Amelia’s Magazine | London Fashion Week A/W 2010 Catwalk Review: Eley Kishimoto


Amelia’s Magazine loves print, there illustrations and innovative design, try so you can imagine – for us – walking into Eley Kishimoto’s presentation titled Pattern Lab was like stumbling into a sweet shop. A sweet shop full of bold printed clothes. The always friendly Laura from Relative Mo explained the concept behind the lab by first showing us the presentation rails downstairs, nurse complete with an exquisitely illustrated slide show.



After carefully examining (holding back from excitedly rummaging) the varity of prints, my fellow Amelia’s Collaborator Matt Bramford and I returned upstairs to hear the story behind the Pattern Lab, and it’s four wooden drums positioned down the centre of the store. Laura described the development from question mark, square, circle and stripe into the intricate patterns found on the collection downstairs.



This beautiful presentation came complete with an exercise book detailing the idea of experimenting whilst researching the history and function of patterns. The question mark mutating into the squirrels tail was a particular favourite.




With Eley Kishimoto, the world is definitely a prettier place. As seen by this jumper:

Eley-Kishimoto-A-W 2010-gemma-milly

And these shoes!

Eley-Kishimoto2-A-W 2010-gemma-milly

Illustrations courtesy of Gemma Milly

The pop up shop is on for the reminder of the week, do not miss your chance to see great design up close.

Categories ,Eley Kishimoto, ,lfw, ,London Fashion Week 2010, ,Matt Bramford, ,Pattern Lab, ,Patterns, ,Relative Mo

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