Amelia’s Magazine | The Secret Emporium at The Secret Garden Party Festival 2012

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The Secret Emporium by Maria Papadimitriou aka Slowly The Eggs

This year The Secret Garden Pary, which took place between the 19th and 22nd of July, had chosen for its 10th birthday celebrations the theme ‘Standing on Ceremony’. More than ever before this famously flamboyant festival encouraged all kinds of rituals, ceremonies, initiations and carnivals to be abundantly created, attended and enjoyed by the gardeners. As the charming Secret Garden Party guide from this year explained, the aim of the above, and of the Garden as a whole, was to ‘bind us together’ and ‘emphasise matter over mind’. I felt that both these aims were most certainly achieved not only by the colourful activities, but also the huge amounts of mud which challenged us, bonded us as if with gooey, brown glue and made sure that ‘matter’ took centre stage indeed…

Secret Emporium at Secret Garden Party Bannersphoto by Maria Papadimitriou

I found myself part of this mud world because I was one of the designers taking part in the Secret Emporium. For a few years now The Secret Emporium has been sourcing independent, underground and out of the ordinary designers during the winter and taking them to festivals over the summer – as well as organising various other pop up events during the year, such as The Secret Emporium Christmas Market, featured previously in Amelia’s Magazine. The often theatrical pieces by The Secret Emporium designers are especially suited to a playful festival, like The Secret Garden Party, and it was most fun witnessing people all around being at their most willing to dress up and give in to a bit of embelishment. Below are just a few of my favorite looks and designs from The Secret Emporium festive marquee…

Secret Emporium at Secret Garden Party EABURNS photo by Maria Papadimitriou

A wonderful shoulder piece, headband and pendant from EABurns by the very talented Lizzie Burns.

Secret Emporium at Secret Garden Party Veronique wearing SJSSTYLE and Every Cloud has a Silver Lining photo by Maria Papadimitriou

I think a few jaws dropped when the beautiful Veronique – a Secret Emporium intern – modeled this onesie by SJSSTYLE and long statement necklace by Every Cloud Has a Silver Lining.

Secret Emporium at Secret Garden Party Key-Lime-Pie cape+bow photo by Maria Papadimitriou

A lovely festival look consisting of cape, bow hairpiece and bum-bag by Key Lime Pie.

Secret Emporium Tell Tails by Maria Papadimitriou aka Slowly The Eggs

Tell Tails by Maria Papadimitriou aka Slowly The Eggs

Secret Emporium at Secret Garden Party Hapuska photo by Maria Papadimitriou

Hapuska’s headpieces were perfect for a bit of drama – and notice the cute red bows make up by In Your Dreams mentioned below!

Secret Emporium at Secret Garden Party Feathersmith photo by Maria Papadimitriou

More feathery, tribal headwear by Feathersmith.

Secret Emporium at Secret Garden Party Camille Walalaphoto by Maria Papadimitriou

The super lovely Camille Walala, whose colourful stall I had the pleasure of having immediately opposite me, dressed glamorously every day in her own designs.

Secret Emporium at Secret Garden Party The Poundshopphoto by Maria Papadimitriou

I totally loved the forces behind The Poundshop, Sara and George, who were, like myself, recipients of one of the very generous Secret Emporium scholarships. From their greatly designed wooden kiosk on wheels they represented a host of designers via their super affordable and witty products.

Secret Emporium at Secret Garden Party Plastic Seconds photo by Maria Papadimitriou

This lady was very excited about just purchasing this headpiece made from found objects by Plastic Seconds – which is my jewellery line.

Secret Emporium at Secret Garden Party Hathor photo by Maria Papadimitriou

Elegant and sparkly one-off headpieces by Hathor.

Secret Emporium BangBangCrash by Maria Papadimitriou aka Slowly The Eggs

Bang Bang Crash by Maria Papadimitriou aka Slowly The Eggs

Of course The Secret Garden Party is very clear about its desire to bring out the animal side in a Gardener so Bang Bang Crash were there to provide various animal suits…

Secret Emporium at Secret Garden Party JobeeJo Creations photo by Maria Papadimitriou

And felted animal ear hats by JoBee Jo Creations were helping along.

Secret Emporium at Secret Garden Party In Your Dreams photo by Maria Papadimitriou

In Your Dreams catered for all our ‘out there’ make up needs and were deservedly very popular.

Secret Emporium at Secret Garden Party Tell Tales 2 photo by Maria Papadimitriou

Secret Emporium at Secret Garden Party Tell Tails photo by Maria Papadimitriou

Also very popular – both with kids and adults! – were the fabulous tails from Tell Tails.

Secret Emporium at Secret Garden Party Merrimaking

The Merrimaking stall, as always, was full of cleverly designed and fun promoting items.

Secret Emporium at Secret Garden Party SJSSTYLE photo by Maria Papadimitriou

SJSSTYLE made sunglasses with all sorts of weird and wonderful additions to them!

Secret Emporium at Secret Garden Party Lucy Peacock photo by Maria Papadimitriou

Lucy Peacock, who is helping to run The Secret Emporium, also displayed her geometric jewellery.

Secret Emporium at Secret Garden Party Grace Du Prez photo by Maria Papadimitriou

I have long admired Grace du Prez’s jewellery design and at The Secret Emporium she was also my delightful neighbour.

Secret Emporium at Secret Garden Party Gilbert Grotto and Grace Du Prezphoto by Maria Papadimitriou

Here is one of Grace du Prez’s hair pendants worn on a Gilbert Grotto tee!

Secret Emporium at Secret Garden Party Fuudhoods photo by Maria Papadimitriou

The cockerel in me loved these head turning hoods by Fuud Hoods.

Secret Emporium at Secret Garden Party Leftover photo by Maria Papadimitriou

More found objects headpiece action by Leftover.

Secret Emporium at Secret Garden Party Umbrellas decorations photo by Maria Papadimitriou

The Secret Emporium team had made these bright and colourful umbrellas to decorate the interior of their euqally bright and colourful marquee.

All photography by Maria Papadimitriou.

Categories ,BangBang Crash, ,Camille Walala, ,EABurns, ,Every Cloud Has A Silver Lining, ,Feathersmith, ,festival, ,Fuud Hoods, ,Gilbert Grotto, ,Grace Du Prez, ,Hapuska, ,Hathor, ,In Your Dreams, ,JoBee Jo Creations, ,Key Lime Pie, ,Leftover, ,Lucy Peacock Jewellery, ,Maria Papadimitriou, ,Merrimaking, ,Plastic Seconds, ,Secret Emporium, ,Secret Garden Party, ,SJSSTYLE, ,Tell Tails, ,The Poundshop, ,The Secret Emporium, ,The Secret Garden Party

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Amelia’s Magazine | Secret Garden Party 2010: Sunday Review

SGP 2010-puppetry
SGP 10-gold people by Amelia Gregory
Photography by Amelia Gregory.

Saturday arrived with none of the threatened rain we were worried about. Indeed, sale the ground was so dry and cracked en route to our far flung campsite that it had opened into deep fissures.

SGP 10 orange wings by Amelia Gregory
SGP 10-indian headdress by Amelia Gregory

The ad hoc nature of Secret Garden Party has it’s down points – lack of coherent line up information being one and don’t even get me started on the toilet washing facilities and *serious* lack of bins, recycling and water points. But one blessed relief after the meaty corporate queues of Latitude was the huge diversity and quality of food on offer. Around almost every corner some little caravan had set up shop to flog tea and toasties, coffee and candy, tapas or freshly made pizzas. Our breakfast consisted of a freshly toasted marmite and cheese crumpet served by a trio of “strumpets” – such a simple idea but wonderfully well executed.

SGP 2010-pizza by Amelia Gregory
SGP 10-pizzas by Amelia Gregory
PIzza prepared by my friend Lisa of Happy Kitchen.

The sunshine persuaded huge amounts of people into the lake for a swim amongst the copious pond weed which they lobbed joyously at the people crossing the pontoon bridge.

SGP 10-swim by Amelia Gregory
Alexis-West-Sarah-Blasko
Sarah Blasko by Alexis West.

Down at the main stage Sarah Blasko seemed curiously annoyed by her lack of audience – perhaps someone should have warned her of the laid back nature of Secret Garden Party goers, particularly after a long hard night of partying. Further research reveals that Sarah is huge in Australia so she is probably isn’t used to such a muted reception and might explain her slightly brittle performance. Worth checking out though.

SGP 2010-I Blame Coco by Amelia Gregory
SGP 2010-I Blame Coco by Amelia Gregory
Fritha Strickland - I blame coco
I Blame Coco by Fritha Strickland.

Shortly afterwards the youngsters were out in force for I Blame Coco. As someone behind me muttered, she “looks just like a female Sting” – funny that. I was strangely unmoved by the overproduced artistry of Coco and her studiously mannered 80s dance style. Still, the kids seemed to love her, so maybe I’m missing something.

SGP 2010-the whip by Amelia Gregory
Dee-Andrews-The-Whip-SGP2010
The Whip by Dee Andrews.

The excitable electronica of Manchester based outfit The Whip was far better fun and the female drummer drove the now fully fancy-dressed crowd wild. “Look after each other tonight,” they laughed with the audience.

SGP 10-silver head by Amelia Gregory
SGP 10-forum by Amelia Gregory

It’s good to see the lecture programme at Secret Garden Party growing in scope and popularity every year. This time we could pick from paranoid film screenings at the Conspiracy Camp or the more intrepid offerings of Explorer Camp. Over at the Forum area Ben Goldacre drew an enormous crowd for his talk on the spurious claims of the pharmaceutical industry and the dangers of Gillian McKeith.

SGP 10-glove head by Amelia Gregory
SGP 2010-alice by Amelia Gregory
SGP 2010-group by Amelia Gregory

A quiet bit of wandering brought us to the last undiscovered gems – a few children dozing to some dire but strangely enjoyable puppetry in the Cabaret Tent, and a meeting with The Earl in the S&M Tent, where a sweet looking girl in a floral head garland was being shown how to spank her best friend. I got more excited looking at pictures of The Earl’s cockerpoo puppy on his mobile.

SGP 10-waterslide by Amelia Gregory
SGP 10-waterslide by Amelia Gregory
Blimp on fire SGP Tim Adey
Blimp on fire by Tim Adey.

The creators of Secret Garden Party are massive fans of the Burning Man festival and they try very hard to recreate the same feeling here in the UK. Never is their inspiration more obvious than during the annual destruction of the party island in the middle of the lake. As night fell it was time to let off hundreds of Chinese lanterns and the blimp was set on fire. We accidentally found ourselves with a fabulous vantage point of the fireworks in a backstage area complete with hot tub.

SGP 2010-Golden Filter by Amelia Gregory
SGP 2010-Golden Filter by Amelia Gregory
SGP 2010-Golden Filter by Amelia Gregory
Golden filter by Jenny Costello
The Golden Filter by Jenny Costello.

Back over at Where the Wild Things Are Aussie-American combo The Golden Filter were doing wonderful things… and having been underwhelmed by their new album Voluspa I wasn’t quite prepared for the excitement of their live show. Charismatic singer Penelope Trappes channels an effective hybrid of floaty Florence and Alison Goldfrapp electro beats – all bathed in an eerie orange glow that made this performance a definite highlight of the entire weekend. One twitterer even proclaimed it “the best experience of Secret Garden Party.”

SGP 2010-reverend by Amelia Gregory
reverend and the makers - jenny robins
Reverend and the Makers by Jenny Robins.

It was indeed a hard act for Reverend and the Makers to follow… but that was okay because the entire audience was now drunk on Saturday night fun times. “Who’s off their heads?” Jon McClure wanted to know whilst he and his hype man jumped up and down at the lip of the stage and a girl at the back miraculously *played* the keyboard with no hands and *sang* along, though no noise came out of her mike. I told you this pretty young thing was a bit of a trend.

SGP 2010-circusnight Amelia Gregory
SGP 10-rottweiler by Amelia Gregory
Man with a Rottweiler in a skirt.

Heading home after a long day we passed the sounds of Brassroots entertaining a packed tent with a full brass band rendition of the Eurythmics classic Sweet Dreams. It was a beautiful way to end the night.

SGP 2010-Collosillyum
Hay bales for seating in the Collosillyum area. Photography by Amelia Gregory.

If Latitude is a well planned amble between the South Bank, order ICA, Royal Opera House and Somerset House with added sheep, then Secret Garden Party is the biggest most eccentric three day party in the grounds of a country mansion you could never dream of. Two more diverse festivals you could not imagine.

SGP 2010-Blimp
The Party Blimp – accessible only by boat.

Music is just one of the elements that make up the Secret Garden Party experience, surely the only festival where the main acts are liable to be upstaged by a death-defying wheelchair race or a mud wrestling fight. Because the stages are not the central focus there is always space to sit down or to dance, and the natural layout of the main stage in particular means that there’s always space to see the bands properly – which makes for a far more comfortable viewing experience than at most festivals. Despite a distinct lack of well known bands the quality of music on the line up is never low, and as usual I discovered lots of great new music.

SGP 2010-couple by Amelia Gregory
SGP 2010-frog by Amelia Gregory

My favourite Secret Garden Party stage is built into the side of a huge tree. This year there were giant eyeballs sewn into the back and the front was made up to look like the prow of a ship, complete with a naked female figurehead. Shortly before the prow had been swung into destruction by inebriated climbing mammals Animal Kingdom took to the good ship Where the Wild Things Are with a beatific set of melodic songs that have gleaned comparisons to Radiohead, Sigur Ros and Coldplay.

SGP 2010-Animal Kingdom by Amelia Gregory
SGP 2010-girls bust by Amelia Gregory
Animal Kingdom by Holly Exley
Animal Kingdom by Holly Exley.

Over in the geodesic rave dome – AKA the Remix Bubble – the Lake District’s finest Burn the Negative were proving to a small but highly motivated crowd (including security on balloons) that danceable indie electro doesn’t just come out of the big cities.

Alexis-West-Burn-the-Negative
Burn the Negative by Alexis West.

Secret Garden Party has expanded massively since I first came in 2004, and the more idiosyncratic attractions are now linked to the main arena by a floating bridge that caused much swaying hilarity on every crossing. As a mid afternoon treat I decided to get my toes nibbled by some miniature carp from Turkey.

SGP 2010-Fish Therapy
Yes that’s me. White legs! Photography by Tim Adey.

The Doctor Fish has been used for centuries to cure skin ailments, and they were particularly excited by my friend Jemima’s Psoriasis. It was a very soothing experience, and my skin felt notably softer afterwards. This is the first time this particular species of fish have been imported into the UK and entrepreneur Keon Petre hopes to open a range of fish nibbling franchises.

SGP 2010-Emma Ware by Amelia Gregory
Emma Ware.

A huge pink tent housed stalls from a carefully picked range of artists and designers including Spitalfields based illustrator Dan Hillier and jeweller Emma Ware, who makes gorgeous contemporary pieces from recycled inner tubes. Expect to hear more about her designs on this blog soon.

Abi Daker - Fionn Regan
Fionn Regan by Abigail Daker.

Fionn Regan was the perfect treat for a sunny day, following in the traditional mould of talented Irish folk singers with added 80s McEnroe hair band action. Never a bad thing in my book.

SGP 10-baby by Amelia Gregory
Steve Mason by Katherine Tromans
Steve Mason by Katherine Tromans.

I knew there was a reason I felt immediately warm towards main stage act Steve Mason despite having no clue who he was – turns out he was one half of the excellent Beta Band. And anyone who twitters about Ian Tomlinson is even better in my books. Musicians with a conscience – we need more of them.

emma_block_marina_&_the_diamonds
Marina and the Diamonds by Emma Block.

I’ve been a big fan of hot tip Marina and the Diamonds for some time now, but we missed most of her set whilst enjoying the most wonderful three course dinner at the Soulfire restaurant, housed in three yurts (look out for my full review, coming soon). Instead we caught the last few songs, which still gave me ample time to admire her vermillion lips and whippet thin waist: I can now confirm that she is every bit as sexy in the flesh as she comes across on record.

SGP 2010-Marina and the Diamonds by Amelia Gregory
SGP 2010-Marina and the Diamonds by Amelia Gregory

Afterwards we were treated to some nefarious circus fun from Down Under – including pubic angle-grinding, sword swallowing and weights hooked into eyelids. Tasteful.

SGP 2010-angle grinder circus by Amelia Gregory
SGP 2010-circus by Amelia Gregory
SGP 2010-circus eyeball lift by Amelia Gregory

I featured the Infadels way back in issue 04 of Amelia’s Magazine in 2005, and they’ve been steadily plugging away ever since. I haven’t heard any recent albums but they seemed quite happy to play lots of the old tunes, which perfectly suited the late night party crowd.

infadels by harriet gray
Infadels by Harriet Gray.

Most amusingly they seem to have acquired a female joint lead vocalist on one of their most famous tunes. Maybe all ageing bands will one day invite drunk negligee-wearing teenagers on board to spice things up. Oh hang on, it’s already become a trend… (see Saturday’s blog…)

SGP 2010-Infadels by Amelia Gregory

Abby-Wright-The-Delays
The Delays by Abby Wright.

Last up on Where the Wild Things Are at gone 1am the glitter-covered Delays played a fantastically energetic set to a shockingly small crowd. “Let’s see some shoulder action,” they pleaded. “It’s not a festival without it.” Several people obligingly mounted their friends with rapidity. I hope one day this vastly underrated band finds the success they deserve. Catch our recent interview with them here.

SGP 10-aliens by Amelia Gregory
SGP 10-robot mime by Amelia Gregory

gabby young by moon
Gabby Young by Moon.

Our Sunday got off to a sleepy start, viagra 60mg as it did for most Secret Gardeners. Bypassing the cleverly marketed Hendrick’s gin carriage in favour of a cup of tea, I wended my way to the press tent to once more charge my damn crappy iphone, and caught the soulful electro sounds of Belleruche, rather erroneously described in the £5 brochure as “blissed out hip hop beats”.

SGP 2010-hendricksgin
This lovely artwork was displayed in the Hendrick’s train carriage. Apparently the artist is a woman based in the Truman Brewery but they couldn’t tell me who it was. Does anyone know? Photography by Amelia Gregory.

SGP 10-main arena by Amelia Gregory
SGP 2010-belleruche by Amelia Gregory
Belleruche by Stacie Swift
Belleruche by Stacie Swift.

It wasn’t long before I was distracted by the nefarious lure of mud wrestling over in the aptly named Collisillyeum. To start off proceedings a small semi naked boy was encouraged to wrestle a large slippery man in nowt but pants – thankfully it transpired that this was his dad otherwise the picture below might look extremely dodgy.

SGP 2010-collisillyeum by Amelia Gregory
SGP 10-mud fight by Amelia Gregory
SGP 2010-mudfight by Amelia Gregory
SGP 2010-mudfight by Amelia Gregory

After the couple had managed to drag mum into the mud it was time to pit some blonde ladies against a couple of brunettes before sending a load of curiously willing men into the arena, where many a bollock and boob was soon on display. Naturally my proximity to the action ensured both myself and my camera got well spattered in mud.

SGP 10-David Rodigan by Amelia Gregory
SGP 10-David Rodigan crowd by Amelia Gregory
SGP 10-David Rodigan crowd by Amelia Gregory
Dave-Rodigan-by-Louise-Sterling
David Rodigan by Louise Sterling.

Back at the main stage DJ David Rodigan was the surprise hit of Sunday afternoon. The 59 year old gave us a guided tour through the history of reggae with all the enthusiasm of an overexcited puppy whilst the crowd jumped around in reciprocal glee.

SGP 2010-savoir adore by Amelia Gregory
Andrea Peterson Savoir Adore
Andrea Peterson Savoir Adore
Savoir Adore by Andrea Peterson.

Savoir Adore hail from Brooklyn, and showed typically American enthusiasm for Secret Garden Party. “We’re so excited – this is the coolest place.” Wearing standard festival glittery eye make up (I blame Bat For Lashes – even the boys are covered in it these days) their gorgeous brand of melodic electronica was met by a laconic audience. “I know how tired you guys are…” opined singer Deidre Muro, “but I invite you to stand up.” She didn’t have much luck, but this shouldn’t be equated with any lack of enthusiasm.

SGP 2010-Horace Andy by Amelia Gregory
Horace Andy by Sine Skau
Horace Andy by Sine Skau.

Over in the main area it was time to subject my poor camera to another onslaught – this time a paint powder fight that bathed the happy dancers in a pastel fluoro glow before submerging them in the mellow beats of reggae supremo Horace Andy.

SGP 10-body paint by Amelia Gregory
SGP 10-clown powder by Amelia Gregory
SGP 10-paint powder by Amelia Gregory
SGP 10-paint powderfloor by Amelia Gregory
SGP 10-paint by Amelia Gregory
tim adey paint powder
Last photograph by Tim Adey.

Thanks to a tip off from my boyfriend I caught the fantastic Gabby Young and Other Animals playing to a small crowd at the Chai Wallah tent. Gabby was dressed in an amazing ruffled paper and lace concoction accessorised with coloured false hair pieces; a dream to photograph and illustrate. Together with banjo and brass she creates wonderful big band indie folk you can dance to. A real discovery.

SGP 2010-Gabby Young by Amelia Gregory
Gabby Young by Michelle Urvall Nyrén
Gabby Young by Michelle Urvall Nyrén.

We stayed for the majority of headliners Mercury Rev, most notable for their well practiced stadium posturing. Ours was a quick midnight drive back to London but I hear at times there were dire queues to get both in and out of Secret Garden Party.

SGP 2010-Mercury Rev by Amelia Gregory
SGP 2010-Mercury Rev by Amelia Gregory
SGP 2010-Mercury Rev by Amelia Gregory
Mercury Rev by Mags James
Mercury Rev by Mags James. Animal hood by Merrimaking.

All in all this was another vintage year from the one festival that refuses to bow to corporate Festival Republic pressure. Long may it remain thus, for this is one grown up’s party that deserves to continue in perpetuity. I shall leave you with my remaining selection of Sunday’s highlights.

SGP 2010-theatre by Amelia Gregory
Interactive games in the theatre tent.

SGP 10-best costume by Amelia Gregory
Best costume of the entire weekend? Even he had no idea what it was supposed to be.

SGP 10-leigh bowery by Amelia Gregory
Make up inspired by Leigh Bowery.

SGP 2010-limbo by Amelia Gregory
Doing the limbo in a feather boa.

SGP 2010-rollers by Amelia Gregory
A man in bikini, fat suit and rollers. Why of course!

SGP 10-wild thing art by Amelia Gregory
Art in the woods.

SGP lovers Tim Adey
Loved up, photography by Tim Adey.

sgp wheelchair race tim adey
Wheelchair disaster. Photography by Tim Adey.

Categories ,Andrea Peterson, ,Bat for Lashes, ,Belleruche, ,brooklyn, ,Chai Wallah, ,Collisillyeum, ,David Rodigan, ,Gabby Young and Other Animals, ,Hendricks, ,Horace Andy, ,Louise Sterling, ,Mags James, ,Mercury Rev, ,Merrimaking, ,Michelle Urvall Nyrén, ,moon, ,Savoir Adore, ,Secret Garden Party, ,Sine Skau, ,Stacie Swift, ,Tim Adey

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