Amelia’s Magazine | London Fashion Week A/W 2014: Off Strand exhibition at Hoxton Gallery

Mury print scarves

During London Fashion Week I popped in to the off schedule Off Strand presentation at Hoxton Gallery in East London, a well curated and beautifully presented show organised by Anna of the Pitchouguina label. First discovery: the beautiful abstract print scarves above, by ethical accessories brand Mury.

Niza Huang ring

I have previously admired jewellery by Niza Huang at Somerset House, but her new range looks even better: riffing on the ever popular roughly hewn look. I was very sad to hear that someone had stolen one of her pieces shortly before my visit (what a bastard, but small comfort that at least he had good taste). I am sure she will do well, especially with a number of delicate new pieces currently in the pipeline.

Arlette Ess scarves

Arlette Ess is a former model, graphic designer and mother who is now applying her illustrative skills to a range of gorgeous scarves.

Alexa de Castilho necklaces

Pineapple and palm tree spinning disc pendants have a definite 80s vibe, designed by Alexa De Castilho. Her display featured a pair of gold ceramic prancing horses, found for a song in a car boot sale. Jealous, moi?

goodone bomber knit

I was really happy to discover that Goodone (who vanished for a year or so) is back again, this time with a range of brilliant jumpers, dresses and bomber jackets that feature remnants of upcycled aran jumpers. These are manufactured in their Bulgarian factory, which also offers sustainable manufacturing to other brands. Designer Nin Castle is currently pregnant and now living in Spain but her collection looked better than ever. Amazing stuff. And I so want one of those knitted bomber jackets.

Gina Melosi jewels

I loved the use of fair trade raw gems and recycled metals in elegantly displayed jewellery by Gina Melosi.

pitchouguina bryksenkova collaboration

Finally, but of course by no means least, it was ace to see the last two Pitchouguina collections, which combine unusual colours and fabrics to create unique but highly wearable garments. I immediately homed in on a new piece that featured a beautiful and instantly recognisable illustration, by none other than our much loved Yelena Bryksenkova, who has of course worked with Amelia’s Magazine for many years. You can read my recent interview with Anna here.

You can read my review of the exhibition stands at Somerset House here.

Categories ,A/W 2014, ,Alexa De Castilho, ,Arlette Ess, ,Ecofashion, ,ethical, ,Gina Melosi, ,goodone, ,Hoxton Gallery, ,London Fashion Week, ,Mury, ,Nin Castle, ,Niza Huang, ,Off Strand, ,Pitchouguina, ,Report, ,review, ,Yelena Bryksenkova

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