on the site? Which would you particularly like recommend?

Camilla Norrbeck sells her beautiful and timeless pieces exclusively on fashion-conscience. She’s a Swedish designer and uses almost entirely ecological or environmentally certified, natural fabrics

We will soon be stocking a little label called Betty Bridge. Born in Paris then studied in London, the designer sources vintage fabric to transform into gorgeous modern pieces. She brings practical, wearable and femininity to her clothes, mixing French chic with London flair.

Fin is a Norwegian label. Its very elegant, luxurios and sophisticated. I’m looking forward to receiving the AW collection. They use organic and environmentally friendly fabrics.

And vegan label Olsenhaus.

Olsenhausshoe.jpg

Are there any other sites or shops like yours that you would recommend or that have inspired you?

For pure professionalism and selling good fashion, net-a-porter is great. They’ve managed to expand the designer market and made it more accessible to the general public. Eco blog ‘style will save us‘ has won design awards and simply picks the best of eco, we’re often featured on there too which is obviously always good! BeingContent is an excellent eco beauty and wellbeing site. They have everything from skincare to haircare and men’s beauty too

The possibilities are endless.

See Fashion-Conscious for links to other ethical design initiatives including the designer Rani Jones whose collection is made entirely in London and Fin, a Norwegian company who describe themselves as 100% carbon neutral.

Categories ,ethical, ,fashion, ,Fashion Conscience, ,organic, ,oxfam, ,Prick your Finger, ,sustainable, ,traid, ,vegan

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Amelia’s Magazine | Find Your Feet’s We Are What We Wear Ethical Fashion Show


Just off Brick Lane, page past the curry houses and down a side street, rx is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, order but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Horn spoons

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Crockery
Stairs

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Gallery
Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.


Just off Brick Lane, nurse past the curry houses and down a side street, decease is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Just off Brick Lane, sickness past the curry houses and down a side street, more about is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, medicine but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Illustration by June Chanpoomidole

To those of you that have been to any of the Start boutiques in Shoreditch you’ll know they represent a relaxed luxury that more than compliments the clothes. This is most true for the mens formalwear boutique. I love it and could quiet happily spend hours in there. So when I saw that the Mr Start presentation was being held in One Aldwych I was very excited. Having graced the lobby bar with my presence on at least  one occasion to sip their very tasty cocktails, stomach I couldn’t think of a more suitable venue. Sadly we were shuffled downstairs to a tiny and ill-lit room. Pleased we’d arrived early to avoid the mounting queues, troche myself and Matt surveyed the clothes.  


Illustration by Joana Faria

Thankfully the collection more than made up for the choice of venue, dosage as did the dynamicism of Mr Start himself, and the lovely Brix Smith Start. Seeing people passionate about what they do never fails to lift my spirits. Despite living my life in jeans, I have a love of all things formal. I long for the day that dress down Fridays are a thing of the past; I’m just too lazy to do it myself. Very hypocritical, you might say. Suits, jackets and ties are almost always appropriate attire, however, they often take more consideration and thought than I am capable of bleary eyed at 7am on workday morning.  


All photography by Matt Bramford

This collection would inspire me to rise just that little bit earlier and make just a bit more effort. Mixing heritage fabrics such as Harris Tweeds with a modern cut, the collection worked really well. The colours chosen also lifted this collection from being too stayed; crushed grape and turquoise green statement jackets provided a subtle lift to everything. But we weren’t just treated to suits, elegantly tailored shirts in a variety of collar shapes were also a sight to behold. A clean colour palette of white, black and grey, the shirts complimented the suiting without overpowering it; my favourite being a smaller but starkly cutaway collar. I’d say understated luxury for those in the know was a common theme of the whole collection but the deep velvet suit and dinner jackets were far from understated.  


Illustration by Maria Papadimitriou

Another great piece was the double breasted cropped peacoat. We’ve seen these on every boy band and All Saints clone in the past few seasons, but there was still something fresh about this piece. Mr Start’s accessories were equally strong with many of the fashion pack gushing over the suede brogues and loafers. They have a definite place on my wishlist, but I fear no amount of scotchguarding will protect them from my clumsy ways.  

In store this collection will shine even brighter than it did during the presentation, and leaving the store dressed head to toe in Mr Start will be a feat of inordinate self control. It’s just a shame the lighting and crowding let things down a little. Here’s looking forward to next seasons presentation, and a quick/expensive trip to Shoreditch in the meantime.  

See more from June Chanpoomidole and Joana Faria in Amelia’s Compendium of Fashion Illustration!


Just off Brick Lane, pills past the curry houses and down a side street, is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.
By Stamo A/W 2011 by Rebecca Strickson
By Stamo A/W 2011 by Rebecca Strickson.

On Sunday 13th March Find Your Feet hosted an ethical fashion show at the Mint Leaf restaurant in the Haymarket. I was invited to donate a copy of Amelia’s Compendium of Fashion Illustration for We Are What We Wear by the show stylist, viagra order the lovely Zoe Robinson of Think Style – a women with many sustainable strings to her bow. She works as an actress, visit this site a writer (for Egg Mag) and an ethical image consultant.

Amelia's Compendium of Fashion Illustration Photography by Amelia GregoryFind Your Feet Honey's Dance Academy, <a target=pharmacy Photography by Amelia Gregory” title=”Find Your Feet Honey’s Dance Academy, Photography by Amelia Gregory” width=”480″ height=”320″ class=”aligncenter size-full wp-image-38157″ />Find Your Feet Honey's Dance Academy, Photography by Amelia GregoryBollywood dancing by Jane Young
Bollywood dancing from Honey’s Dance Academy by Jane Young.

We were treated to some very energetic Bollywood dancing thanks to Honey’s Dance Academy, followed by two short catwalk shows which took place on walkways surrounding the sunken restaurant. Models included youngsters and a couple of more mature women from Close Models, which provided a really uplifting touch.

Junky Styling by YesGo IllustrationJunky Styling by YesGo Illustration
Junky Styling by YesGo Illustration.

Find Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia Gregory
Junky Styling. All photography by Amelia Gregory.

Find Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia Gregory
People Tree.

Find Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia Gregory
Bhavna.

Find Your Feet Outsider. All photography by Amelia Gregory.
Outsider.

During the first show we saw a fabulous multi layered pink maxi dress from ACOFI featured designer Junky Styling, cute dresses from People Tree, embellished bamboo dresses from Bhavna, and gorgeous silk classics from Outsider, who I discovered at Ecoluxe this season.

Find Your Feet- Amisha, Zoe, Orsola and the kids. Photography by Amelia Gregory
Amisha, Zoe, Orsola and the kids.

As I had a bar ticket I was able to roam around, and between shows sat with Zoe, Amisha Ghadalli, Maria Papadimitriou of Slowly the Eggs/Plastic Seconds and Orsola de Castro of From Somewhere, who was entertaining her young daughter and her friend. We ate some yummy canapes and watched a magician bend forks, then a Find Your Feet ambassador described the work done by this charity, which includes helping to fund sustainable farming practices. Fittingly, she described how a group of women in rural India bandied together to make the most of the mint growing on local farms – they now have a successful essential oil business.

Find Your Feet-magician. Photography by Amelia Gregory
The magician entertains the kids.

Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.
Charley Speed and bottle top bag.

Then it was on to the auction, where any mention of my book was usurped by the lure of an Outsider dress, as worn by a celebrity – the presenter Charley Speed dashing maniacally around the room to squeeze as much money as possible out of the generous crowd. The whole lot (including a bottle top bag) went for £300, and I can only hope that the recipient appreciated my donation because he probably had no clue what it was.

Ada Zanditon S/S 2011 by Gareth A Hopkins
Ada Zanditon S/S 2011 by Gareth A Hopkins.

Round two featured three Amelia’s Magazine favourites from ACOFI: off-cut drama courtesy of From Somewhere, amazing sculptural pieces from Ada Zanditon and colourful dresses with sunflower decorations from By Stamo. There was also some playful printed dresses from Love Phool.

From Somewhere by Gareth A Hopkins
From Somewhere by Gareth A Hopkins.

Find Your Feet-From Somewhere. Photography by Amelia Gregory
From Somewhere.

Find Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia Gregory
Ada Zanditon S/S 2011.

Find Your Feet-Lovephool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia Gregory
Love Phool.

Find Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia Gregory
By Stamo A/W 2011.

A range of ethical accessories were used to style the show, amongst them some old favourites: LeJu, Nina Dolcetti and Joanna Cave… and some new discoveries: Meher Kakalia, who adapts ancient shoemaking techniques from her home town of Karachi to create modern footwear in Brixton, and Kumvana Gomani, who creates delicate jewellery out of plastic waste.

By Stamo A/W 2011 by Maria del Carmen SmithBy Stamo A/W 2011 by Maria del Carmen Smith
By Stamo A/W 2011 by Maria del Carmen Smith.

Exposing ethical design to more people and raising money for sustainable projects are good things to do, but We Aren’t JUST What We Wear, we are also What We Do in every aspect of life. On my return home I was somewhat saddened to read about a couple of other auction sponsors: it was also possible to win a test track experience with Jaguar or a BMW for the weekend. I know that money has to come from somewhere but there is a distinct lack of joined up thinking in ethical practice: a Mint Leaf waiter could not tell me whether the chicken they served us was freerange or organic.

Find Your Feet-Bollywood

We Are What We Wear was a massive success: raising over £10,000 to support sustainable weaving projects in India, but I wish that there was more recognition within the charity sector that sustainable practice involves more than donating money for dinner to support those less fortunate on the other side of the world, it’s about a holistic way of being. Within this world view I do not include hyping the desirability of extremely expensive energy guzzling cars. Needless to say, mine was the only bike tied up outside the Mint Leaf restaurant.

Categories ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Amisha Ghadalli, ,Bamboo, ,Bhavna, ,BMW, ,Bollywood, ,Charley Speed, ,Close Models, ,Ecoluxe, ,Egg Mag, ,Find Your Feet, ,footwear, ,freerange, ,Gareth A Hopkins, ,Honey’s Dance Academy, ,Jaguar, ,Jane Young, ,jewellery, ,Joanna Cave, ,Kumvana Gomani, ,LeJu, ,Livia Firth, ,London Kills Me, ,Maria del Carmen Smith, ,Maria Papadimitriou, ,Meher Kakalia, ,Mint, ,Mint Leaf, ,Nina Dolcetti, ,organic, ,Orsola De Castro, ,Outsider, ,Outsider Fashion, ,People Tree, ,Rebecca Strickson, ,Silk, ,Slowly the Eggs, ,sustainability, ,We Are What We Wear, ,YesGo Illustration, ,YesGo!, ,Zoë Robinson

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Amelia’s Magazine | Find Your Feet’s We Are What We Wear Ethical Fashion Show


Just off Brick Lane, page past the curry houses and down a side street, rx is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, order but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Horn spoons

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Crockery
Stairs

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Gallery
Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.


Just off Brick Lane, nurse past the curry houses and down a side street, decease is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

Cushions by Caitlin de Hinshelwood

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of Wade‘s art which makes me want to start painting again as he makes it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Just off Brick Lane, sickness past the curry houses and down a side street, more about is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, medicine but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.

Illustration by June Chanpoomidole

To those of you that have been to any of the Start boutiques in Shoreditch you’ll know they represent a relaxed luxury that more than compliments the clothes. This is most true for the mens formalwear boutique. I love it and could quiet happily spend hours in there. So when I saw that the Mr Start presentation was being held in One Aldwych I was very excited. Having graced the lobby bar with my presence on at least  one occasion to sip their very tasty cocktails, stomach I couldn’t think of a more suitable venue. Sadly we were shuffled downstairs to a tiny and ill-lit room. Pleased we’d arrived early to avoid the mounting queues, troche myself and Matt surveyed the clothes.  


Illustration by Joana Faria

Thankfully the collection more than made up for the choice of venue, dosage as did the dynamicism of Mr Start himself, and the lovely Brix Smith Start. Seeing people passionate about what they do never fails to lift my spirits. Despite living my life in jeans, I have a love of all things formal. I long for the day that dress down Fridays are a thing of the past; I’m just too lazy to do it myself. Very hypocritical, you might say. Suits, jackets and ties are almost always appropriate attire, however, they often take more consideration and thought than I am capable of bleary eyed at 7am on workday morning.  


All photography by Matt Bramford

This collection would inspire me to rise just that little bit earlier and make just a bit more effort. Mixing heritage fabrics such as Harris Tweeds with a modern cut, the collection worked really well. The colours chosen also lifted this collection from being too stayed; crushed grape and turquoise green statement jackets provided a subtle lift to everything. But we weren’t just treated to suits, elegantly tailored shirts in a variety of collar shapes were also a sight to behold. A clean colour palette of white, black and grey, the shirts complimented the suiting without overpowering it; my favourite being a smaller but starkly cutaway collar. I’d say understated luxury for those in the know was a common theme of the whole collection but the deep velvet suit and dinner jackets were far from understated.  


Illustration by Maria Papadimitriou

Another great piece was the double breasted cropped peacoat. We’ve seen these on every boy band and All Saints clone in the past few seasons, but there was still something fresh about this piece. Mr Start’s accessories were equally strong with many of the fashion pack gushing over the suede brogues and loafers. They have a definite place on my wishlist, but I fear no amount of scotchguarding will protect them from my clumsy ways.  

In store this collection will shine even brighter than it did during the presentation, and leaving the store dressed head to toe in Mr Start will be a feat of inordinate self control. It’s just a shame the lighting and crowding let things down a little. Here’s looking forward to next seasons presentation, and a quick/expensive trip to Shoreditch in the meantime.  

See more from June Chanpoomidole and Joana Faria in Amelia’s Compendium of Fashion Illustration!


Just off Brick Lane, pills past the curry houses and down a side street, is where Hinshelwood de Borman have set up their newest pop-up shop. My only complaint after spending an hour leafing through the curiosities of ‘Field Work’ is that this isn’t a permanent shop – because it is absolutely lovely.

The selection by Caitlin de Hinshelwood and Rose de Borman offers steep competition when it comes to picking a favourite, but I think it’s the printed textiles from Caitlin de Hinshelwood that are the stars of the show. Stacks of cushions are adorned with animal prints – one with giraffes, lions and bears, the next with frogs and snakes, and so on. The patterns are repeated on post cards, purses and on dresses for sale at the back. Soft colours and gorgeous, subtle patterns make for unorthodox and brilliant little outfits – like the dress covered in prints of root vegetables.

Cushions by Caitlin de Hinshelwood

Kitty Farrow Press has created a special range of notebooks for Field Work, all marked with an antlers logo. Continuing the antler theme are spoons cut from antlers by Kirsten Hecktermann – if that sounds like too much the shop also has some carved wooden spoons on offer.

Other treats include some very cute medieval replica pewter brooches, papier-mâché masks, and lovely old-style screwdriver sets from Elementary Design. The taxidermy is the work of Jazmine Miles-Long, an ethical taxidermist who only uses animals who have died from natural causes. Shipping Forecast Knitwear has some fantastic wooly hats on display, made in the UK from Aran wool but bringing to mind windswept isles in Nordic waters.

Neal Jones

Down the stairs is the gallery, and the show is entitled ‘Weird Folk’ with art by Betsy Dadd, Neal Jones and Max Wade. The warm and playful paintings almost beg to be touched, especially the smeared brush-strokes and rough edges of some of the art which makes me want to start painting again as the artists make it look like so much fun.

Betsy Dadd

Field Work runs between 15th and 20th March in Spitalfields, at 65 Hanbury Street, London E1 5JP. For more information see our listing. If you miss it there’s an online shop here.
By Stamo A/W 2011 by Rebecca Strickson
By Stamo A/W 2011 by Rebecca Strickson.

On Sunday 13th March Find Your Feet hosted an ethical fashion show at the Mint Leaf restaurant in the Haymarket. I was invited to donate a copy of Amelia’s Compendium of Fashion Illustration for We Are What We Wear by the show stylist, viagra order the lovely Zoe Robinson of Think Style – a women with many sustainable strings to her bow. She works as an actress, visit this site a writer (for Egg Mag) and an ethical image consultant.

Amelia's Compendium of Fashion Illustration Photography by Amelia GregoryFind Your Feet Honey's Dance Academy, <a target=pharmacy Photography by Amelia Gregory” title=”Find Your Feet Honey’s Dance Academy, Photography by Amelia Gregory” width=”480″ height=”320″ class=”aligncenter size-full wp-image-38157″ />Find Your Feet Honey's Dance Academy, Photography by Amelia GregoryBollywood dancing by Jane Young
Bollywood dancing from Honey’s Dance Academy by Jane Young.

We were treated to some very energetic Bollywood dancing thanks to Honey’s Dance Academy, followed by two short catwalk shows which took place on walkways surrounding the sunken restaurant. Models included youngsters and a couple of more mature women from Close Models, which provided a really uplifting touch.

Junky Styling by YesGo IllustrationJunky Styling by YesGo Illustration
Junky Styling by YesGo Illustration.

Find Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia GregoryFind Your Feet-Junky Styling. Photography by Amelia Gregory
Junky Styling. All photography by Amelia Gregory.

Find Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia GregoryFind Your Feet-People Tree. Photography by Amelia Gregory
People Tree.

Find Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia GregoryFind Your Feet-Bhavna. Photography by Amelia Gregory
Bhavna.

Find Your Feet Outsider. All photography by Amelia Gregory.
Outsider.

During the first show we saw a fabulous multi layered pink maxi dress from ACOFI featured designer Junky Styling, cute dresses from People Tree, embellished bamboo dresses from Bhavna, and gorgeous silk classics from Outsider, who I discovered at Ecoluxe this season.

Find Your Feet- Amisha, Zoe, Orsola and the kids. Photography by Amelia Gregory
Amisha, Zoe, Orsola and the kids.

As I had a bar ticket I was able to roam around, and between shows sat with Zoe, Amisha Ghadalli, Maria Papadimitriou of Slowly the Eggs/Plastic Seconds and Orsola de Castro of From Somewhere, who was entertaining her young daughter and her friend. We ate some yummy canapes and watched a magician bend forks, then a Find Your Feet ambassador described the work done by this charity, which includes helping to fund sustainable farming practices. Fittingly, she described how a group of women in rural India bandied together to make the most of the mint growing on local farms – they now have a successful essential oil business.

Find Your Feet-magician. Photography by Amelia Gregory
The magician entertains the kids.

Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.Find Your Feet- Charley Speed and bottle top bag. Photography by Amelia Gregory.
Charley Speed and bottle top bag.

Then it was on to the auction, where any mention of my book was usurped by the lure of an Outsider dress, as worn by a celebrity – the presenter Charley Speed dashing maniacally around the room to squeeze as much money as possible out of the generous crowd. The whole lot (including a bottle top bag) went for £300, and I can only hope that the recipient appreciated my donation because he probably had no clue what it was.

Ada Zanditon S/S 2011 by Gareth A Hopkins
Ada Zanditon S/S 2011 by Gareth A Hopkins.

Round two featured three Amelia’s Magazine favourites from ACOFI: off-cut drama courtesy of From Somewhere, amazing sculptural pieces from Ada Zanditon and colourful dresses with sunflower decorations from By Stamo. There was also some playful printed dresses from Love Phool.

From Somewhere by Gareth A Hopkins
From Somewhere by Gareth A Hopkins.

Find Your Feet-From Somewhere. Photography by Amelia Gregory
From Somewhere.

Find Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia GregoryFind Your Feet-Ada Zanditon. Photography by Amelia Gregory
Ada Zanditon S/S 2011.

Find Your Feet-Lovephool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia GregoryFind Your Feet-Love Phool. Photography by Amelia Gregory
Love Phool.

Find Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia GregoryFind Your Feet-By Stamo. Photography by Amelia Gregory
By Stamo A/W 2011.

A range of ethical accessories were used to style the show, amongst them some old favourites: LeJu, Nina Dolcetti and Joanna Cave… and some new discoveries: Meher Kakalia, who adapts ancient shoemaking techniques from her home town of Karachi to create modern footwear in Brixton, and Kumvana Gomani, who creates delicate jewellery out of plastic waste.

By Stamo A/W 2011 by Maria del Carmen SmithBy Stamo A/W 2011 by Maria del Carmen Smith
By Stamo A/W 2011 by Maria del Carmen Smith.

Exposing ethical design to more people and raising money for sustainable projects are good things to do, but We Aren’t JUST What We Wear, we are also What We Do in every aspect of life. On my return home I was somewhat saddened to read about a couple of other auction sponsors: it was also possible to win a test track experience with Jaguar or a BMW for the weekend. I know that money has to come from somewhere but there is a distinct lack of joined up thinking in ethical practice: a Mint Leaf waiter could not tell me whether the chicken they served us was freerange or organic.

Find Your Feet-Bollywood

We Are What We Wear was a massive success: raising over £10,000 to support sustainable weaving projects in India, but I wish that there was more recognition within the charity sector that sustainable practice involves more than donating money for dinner to support those less fortunate on the other side of the world, it’s about a holistic way of being. Within this world view I do not include hyping the desirability of extremely expensive energy guzzling cars. Needless to say, mine was the only bike tied up outside the Mint Leaf restaurant.

Categories ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Amisha Ghadalli, ,Bamboo, ,Bhavna, ,BMW, ,Bollywood, ,Charley Speed, ,Close Models, ,Ecoluxe, ,Egg Mag, ,Find Your Feet, ,footwear, ,freerange, ,Gareth A Hopkins, ,Honey’s Dance Academy, ,Jaguar, ,Jane Young, ,jewellery, ,Joanna Cave, ,Kumvana Gomani, ,LeJu, ,Livia Firth, ,London Kills Me, ,Maria del Carmen Smith, ,Maria Papadimitriou, ,Meher Kakalia, ,Mint, ,Mint Leaf, ,Nina Dolcetti, ,organic, ,Orsola De Castro, ,Outsider, ,Outsider Fashion, ,People Tree, ,Rebecca Strickson, ,Silk, ,Slowly the Eggs, ,sustainability, ,We Are What We Wear, ,YesGo Illustration, ,YesGo!, ,Zoë Robinson

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Amelia’s Magazine | Gossypium: an interview with Abigail Petit, founder of the Lewes based ethical clothing company


Vintage fashion, stomach illustrated by Matilde Sazio


Vintage shop, price illustrated by Karolina Burdon

What gave you the idea for Preloved, Reloved in the first place?
Well I always like to dress a little differently. My style is mainstream with a retro edge, I suppose. I always seem to end up with a daft New Year’s resolution – last year I cycled from London to Paris for The Institute of Cancer Research. I like using my time to help others and spread awareness.

Were you a fan of vintage and upcycling before you started the project?
Yes! I always admire my friends’ outfits; well, those who wear vintage and second-hand fashion. Upcycling is something I have experimented with for ages at home and now is the time to make sure I actually finish some projects!

Where will you source your outfits?
Charity shops, vintage stores, eBay, my mum’s wardrobe…! I made a lined cape last night from linen and satin for balmy summer nights (booking a holiday soon!).


Charity shops, illustrated by Rukmunal Hakim

What does the project hope to achieve?
I want to raise awareness of numerous charities related to my Dad’s illnesses. I want my friends to know that too much of an unhealthy lifestyle is probably going to lead to an early demise. I also want to raise the profile of vintage and second-hand fashion; I remember as a kid we use to take the mick out of anyone who dressed from a charity shop. I myself as a student had a stigma against them. Now it’s become kitsch, cool and quirky. It’s good for the enivroment.

How much do you hope to raise and what are the funds likely to be used for?
£2500 is my Just Giving target – it goes directly to Macmillan. However, with my shopping at many different charity shops, my cash goes straight to them – win win all round! I have my thinking cap on about how to expand the project though.


eBay! Illustration by Avril Kelly

Why did you choose Macmillan?
My dad (and his dad) had cancer – he died last week unfortunately. And it wasn’t the cancer that killed him, it was his heart and his adult-onset diabetes. A poor lifestyle in his twenties and thirties caused it and he was only 57 when he passed. So as I said before, this project benefits other charities focussing on these causes too through me spending money at their outlets.

Not that far in, but have you come accross any problems so far? Has anything that happened that you weren’t expecting?
Avoiding shops is quite hard as I realised I can’t just pop into the Topshop sale and treat myself – which I suppose is good for my wallet and I’m going to do less impulse-buying on the way home from work.
With my Dad passing, I haven’t had as much time to go browsing shops as much as I’d like. This weekend, however, I’m going to the Girls of Guildford vintage fair and gig – for some serious retail therapy, cupcake-nomming and also to check out some great live music away from the bustle of London.


Vintage, illustrated by Jess Holt

What are you wearing today? Where’s it all from?
Dark blue skinny jeans, leather knee boots that I already owned with black and cream patterned blouse from River Island that I bought from Cancer Research UK. I’m also wearing red rose earrings from Magnolia Jewellery.

Do you plan to make or alter any of your clothes? If so, how?
Yes – I love sewing and making jewellery too – I made a cape last week and have upcycled a pair of old, torn jeans from my uni days into a denim mini. I have a small collection of retro patterns including a lovely dress with a pussy bow. I love being able to create something out of fabric I love: last year I went to a lovely Indian wedding and couldn’t find The Outfit – so I made a purple maxi-dress with a halterneck and glammed it up with ribbons dangling down my back. Saved myself a fortune too!


Illustration by Gilly Rochester

What else do you get up to?
I run Never Enough Notes – a music e-zine, and I’m cycling the London-Brighton this summer with my brother and friends to raise money for the British Heart Foundation.

What would be your perfect Preloved, Reloved outfit?
For daytime it would easily be vintage jeans, brown boots that look a bit worn-out, a floaty shirt or cheeky tee, a tweed jacket and a battered satchel.
For evening, I love ball gowns and retro dresses so would be something glam that I could wear with a pair of 1970s heels! Oh there’s way too much choice, I love it!
Faye West Gossypium Sewing Kit
Gossypium with Amelia’s Magazine Sewing Kit A/W 2008, mind featuring print design by Brie Harrison. Illustration by Faye West.

Gossypium worked with Amelia’s Magazine and Brie Harrison to create a Clothkits-inspired kit fashion dress and bag to accompany the final print issue of Amelia’s Magazine. Run by Abigail and Thomas Petit, it is a family business based in Lewes, East Sussex.   

What is your process of creating your garments?
We do things the opposite way around to the rest of the fashion industry. I was working as a textile engineer with Indian farmers when we started Gossypium, so fabric comes first: from the spinning of the yarn to the final stitching of the garments is a long and complicated process. We have an extremely close working relationship with our producers and a huge respect for their hard work and care of the environment.

Why is transparency more important than certification?
In some instances enforced standards have some value, for example it is good to be able to label something organic or fairtrade, but sometimes the point of certification gets clouded and this can limit good honest business practice. Transparency and brand trust are the most precious and valuable assets. Knowing our trade and suppliers so well shows in the quality of our products, and this benefits our customers. And it means that no one can copy us or take those relationships away.  

Why did you decide to collaborate with Amelia’s Magazine and Brie Harrison?
We are pioneers who have built our entire business from scratch so it was lovely to concentrate on something that was more fashion-based for a change. Working with Amelia’s Magazine allowed us to have a fantastic burst of creativity and we sure enjoyed that moment. Nula Shearing, who is a daughter of the Clothkits family, has just created a lovely tea towel for us, and we hope to do more fashion-led designs in the future… 

Read the rest of this interview with Gossypium in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.

You can still buy issue 10 of the Amelia’s Magazine which comes with a free Brie Harrison designed kit bag from my website here, and you can also still buy the kit dress from the Gossypium website here.

Categories ,Abigail Petit, ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Brie Harrison, ,Certification, ,Clothkits, ,East Sussex, ,Eco fashion, ,Ethical Fashion, ,fairtrade, ,Faye West, ,gossypium, ,India, ,Lewes, ,Noolibird, ,Nula Shearing, ,organic, ,Thomas Petit, ,Transparency

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