Amelia’s Magazine | Belle Sauvage: London Fashion Week A/W 2013 Catwalk Preview Interview

Belle Sauvage A/W 2013 by Laura Hickman
Belle Sauvage A/W 2013 by Laura Hickman.

The Belle Sauvage label was launched in 2008 by design duo Virginia Ferreira and Chris Neuman, who are based between London and Luxemboug. Combining avant-garde silhouettes with intricate digital prints, their signature look is sleek, sophisticated and feminine. I caught up with the designers in advance of their London Fashion Week catwalk show next week.

Belle Sauvage A/W 2013 by Harry Williams
Belle Sauvage A/W 2013 by Harry Williams.

You’re known for your amazing digital prints: what training do you have?
Virginia studied Fashion Design (Diploma course) at the London College of Fashion and Chris has an B.A in Media Design and an M.A in Arts (Filmmaking).

How did you both meet and decide to work together, and what is the process behind the creation of each collection?
We met in Argentina and them moved to London to finish our studies. The initial idea was to combine both of our talents and interests. Apart form the designing, Chris goes on drawing the artwork for all of our labels and both designers now create four collections a year. Next to our two labels we also provide design concepts and artwork through our third line Vicious East mainly sold in Japan and China. 

Belle Sauvage A/W 2013 by Karina Järv
Belle Sauvage A/W 2013 by Karina Järv.

As we work on so many collections a year the design process is quite organised. We always start on the main line Belle Sauvage. It has the least compromises regarding design as it is high end Ready To Wear and targets fashion forward thinking individuals. We then adapt the design to the diffusion lines, keeping the markets, audience and budgets in mind.

How do you work between London and Luxembourg?
We do all our professional work in London. This goes from sales meetings to sampling. As we manufacture in Spain and Portugal apart from the U.K we have to move around quite a bit and find it great to have a relaxing home in Luxembourg to calm down form time to time.

 Belle Sauvage A/W 2013 by Sara Gelfgren
Belle Sauvage A/W 2013 by Sara Gelfgren.

What made you decide to present your collection in London?
We started the brand in 2008 in London and were grounded in the new upcoming designers. We had our first press agency in London and that is really where everything started. London Fashion Week is really not that important in terms of sales but it is a good place to present your new collection. London is really about the crowd. We love the fashion people in the city, and are happy to be part of it.

For A/W 2013 you have drawn inspiration from the gothic to the baroque to the renaissance, including motifs of tigers and dragons: where did you look for imagery and ideas?
You can find both motifs in Asian philosophy. They are opposite symbols and we liked the idea behind it as we love both creatures. As we have baroque influences in the line, we see it as the Asian counterpart of our western world.

Belle Sauvage A/W 2013 by Laura Hickman
Belle Sauvage A/W 2013 by Laura Hickman.
 
Trims are an important part of your designs: how do they fit in with your more tailored and sleek fitting aesthetic and how do you recommend that customers wear/style your designs?
Fur and trims have a decorative element, which is very persistent in baroque aesthetics. The A/W 2013 line has a very wearable approach. We truly believe that the current lines in fashion look for a minimal approach and actually work with the body shapes instead of imposing too much volume or construction. We use fake fur apart from sheep.
 
It’s been awhile since I went to a Belle Sauvage catwalk show: what can we expect from the new season?
You saw our A/W 2010 collection. The collection is of course different but the spirit and attitude is the same. We have a very clear image on the Belle Sauvage woman. The style changes but the attitude stays consistent.

Belle Sauvage A/W 2013 by Marianna Madriz
Belle Sauvage A/W 2013 by Marianna Madriz.

Belle Sauvage can be bought online at Shop Belle Sauvage. The brand takes to the catwalk on Friday 15th February 2013 at Freemasons’ Hall. Watch out for our review of the show!

Belle Sauvage AW 2013 preview
Belle Sauvage A/W 2013 preview image.

Categories ,A/W 2013, ,Argentina, ,Belle Sauvage, ,Chris Neuman, ,Fashion Design, ,Fashion Scout, ,Freemasons’ Hall, ,Harry Williams, ,interview, ,Karina Jarv, ,Laura Hickman, ,London College of Fashion, ,London Fashion Week, ,Luxembourg, ,Marianna Madriz, ,preview, ,Sara Gelfgren, ,Vicious East, ,Virginia Ferreira

Similar Posts:






Amelia’s Magazine | An interview with The Finger Band: self-releasing debut album I Don’t Believe My Eyes

The Finger Lia and Album Artwork by Madeleine Lithvall
The Finger Band with Lia by Madeleine Lithvall.

When the singer of The Finger Band got in touch with me a few weeks ago to share their new single I Don’t Believe My Eyes I was immediately hooked… and intrigued. For here was a band based in Greece, but bearing all the hallmarks of 80s new wave influences from the UK. Then diminutive singer Lia Siouti sent me a link to the whole album – a glorious mash of anthemic walls of sound and heartfelt thoughts – and I just had to know more. Singer Lia answers the questions with producer Sotiris Noukas – read on to find out how The Finger Band got together and what it’s like to make music in the throes of a major economic and political crisis.

I Don't Believe My Eyes by James Grover
I Don’t Believe My Eyes by James Grover.

What inspired the sound of your new album? I like it because it sounds quite heavily 80s…. was this a conscious decision?
Actually, this wasn’t a conscious decision, it just came out during the recordings. We just put in what sounded good to our ears, and what we thought would fit the songs. Of course, this could be due to our influences. We are all kinda stuck with the earlier days of music and not so much with that is coming out these days. We are mostly influenced by the sound of the 80s, but not by any particular groups. We love so many artists, but we tried to stay not so influenced, we wanted to have our own sound. That’s why during the recordings, we rarely listened to anything new.

The Finger Band full portrait
How did you all meet and when did you decide to become The Finger? What was the deciding factor that brought you all together?
Before the formation of the band, we all kinda worked together in several projects. The link that brought us all together was Sotiris actually. Our guitarist and producer. He owns the recording studio, where we all met. At some point, we were all at the same state, where we wanted to do something new. We were talking about it for a long time, but the timing wasn’t right I guess. Not until some of the projects that we were involved in were finished and we decided to form the band.

The Finger Band by Scott Nellis
The Finger Band by Scott Nellis.

When was the album written and what inspires your lyrics? Can you tell us the story behind a couple of tunes?
We began to write the album around Christmas of 2010. But then, we had only written one song and we weren’t even officially a band. That first song was Too Slow, which is included in our album. We started to write new songs, six months after that and after the release of our debut single Die! Die Superhero! in June, 2011. And it was the fastest release we’ve made so far! We wrote it in a week, and released it immediately. During that period, in Greece, the demonstrations had began, about the financial and political situation. This was actually the inspiration behind the title and lyrics of the single. We wrote it while watching news on TV and we were so furious with what was going on. That is actually what most of our songs are about, but we don’t talk only about politics. We have written a couple of love tracks too! Who doesn’t need one more love song?

The Finger Band heads
You are self releasing your debut album in mid March. How hard is it to make music in Greece at the moment and what is the music scene like?
Well, unfortunately, there’s not much going on if you choose to ignore the mainstream scene. There are many great bands and musicians in Greece, but there aren’t many stages left to perform. Record stores and record companies have been shutting down too, so we’re left to swim with the big fish! There are only two major companies and it’s pretty difficult to succeed if you’re an unsigned band. The indie music scene is slowly dying, I am afraid. The only positive thing I guess, if you can call this positive, is that during sad periods inspiration grows and new ideas are born. Maybe we’ll find a way to work it out, till the hard times are over.

The Finger Band by Aliyahgator
The Finger Band by Aliyahgator.

On a more broader note, how are you coping with the political and financial troubles in Greece, and how do they impact not only your music but your lives?
The situation in Greece right now has really affected everybody, without exceptions. The high, the mid, the low class. Everyone. As musicians the only thing we can do is talk about it. And we do it, a lot. You simply can’t stay uninfluenced by what’s going on. If you live in this situation every day you start thinking about these matters and that’s passing them into your songs and music. Living with all these troubles in your head makes you wanna express yourself even more, let it out of your system.

the finger band
Why is it so important to reach out to a global audience and how have you set about trying to do that, and how did you find me?
Actually, the kind of music we write could never find a wide audience in Greece, unfortunately. Besides, I believe every musician’s dream is about getting outside of the borders of his or her own country. We use the internet a lot to achieve this. We are on facebook, twitter, blogs etc. and we love socializing. That’s how we found you!

the-finger-band-by-catherine-askew
The Finger Band by Catherine Askew.

What are your hopes and aspirations for 2012?
We want to reach more ears and hearts! We want people to know that good music may come from every corner of the earth. And we want to start writing the second album soon!

The debut album I Don’t Believe My Eyes can be listened to in its entirety above: I urge you to give it a whirl! The Finger Band will be self-releasing the album on March 15th 2012 – available to pre-order on Bandcamp.

Categories ,Aliyahgator, ,Andy Haralanis, ,Catherine Askew, ,Die! Die Superhero!, ,Greece, ,Greek, ,I Don’t Believe My Eyes, ,James Grover, ,Lia Siouti, ,Madeleine Lithvall, ,Nick Ditsias, ,Sakis Azas, ,Scott Nellis, ,Sotiris Noukas, ,The Finger Band, ,Too Slow

Similar Posts: