Amelia’s Magazine | Veja launch ‘Projet Numero Deux’ – satchels and sacks, ethical style

Shannon_Natasha_untitled
Shannon_Natasha_children

Take a look at Shannon’s website, there her Flickr or Tumblr, this web and you’ll get to peek into a world of ‘almost’ – almost grown up, almost ready, almost on your way. I feel I should apologise to Shannon in case that sounds patronising, but I mean this in the best way possible. Looking at Shannon’s photos brings back a feeling of being on the verge, excited and nervous at the thought of everything ahead. Right now, the 17–year-old is finishing her high school exams at home in Australia, and has to choose whether to go on to study photography full time or do something else. Almost entirely self-taught, she’s worried that taking her photography to a more professional level could take the fun out of it. But for one more summer, in a place infinitely more sunny than Britain, she is still free to roam around with friends and her camera.

Shannon_Natasha_selfportrait
Shannon Natasha: self portrait.

Shannon’s photos have a fresh and uninhibited feel, with a playful and sometimes dreamy streak. As her self portrait demonstrates, she knows a thing or two about technique and lighting too, and a browse through her work shows she has a good eye for intriguing detail. I think this is what they mean when they talk about talent.

What is it that you love about photography?
I love having the ability to focus on different points, pinpointing something specific you want people to be drawn to. I love creating stories and dreams in my photos, documenting events and recording emotions. I love being able to alter reality, spinning it whichever way I feel.

What sparked your interest in picture-taking?
I’ve actually had an interest in cameras since I was very young, receiving my first one as a birthday present when I was about five. I really developed my love for photography around the age of 14, and I delved further into the art by purchasing my first DSLR camera last year. This gave me much more manual freedom, which I had desired for so long. Previous to this I would often borrow the DSLRs from my school, or use my friend’s. I also used film SLRs. I’m mainly self taught, although I did learn a little more in choosing digital photography as an elective at school two years ago.
 
Shannon_Natasha_CF_VII

You have some great fashion-themed shots in your collection, but my favourites are probably the more ‘quiet’ photos, such as the wire hanger and the rose-painted doorknobs. Which style of photography do you like best?
My favourite shots are often the simple ones, although my different styles of photos all appeal to different parts of me. I love fashion and that’s why I love taking fashion shots. I also adore story telling, the ability to evoke emotion in others through art, and sometimes just having something pretty to look at, something that will sweeten my eyes and hopefully the eyes of others who see my photos. This is one thing I love about taking photos as a hobby, I take them for me. I don’t have any photos that other people have dictated.

Shannon_Natasha_hang_on
Hang on

You seem to be doing more and more fashion shoots. Is this the direction you’d like to go as a photographer?
I don’t think I could ever decide on one direction. I’m definitely interested in shooting fashion but I’d never want to limit myself. One thing I love about photography is the freedom and having the ability to capture my own visions. Sometimes I may have the intention of shooting a fashion-styled set of photos and end up getting carried away with more abstract or conceptual shots.

Shannon_Natasha_i_see_the_light_surrounding_you
I see the light surrounding you.

From where do you draw inspiration? Who are your favourite photographers?
I often draw inspiration from magazines, websites like Tumblr, amazing artists on Flickr and in the world, through music, through relationships, books and my family and friends. Many of my favourite photographers are not necessarily world-renowned. I absolutely love work by Alison Scarpulla, Jeannine Tan, Mary Robinson, Muszka, Tamara Lichtenstein, Nirrimi Hackanson and Evan Hawke. Their photos just catch my breath. 

Do you spend a lot of time getting the settings and light right, or is it a more impulsive process? Do you do much post-production?
It’s becoming much more impulsive now, although I do remember when it would take me four or five shots to get the settings right. Now it only takes one or two. Crazy weather in Australia, when the sun can’t make up its mind, doesn’t help. I don’t edit much if I’m shooting fashion or would like the photos to look more realistic, but if I’m going for something a little more magical I tend to spend a bit of time editing.

Shannon_Natasha_140410

With school over, what’s your plan?
The next thing for me will be university or possible an art college, where I will major in photography. At the moment I’d like to do both photography as well as something like law or psychology, but I may not even pursue photography in future study. I enjoy it very much as a hobby, so pushing money and survival into the equation may take some of my love from photography and replace it with nerves and fear which would ultimately be negative.

Shannon_Natasha_black

Other than photography, what makes you happy?
Other than taking photos, my passion is dancing. Mainly hip hop. Definitely dancing.

Shannon_Natasha_children

Take a look at Shannon’s website, this her Flickr or Tumblr, and you’ll get to peek into a world of ‘almost’ – almost grown up, almost ready, almost on your way. I feel I should apologise to Shannon in case that sounds patronising, but I mean this in the best way possible. Looking at Shannon’s photos brings back a feeling of being on the verge, excited and nervous at the thought of everything ahead. Right now, the 17–year-old is finishing her high school exams at home in Australia, and has to choose whether to go on to study photography full time or do something else. Almost entirely self-taught, she’s worried that taking her photography to a more professional level could take the fun out of it. But for one more summer, in a place infinitely more sunny than Britain, she is still free to roam around with friends and her camera.

Shannon_Natasha_selfportrait
Shannon Natasha: self portrait.

Shannon’s photos have a fresh and uninhibited feel, with a playful and sometimes dreamy streak. As her self portrait demonstrates, she knows a thing or two about technique and lighting too, and a browse through her work shows she has a good eye for intriguing detail. I think this is what they mean when they talk about talent.

What is it that you love about photography?
I love having the ability to focus on different points, pinpointing something specific you want people to be drawn to. I love creating stories and dreams in my photos, documenting events and recording emotions. I love being able to alter reality, spinning it whichever way I feel.

Shannon_Natasha_untitled

What sparked your interest in picture-taking?
I’ve actually had an interest in cameras since I was very young, receiving my first one as a birthday present when I was about five. I really developed my love for photography around the age of 14, and I delved further into the art by purchasing my first DSLR camera last year. This gave me much more manual freedom, which I had desired for so long. Previous to this I would often borrow the DSLRs from my school, or use my friend’s. I also used film SLRs. I’m mainly self taught, although I did learn a little more in choosing digital photography as an elective at school two years ago.
 
Shannon_Natasha_CF_VII

You have some great fashion-themed shots in your collection, but my favourites are probably the more ‘quiet’ photos, such as the wire hanger and the rose-painted doorknobs. Which style of photography do you like best?
My favourite shots are often the simple ones, although my different styles of photos all appeal to different parts of me. I love fashion and that’s why I love taking fashion shots. I also adore story telling, the ability to evoke emotion in others through art, and sometimes just having something pretty to look at, something that will sweeten my eyes and hopefully the eyes of others who see my photos. This is one thing I love about taking photos as a hobby, I take them for me. I don’t have any photos that other people have dictated.

Shannon_Natasha_hang_on
Hang on

You seem to be doing more and more fashion shoots. Is this the direction you’d like to go as a photographer?
I don’t think I could ever decide on one direction. I’m definitely interested in shooting fashion but I’d never want to limit myself. One thing I love about photography is the freedom and having the ability to capture my own visions. Sometimes I may have the intention of shooting a fashion-styled set of photos and end up getting carried away with more abstract or conceptual shots.

Shannon_Natasha_i_see_the_light_surrounding_you
I see the light surrounding you.

From where do you draw inspiration? Who are your favourite photographers?
I often draw inspiration from magazines, websites like Tumblr, amazing artists on Flickr and in the world, through music, through relationships, books and my family and friends. Many of my favourite photographers are not necessarily world-renowned. I absolutely love work by Alison Scarpulla, Jeannine Tan, Mary Robinson, Muszka, Tamara Lichtenstein, Nirrimi Hackanson and Evan Hawke. Their photos just catch my breath. 

Do you spend a lot of time getting the settings and light right, or is it a more impulsive process? Do you do much post-production?
It’s becoming much more impulsive now, although I do remember when it would take me four or five shots to get the settings right. Now it only takes one or two. Crazy weather in Australia, when the sun can’t make up its mind, doesn’t help. I don’t edit much if I’m shooting fashion or would like the photos to look more realistic, but if I’m going for something a little more magical I tend to spend a bit of time editing.

Shannon_Natasha_140410

With school over, what’s your plan?
The next thing for me will be university or possible an art college, where I will major in photography. At the moment I’d like to do both photography as well as something like law or psychology, but I may not even pursue photography in future study. I enjoy it very much as a hobby, so pushing money and survival into the equation may take some of my love from photography and replace it with nerves and fear which would ultimately be negative.

Shannon_Natasha_black

Other than photography, what makes you happy?
Other than taking photos, my passion is dancing. Mainly hip hop. Definitely dancing.

Shannon_Natasha_children

Take a look at Shannon’s website, more about her Flickr or Tumblr, and you’ll get to peek into a world of ‘almost’ – almost grown up, almost ready, almost on your way. I feel I should apologise to Shannon in case that sounds patronising, but I mean this in the best way possible. Looking at Shannon’s photos brings back a feeling of being on the verge, excited and nervous at the thought of everything ahead. Right now, the 17–year-old is finishing her high school exams at home in Australia, and has to choose whether to go on to study photography full time or do something else. Almost entirely self-taught, she’s worried that taking her photography to a more professional level could take the fun out of it. But for one more summer, in a place infinitely more sunny than Britain, she is still free to roam around with friends and her camera.

Shannon_Natasha_selfportrait
Shannon Natasha: self portrait.

Shannon’s photos have a fresh and uninhibited feel, with a playful and sometimes dreamy streak. As her self portrait demonstrates, she knows a thing or two about technique and lighting too, and a browse through her work shows she has a good eye for intriguing detail. I think this is what they mean when they talk about talent.

What is it that you love about photography?
I love having the ability to focus on different points, pinpointing something specific you want people to be drawn to. I love creating stories and dreams in my photos, documenting events and recording emotions. I love being able to alter reality, spinning it whichever way I feel.

Shannon_Natasha_untitled

What sparked your interest in picture-taking?
I’ve actually had an interest in cameras since I was very young, receiving my first one as a birthday present when I was about five. I really developed my love for photography around the age of 14, and I delved further into the art by purchasing my first DSLR camera last year. This gave me much more manual freedom, which I had desired for so long. Previous to this I would often borrow the DSLRs from my school, or use my friend’s. I also used film SLRs. I’m mainly self taught, although I did learn a little more in choosing digital photography as an elective at school two years ago.
 
Shannon_Natasha_CF_VII

You have some great fashion-themed shots in your collection, but my favourites are probably the more ‘quiet’ photos, such as the wire hanger and the rose-painted doorknobs. Which style of photography do you like best?
My favourite shots are often the simple ones, although my different styles of photos all appeal to different parts of me. I love fashion and that’s why I love taking fashion shots. I also adore story telling, the ability to evoke emotion in others through art, and sometimes just having something pretty to look at, something that will sweeten my eyes and hopefully the eyes of others who see my photos. This is one thing I love about taking photos as a hobby, I take them for me. I don’t have any photos that other people have dictated.

Shannon_Natasha_hang_on
Hang on

You seem to be doing more and more fashion shoots. Is this the direction you’d like to go as a photographer?
I don’t think I could ever decide on one direction. I’m definitely interested in shooting fashion but I’d never want to limit myself. One thing I love about photography is the freedom and having the ability to capture my own visions. Sometimes I may have the intention of shooting a fashion-styled set of photos and end up getting carried away with more abstract or conceptual shots.

Shannon_Natasha_i_see_the_light_surrounding_you
I see the light surrounding you.

From where do you draw inspiration? Who are your favourite photographers?
I often draw inspiration from magazines, websites like Tumblr, amazing artists on Flickr and in the world, through music, through relationships, books and my family and friends. Many of my favourite photographers are not necessarily world-renowned. I absolutely love work by Alison Scarpulla, Jeannine Tan, Mary Robinson, Muszka, Tamara Lichtenstein, Nirrimi Hackanson and Evan Hawke. Their photos just catch my breath. 

Do you spend a lot of time getting the settings and light right, or is it a more impulsive process? Do you do much post-production?
It’s becoming much more impulsive now, although I do remember when it would take me four or five shots to get the settings right. Now it only takes one or two. Crazy weather in Australia, when the sun can’t make up its mind, doesn’t help. I don’t edit much if I’m shooting fashion or would like the photos to look more realistic, but if I’m going for something a little more magical I tend to spend a bit of time editing.

Shannon_Natasha_140410

With school over, what’s your plan?
The next thing for me will be university or possible an art college, where I will major in photography. At the moment I’d like to do both photography as well as something like law or psychology, but I may not even pursue photography in future study. I enjoy it very much as a hobby, so pushing money and survival into the equation may take some of my love from photography and replace it with nerves and fear which would ultimately be negative.

Shannon_Natasha_black

Other than photography, what makes you happy?
Other than taking photos, my passion is dancing. Mainly hip hop. Definitely dancing.


The Darkroom on Lamb’s Conduit Street, drug illustrated by June Chanpoomidole

A little while ago (read: ages ago and I’m only just getting around to writing this) I went along to the launch of Veja‘s new luggage line. I’ve digged Veja for ages – purveyors of neat trainers that are totally ethical in production and manufacture. They add a je ne sais quoi to the Shoreditch plimsoll trend, doctor in a host of vibrant colours and fashion-forward designs.

So when I heard they were to develop a line of bags I was over the moon. The launch happened at the Darkroom– the latest hipster shop on Lambs Conduit Street, with its achingly cool dark interior stocking some fabulous products that are hard to find elsewhere. A great atmosphere ensued due in large to cocktail after cocktail, which is brave of Veja considering their new range was dotted around the shop. I always have an acute fear of throwing a flirtini over an over-priced frock extremely over-priced artwork when I attend these functions.


Illustration by Katie Walters

The new line of bags is, quite simply, brilliant. In a range of a cool colours including dark blues, browns and creams, the bags come in a variety of shapes and sizes- from rucksacks to larger luggage styles. They’re al quality crafted, whether it be a canvas day bag or satchels in soft leather. And, as always, they’re totally ethical. The pure cotton canvas is always organic, the leather is vegetable-tanned and they’re all produced in Brazil using skilled workers who are paid well and looked after. So, not only do you look super-stylish, you can swagger guilt-free.


Illustration by Stacie Swift

Since the bag launch, Veja have released their latest season of trainers, which I reckon is the best range yet. Vegetable-tanned suede and wild Amazonian rubber make up this delicious new footwear range, called the Indigenous. You can watch the video of the shoot right here:

Veja — LOOKBOOK INDIGENOS from Veja on Vimeo.

Here are some photographs from the event for your delectation:

The best thing about Veja is that their ethical products won’t break the bank. Find out more about them on their website, and you can read more about ethical labels in Amelia’s new book.

Enjoy!

Categories ,Amazon, ,Bags, ,brazil, ,Darkroom, ,ethical, ,fashion, ,Lambs Conduit Street, ,leather, ,Rucksacks, ,Satchels, ,Veja

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Amelia’s Magazine | The People’s Supermarket: a new approach to food shopping

the-peoples-supermarket-shop-front
A new era in food shopping could have dawned a few weeks ago as The People’s Supermarket in Holborn opened its doors for the very first time.

It’s ultimate aim? To bring an end to the big supermarket chains one potato at a time of course! At least that’s what team ‘People’s Supermarket’ believe; chef, Arthur Potts Dawson — already known for his Acorn House restaurant in King’s Cross and London’s first eco-restaurant, the Waterhouse Restaurant in Hackney; retail consultant, Kate Wickes-Bull; and self proclaimed social entrepreneur, David Barrie.

So what’s so special about The People’s Supermarket (TPS)? Well, modeled largely on the Park Slope Food Coop in Brooklyn, established in 1974, it will work as a totally nonprofit venture. Run fully by teams of volunteers, all profits will be invested back into stocking the shop with great food at minimal prices and TPS hopes to help families and low income groups in the community along the way by providing work experience, training, and low cost shopping. A sign outside listed the number of members as 124 on my trip but I can imagine this will soon start to rise, and anyway Potts Dawson reckons they need at least 300 members for the shop to actually become a sustainable business. Anyone can shop at TPS but the team hopes that as customers visit this unique project and see the quality of produce and with the added incentive of getting great discounts they might become a member — pledging to work at the shop for a few hours every month and paying a £25 annual membership fee. The website promises, in Marxist-like terms, a supermarket that is “run by the people for the people, selling the best food at the lowest possible prices.”

the-peoples-supermarket-fruit

Located on Lambs Conduit Street near Russell Square tube, TPS doesn’t stand out as exactly being a glamorous shop, nor has it in anyway been made to look trendy as I was half-expecting — seeing that this is the natural habitat of posh delis, coffee shops and boutiques. Instead TPS doesn’t appear to look much different to the private local supermarket that went before it, and originally belonged to the enemy — Tesco. Now the place has been spruced up by an army of helpers — all volunteers of course, but the main decoration is the addition of posters to the walls – which, although sadly lacking images of Lord Kitchener, famous for appearing in YOUR COUNTRY NEEDS YOU posters – appeal to customer’s philanthropic side, stating in block capitals, “The people’s supermarket needs you, join today”. All this does go to show, however, that TPS is serious about saving money. Instead of investing in funky counters and arty light fittings, TPS has clearly poured all available funds back into stocking the shop with the best produce.

The fruit and vegetables, which are laid out on old second-hand tables like in a market or old-fashioned green grocers, are sourced from some of the best farmer’s markets around. There are also selections of handmade breads and cakes as well as most of the usual foodstuffs you would expect to find in a small local supermarket. But if it turns out that there is something that isn’t available customers can simply scribble a note of it up on the blackboard for the managers to see — grapefruit juice, curry powder, lentils and ghee were among the omissions when I visited on Saturday 5 June.

the-peoples-supermarket-sign

Todd was store manager when I made a trip to TPS on Saturday. Delighted at how quickly word of the store was spreading Todd said they had been really busy since the shop opened on Tuesday 1 June, so he was quick to make an appeal for more staff — then he could have a decent lunch break, he told me jokingly. Todd was also happy about TPS’s reception in the local area too, saying that he really felt the whole community was getting behind the project.

Which is good because the setup will make the greatest difference to those who live or work near the shop who will be able to use it fairly often and make the most of the discounts, after paying the £25 membership fee of course. There might be another reason why people will volunteer to work for free at TPS though — an added bonus for some maybe? The running of the shop is to become the subject of a new prime time Channel 4 documentary, which I’m sure will put a shine on the prospect of volunteering for any self-promoting types out there. There are also plans for a cookbook, packed full of recipes for dishes made with ingredients from the shop. I guess lentil curry is out for the time being then!

the-peoples-supermarket-brea

Perhaps the best thing about TPS though, is the whole ‘niceness’ of it all. There has been a wealth of comments on the twittersphere about the enthusiastic staff, the smiling customers, and the general buzz in the air that something new and exciting is happening. Certainly while at university I used to pop along to a small fruit and veg cooperative each week and I remember the more grass roots approach to buying and selling food being an enjoyable experience. And it seems the tweeters were right — the same pleasant atmosphere is already in full swing in Holborn. Katie, a student from the nearby University College London, spotted me taking some pictures outside, “It’s great isn’t it?” she said, “I think it’s the atmosphere which is nicest, I came in on opening day and people were chatting to each other. Chatting to complete strangers — I mean that doesn’t happen in London very often does it?”

Chatting to strangers, volunteering in a supermarket and reaping the benefits and all while being filmed for Channel 4 — I don’t think that happens anywhere very often.

Categories ,Acorn House, ,Arthur Potts Dawson, ,brooklyn, ,Channel 4, ,David Barrie, ,Ethical Shopping, ,Holborn, ,Kate Wickes-Bull, ,Lambs Conduit Street, ,Lord Kitchener, ,Marxist, ,Park Slope Food Coop, ,Tesco, ,The People’s Supermarket, ,TPS, ,Waterhouse Restaurant

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Amelia’s Magazine | The People’s Supermarket: a new approach to food shopping

the-peoples-supermarket-shop-front
A new era in food shopping could have dawned a few weeks ago as The People’s Supermarket in Holborn opened its doors for the very first time.

It’s ultimate aim? To bring an end to the big supermarket chains one potato at a time of course! At least that’s what team ‘People’s Supermarket’ believe; chef, decease site Arthur Potts Dawson — already known for his Acorn House restaurant in King’s Cross and London’s first eco-restaurant, visit this site the Waterhouse Restaurant in Hackney; retail consultant, Kate Wickes-Bull; and self proclaimed social entrepreneur, David Barrie.

So what’s so special about The People’s Supermarket (TPS)? Well, modeled largely on the Park Slope Food Coop in Brooklyn, established in 1974, it will work as a totally nonprofit venture. Run fully by teams of volunteers, all profits will be invested back into stocking the shop with great food at minimal prices and TPS hopes to help families and low income groups in the community along the way by providing work experience, training, and low cost shopping. A sign outside listed the number of members as 124 on my trip but I can imagine this will soon start to rise, and anyway Potts Dawson reckons they need at least 300 members for the shop to actually become a sustainable business. Anyone can shop at TPS but the team hopes that as customers visit this unique project and see the quality of produce and with the added incentive of getting great discounts they might become a member — pledging to work at the shop for a few hours every month and paying a £25 annual membership fee. The website promises, in Marxist-like terms, a supermarket that is “run by the people for the people, selling the best food at the lowest possible prices.”

the-peoples-supermarket-fruit

Located on Lambs Conduit Street near Russell Square tube, TPS doesn’t stand out as exactly being a glamorous shop, nor has it in anyway been made to look trendy as I was half-expecting — seeing that this is the natural habitat of posh delis, coffee shops and boutiques. Instead TPS doesn’t appear to look much different to the private local supermarket that went before it, and originally belonged to the enemy — Tesco. Now the place has been spruced up by an army of helpers — all volunteers of course, but the main decoration is the addition of posters to the walls – which, although sadly lacking images of Lord Kitchener, famous for appearing in YOUR COUNTRY NEEDS YOU posters – appeal to customer’s philanthropic side, stating in block capitals, “The people’s supermarket needs you, join today”. All this does go to show, however, that TPS is serious about saving money. Instead of investing in funky counters and arty light fittings, TPS has clearly poured all available funds back into stocking the shop with the best produce.

The fruit and vegetables, which are laid out on old second-hand tables like in a market or old-fashioned green grocers, are sourced from some of the best farmer’s markets around. There are also selections of handmade breads and cakes as well as most of the usual foodstuffs you would expect to find in a small local supermarket. But if it turns out that there is something that isn’t available customers can simply scribble a note of it up on the blackboard for the managers to see — grapefruit juice, curry powder, lentils and ghee were among the omissions when I visited on Saturday 5 June.

the-peoples-supermarket-sign

Todd was store manager when I made a trip to TPS on Saturday. Delighted at how quickly word of the store was spreading Todd said they had been really busy since the shop opened on Tuesday 1 June, so he was quick to make an appeal for more staff — then he could have a decent lunch break, he told me jokingly. Todd was also happy about TPS’s reception in the local area too, saying that he really felt the whole community was getting behind the project.

Which is good because the setup will make the greatest difference to those who live or work near the shop who will be able to use it fairly often and make the most of the discounts, after paying the £25 membership fee of course. There might be another reason why people will volunteer to work for free at TPS though — an added bonus for some maybe? The running of the shop is to become the subject of a new prime time Channel 4 documentary, which I’m sure will put a shine on the prospect of volunteering for any self-promoting types out there. There are also plans for a cookbook, packed full of recipes for dishes made with ingredients from the shop. I guess lentil curry is out for the time being then!

the-peoples-supermarket-brea

Perhaps the best thing about TPS though, is the whole ‘niceness’ of it all. There has been a wealth of comments on the twittersphere about the enthusiastic staff, the smiling customers, and the general buzz in the air that something new and exciting is happening. Certainly while at university I used to pop along to a small fruit and veg cooperative each week and I remember the more grass roots approach to buying and selling food being an enjoyable experience. And it seems the tweeters were right — the same pleasant atmosphere is already in full swing in Holborn. Katie, a student from the nearby University College London, spotted me taking some pictures outside, “It’s great isn’t it?” she said, “I think it’s the atmosphere which is nicest, I came in on opening day and people were chatting to each other. Chatting to complete strangers — I mean that doesn’t happen in London very often does it?”

Chatting to strangers, volunteering in a supermarket and reaping the benefits and all while being filmed for Channel 4 — I don’t think that happens anywhere very often.

Categories ,Acorn House, ,Arthur Potts Dawson, ,brooklyn, ,Channel 4, ,David Barrie, ,Ethical Shopping, ,Holborn, ,Kate Wickes-Bull, ,Lambs Conduit Street, ,Lord Kitchener, ,Marxist, ,Park Slope Food Coop, ,Tesco, ,The People’s Supermarket, ,TPS, ,Waterhouse Restaurant

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