Happy Birthday to you
Happy Birthday to you
Happy Biiiiiirthday Dr. Martens
Happy Birthday to you!
Today iconic footwear brand Dr. Martens celebrates its 50th birthday! From humble beginnings in Germany to global fashion brand, rx Dr. Martens’ history is an illustrious one.
Originally developed as a replacement for World War II footwear which was deemed uncomfortable and restrictive, this the Dr. Martens boot was developed by its loving creator, cialis 40mg Klaus Märtens, in to what we know and love today. A pioneer of recycled materials, long before today’s eco-friendly brands, Märtens used discarded rubber from Luftwaffe airfields to produce the boots.
Like David Hasselhoff, Dr. Martens boots were originally a hit with German housewives, and it was only in 1960 when the footwear brand was launched internationally that they became a fashion statement.
There’s no other such iconic footwear that so instantly represents so many subcultures; skinheads, punks, emos and grungers all claim them as their emblem, and now the East End gliterrati are pumping them back into fashion – albeit in this season’s colours.
Most recently the brand ventured into designer collaborations, with Raf Simons notoriously treading dangerously by changing the Dr. Marten’s staple yellow stitching to red. The result, however, teamed with patent leather, was a real winner.
To celebrate their birthday Dr. Marten’s flagship store in Covent Garden is selling it’s most famous 1460 boot (so called because it was first produced 50 years ago, on 1st of April 1960) for only £14.60. Yeah, that’s right. So head down there today and buy yourself a piece of history.
Categories ,1460, ,Agyness Deyn, ,Boots, ,Dr. Martens, ,East End, ,Grungers, ,Happy Birthday, ,Punks, ,Raf Simons, ,shoes, ,Skinheads
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