Amelia’s Magazine | Karen Karam – Hard Cover Candy

Here at Amelia’s Magazine we’re all about nurturing design newbies, particularly if they’re as innovative and inspiring as Karen Karem. We first encountered Karen way back in the days of issue 6. Fresh out of Central St Martins and brimming with ideas, she caught our eye with her funky range of horse shaped bags inspired by childhood dreams of magical fantasy lands. After two long years of hard work and some good ol’ fashioned elbow grease, she’s now back to launch her debut Spring/Summer 09 clothing collection, Hard Cover Candy.

A peak into Karen’s treasure trove of inspirations reveals a concoction of nostalgic teenage memorabilia combined with a haphazard assortment of British items from eras past. Kitch accessories and pastel coloured cupcakes bump shoulders with jars of jellybeans, fluffy cotton candy, 60′s platforms, teenage heartthrobs and images of elegant ladies at brunch.

The collection itself consists of a range of dresses. Each contain a childlike quality but still manage to maintain a sense of femininity and elegance. Like her playful horse bags, Hard Cover Candy is for women who remember raiding their mothers wardrobes and dressing up in pretty frocks for birthday parties at the age of 9. They’re for women who like to daydream and still feel like little girls at heart.

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With a mixed colour palette of soft pastels and vibrant electrifying tones, Karen’s selection of baby doll dresses and floor length evening gowns use chiffon and ruffles to ensure a high level of grace and movement.

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With Vogue and Vanity Fair already showing an interest in the collection, it’s likely that Karen Karem will soon be sweeping us all along into her magical daydream world.

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Categories ,Central St Martins, ,Hard Cover Candy, ,Karen Karem, ,Vanity Fair, ,Vogue

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