Amelia’s Magazine | London Fashion Week S/S 2012 Interview: Carlotta Gherzi

Carlotta Gherzi by Emma Block
Carlotta Gherzi S/S 2012 by Emma Block

Carlotta Gherzi for Sado was one of the first catwalk shows I ever attended, page and I was enchanted from the start.

Garlotta GherzI by Lako Bukia
Carlotta Gherzi S/S 2012 by Lako Bukia

emma_block_A/W 2011 carlotta_gherzi_
Carlotta Gherzi A/W 2011 by Emma Block

Since she completed her BA in Fashion Design & Fashion Marketing at the American University in London, Carlotta Gherzi has been a firm fashion week favourite. Her 2011 A/W collection Frozen Flora took the audience to a world of ice queens in dresses the colour of iced lattes with thick wool capes like rain clouds.

Carlotta Gherzi S/S 2012 sheer dress
Triassic Glamour, her S/S 2012 catwalk show, similarly captured the attention and imagination of the assembled LFW audience and, after the show, I was offered the chance to head backstage and find out a little bit more about her inspirations and working process.

Carlotta Gherzi S/S 2012 By Lydia Fee 1
Carlotta Gherzi S/S 2012 by Lydia Fee

Carlotta Gherzi S/S 2012 purple dress
Have you always wanted to be a fashion designer? How did you first get into it and what advice would you give to fashion graduates today?
I always wanted to be a designer since the age of 6. My grandmother was a tailor so I grew up looking at her sewing dresses for herself and my mum. Graduates should look at and acknowledge the business side of the industry, as it’s very easy to take the wrong decisions…

Carlotta Gherzi S/S 2012 cream dress
How do you begin a collection? Does it start with sketchbooks, notebooks, photos, scrapbooks, in your head etc?
It’s a long process, first I look at fabrics; choosing what I like, then I select a theme and I start looking at it in more detail. Than sketching, dreaming and toileing makes it come to life.

Carlotta Gherzi By Lako Bukia
Carlotta Gherzi S/S 2012 by Lako Bukia

Where do you go to be inspired?
Wherever is sunny and sandy does it for me. It makes me feel happier and I’m inspired by raw nature. For S/S 2012 I was inspired by fossils, re-designing them by hand into my new print. I then decided to use the color palette from the movie avatar; bright orange, blue-purple , sabbia, black and shades of ivory. I also go back in time, metaphorically speaking, looking at films from the past. For my new collection I was inspired by Breakfast at Tiffany’s and Casablanca, looking at the 1930’s silhouette, and re-inventing it for the modern woman. This is why I called the collection Triassic Glamour.

Carlotta Gherzi S/S 2012 aqua dress
Which bit is your favourite part of the process from initial conception to catwalk?
Playing with fabric weights and sketching fast. Then if I am not sure I enjoy modifying the final garment to suit the initial drawing.

Carlotta Gherzi by Lako Bukia
Carlotta Gherzi S/S 2012 by Lako Bukia

How have these different countries you lived in and different cultures you’re experienced influenced your work?
I’m inspired by women from around the world. I really like the quirkiness of London and the sometime carefree look. I admire the New York look with nothing out of place or order. I laugh at yet admire the super careful match of colours going on in Italy, the brand loving in Russia…. I think about all these women when designing my clothing.

Carlotta Gherzi S/S 2012
Who would you most love to wear your clothes?
When designing I take my favourite characteristics in women and then I unite them all in one. I try to read the mind of many women and I try to understand what they want and what I would look for in an outfit myself.

Carlotta Gherzi S/S 2012 swimwear
Which designers do you most admire?
I love Balenciaga and Isabel Marant.

Carlotta Gherzi S/S 2012 black dress
All photography by Emma Block.

What’s coming up next for SADO?
A possible diffusion line…

Carlotta Gherzi S/S 2012 By Lydia Fee 3
Carlotta Gherzi S/S 2012 by Lydia Fee

Make sure you check out my review of Carlotta Gherzi‘s S/S 2012 catwalk show as well.

Categories ,1930s, ,American University, ,Balenciaga, ,Breakfast at Tiffany’s, ,Carlotta Gherzi, ,Casablanca, ,Emma Block, ,fashion, ,Fashion Design & Fashion Marketing, ,fossils, ,Frozen Flora, ,interview, ,Isabel Marant, ,lako bukia, ,London Fashion Week, ,Lydia Fee, ,Triassic Glamour, ,Vauxhall Fashion Scout

Similar Posts:

Amelia’s Magazine | Grace Kelly: Style Icon

As a movie star-turned-princess, approved Grace Kelly’s fashion choices were always well-documented by the media in her lifetime, and it’s no surprise that the new exhibition of her wardrobe at the Victoria and Albert Museum has been eagerly anticipated by fashion-lovers.

The show – which is actually fairly small and tightly-edited – includes pieces from Kelly’s Hollywood career, as well as her later role as Princess of Monaco. Alongside the film posters are the costumes she wore in films like High Society, To Catch a Thief and Rear Window. The most interesting thing is the insight the show gives into Kelly’s ‘real’ style. She popularised a seemingly effortless, elegant, immaculate look, but the stories behind some of her wardrobe choices show a surprisingly low-maintenance, pragmatic attitude: a floral dress she wore to visit her future husband, Prince Rainier of Monaco, turns out to be the only uncrumpled thing she had in her suitcase, and it came from an easy-to-sew patternbook. As well as the many, many gorgeous red-carpet dresses, the exhibition shows how she assembled a stylish wardrobe. “I just buy clothes when they catch my eye and I wear them for years,” Kelly said. She wore her favourites until they wore out: displayed on its own, her famous leather Hermes bag – renamed in her honour after she was photographed holding it to conceal her pregnancy in 1956 – is scuffed from years of use. Similarly, she took the same embroidered evening bag to multiple red-carpet events, and the dress she wore to collect her Oscar was originally created by costume guru Edith Head for a movie she was in the previous year.

Later, when she became Princess Grace, she wore Givenchy, Balenciaga, Yves Saint Laurent. Another thing that comes as a surprise is how modern some of the pieces are. Imagining Grace Kelly conjures her trademark white gloves or the full-skirted dresses she wore in many of her movies, but as some of the displays of outfits from the 1960s and 1970s show, she adapted her style over the years without giving up on fashion. She wore a YSL Mondrian dress to a children’s party, and accessorised to maximise on every occasion, as the collections of jewels, sunglasses, handbags and shoes show.

The clothes in the exhibition are teamed throughout with memorabilia, quotes and film clips. The photographs of Princess Grace wearing fabulous outfit after outfit are a valuable part of the displays, but it’s almost a shame they’re so small. In those pictures, Kelly always looks poised, and glamorous in a subtle, regal way (even before she was a princess). Some of the magic is lost in viewing her wardrobe – as fabulous as it is – on stiff, headless mannequins, in the museum’s dimly-lit glass cabinets. It just goes to show that the secret of why Grace Kelly was such a style icon is about more than the clothes. And it’s pleasing to know that even a woman with such an impossibly glamorous lifestyle would never chuck out her favourite handbag.

Grace Kelly: Style Icon, open until 26 September 2010 at the V&A Museum, London
Admission £6 (£4 concessions)

Categories ,Balenciaga, ,Grace Kelly, ,Hermés, ,High Society, ,Hollywood, ,Monaco, ,Princess, ,Rear Window, ,To Catch A Thief, ,va, ,victoria and albert museum, ,YSL, ,Yves Saint Laurent

Similar Posts: