Amelia’s Magazine | Graduate Fashion Week 2011 Gala Awards Show: The Winners

Graduate Fashion Week Gala show 2011-Rory Longdon
Rory Longdon was a worthy winner of the Graduate Fashion Week 2011 George Gold Award. Okay, order it’s a gold award, order I geddit already.

Just over two weeks ago I was invited to attend the Gala show for the Graduate Fashion Awards. I’ve not been back to the student fashion shows since I graduated 15 years ago (gulp). Back then they were held in the Islington Business Centre and I don’t remember much about them at all – I had already decided that my future did not lie in catwalk shows and so I only had a static stand to show off my printed textiles designs… which I had honed in the knowledge that I would prefer to pursue a career in illustration. Isn’t it funny how the circle turns? I never have been able to get away from fashion… but then again nor have I abandoned illustration. I could never have predicted then just how my life would have panned out in the years since.

Joey and Sam Faiers TOWIE by Munroe Bergdorf
Joey Essex and Sam Faiers from TOWIE. Photo by Munroe Bergdorf.

It’s been a shaky year for the Graduate Fashion Show brand – the sponsorship that was needed for it to continue was finally taken on by George at Asda at the last minute. Select guests were treated like royalty – the cast of TOWIE may not be considered the height of style in most forward thinking fashion circles but they were feted like true celebrities at the Gala show. Myself and Naomi? We couldn’t get past the cordons in the middle of the Earl’s Court conference centre for a drink and a natter with friends beforehand (I tried unhooking the cordon, the security was not very amused). Inside the TOWIE crew primped and preened, basking in the attention. Sound familiar? Exactly the same fiasco for Matt Bramford last year. So instead we tried our luck at the brightly coloured George stand, to no avail, though their PR was happy to give me their spiel, drink in hand. More than one woman was wearing the same dress… but then that’s the dangers of mass fashion for you.

Graduate Fashion Week Gala show 2011-George

Inside the Gala show area notable bodies from the fashion world were relegated to the fifth row, whilst TOWIE agents hogged front row seats. (There was one next to me, I did my research later.) Luckily I was able to snag one at the last minute or there would be no photos here for you. All of this preamble pretty much sums up the atmosphere of the Gala show, which was all about the glitz and the razzmatazz. The mannered presenting from Clothes Show stalwarts Jeff Banks (complete with inappropriate comments) and his cohort Caryn Franklin (for whom I have a very large soft spot) was at times incredibly painful.

Graduate Fashion Week Gala show 2011-Lauren Brown & Sophia Sabados, UCA Epsom
Graduate Fashion Week 2011 review-Lauren Brown & Sophia SabadosGraduate Fashion Week 2011 review-Lauren Brown & Sophia Sabados
I was excited to see Lauren Brown & Sophia Sabados – students from UCA Epsom (where I have lectured) – win the Media and Design Award (presented by Grace Woodward) for their magazine.

A myriad of famous guests (Sophie Ellis-Bexter – new album to promote, the Sugababe Heidi Range, Carole White, she of Premier modelling agency fame) were led onstage to present awards as this year’s crop of excitable graduates whooped and a-hollered. It was nice to hear everyone in such a celebratory mood… but when one of the presenters declared that she hoped all graduates would go into paid jobs straight away I couldn’t help but have a little bit of a snigger.

Graduate Fashion Week Gala show Christina Economou 2011
International Award winner Christina Economou of the Istituto Marangoni, Paris.

Graduate Fashion Week Gala show Dominique Kral 2011Graduate Fashion Week Gala show Dominique Kral 2011
Zandra Rhodes Catwalk Textiles Award winner Dominique Kral of Northbrook College Sussex.

Graduate Fashion Week Gala show Wong Jee Chung 2011Graduate Fashion Week Gala show Wong Jee Chung 2011
Stuart Peters Visionary Knitwear Award winner Won Jee Chung of Nottingham Trent University.

Oh my days… here I am all these years down the line and I’ve yet to figure out how I can make a proper living out of my fashion textiles degree. It’s a lovely sentiment, but it’s just not the reality of the fashion industry. This is a place where only the most dedicated survive… or those with rich/famous parents. Unless you pursue a career in the mass fashion industry. A degree in fashion is now about so much more than just design, and the UK is still the world industry leader for well trained young fashion creatives in all kinds of fashion related disciplines. There was an element of realism in the recommendation to look to industry for jobs, presumably an effort to quash too many unrealistic ‘next McQueen’ expectations. Since I graduated the choice of degrees which train people to work in the fashion industry has multiplied massively. It’s now possible to pursue a plethora of different avenues such as styling and promotion which really weren’t available when I went to university back in the early 90s. All of this corresponds with a massive growth in our insatiable desire to consume mass fashion… do you see a connection? My, how I struggle with this industry at times.

Graduate Fashion Week Gala show Felix Wolodymyr ChablukSmith 2011Graduate Fashion Week Gala show Felix Wolodymyr ChablukSmith 2011
Menswear Award winner Felix Wolodymyr Chabluk Smith of Edinburgh School of Art.

Graduate Fashion Week Gala show Marrisa Owen 2011Graduate Fashion Week Gala show Marrisa Owen 2011
Womenswear Award winner Marrisa Owen of University of Central Lancashire.

Graduate Fashion Week Gala show Rory Longdon 2011Graduate Fashion Week Gala show Rory Longdon 2011
George Gold Award winner Rory Longdon of Nottingham Trent University.

The Gala show awards closed in a huge tumble of gold foil more suited to a crucial key change at a boy band concert. Oh how times have changed. I wish this year’s graduates all the best. More on the winners and other show finalists coming up shortly.

Graduate Fashion Week Gala show 2011-Rory Longdon finale

Categories ,Carole White, ,Caryn Franklin, ,Christina Economou, ,Dominique Kral, ,Edinburgh School of Art, ,Felix Wolodymyr Chabluk Smith, ,Gala Show, ,George at Asda, ,George Gold Award, ,GFW, ,Grace Woodward, ,Graduate Fashion Awards, ,Heidi Range, ,Islington Business Centre, ,Istituto Marangoni, ,Jeff Banks, ,Joey Essex, ,Lauren Brown, ,Mass fashion, ,Media and Design Award, ,Menswear Award, ,Munroe Bergdorf, ,Northbrook College Sussex, ,Nottingham Trent University, ,paris, ,Peters Visionary Knitwear Award, ,Premier, ,Rory Longdon, ,Sam Faiers, ,Sophia Sabados, ,Sophie Ellis-Bexter, ,Sugababes, ,The Clothes Show, ,TOWIE, ,UCA Epsom, ,Womenswear Award, ,Won Jee Chung, ,Wong Jee Chung

Similar Posts:






Amelia’s Magazine | Camp Bestival 2014 Review: Mr. Tumble, Trolleys, Caravans and Mud Pies

Camp Bestival by Maia Fjord
Camp Bestival by Maia Fjord.

My final festival this year was Camp Bestival, which we travelled to on our way back from Cornwall. I went to the first ever Camp Bestival in 2008, when the idea of a boutique festival especially aimed at families was a fairly novel idea and it was a much smaller affair. I was there as a performer with the band that I helped to cofound, Cut A Shine, which has long since mutated into a sprawling folk dance collective with only the original cofounder Joe Buirski at the helm. This summer I returned as a parent for the full Camp Bestival experience.

Camp Bestival
Camp Bestival
Camp Bestival 2014 review
Camp Bestival 2014 review
Camp Bestival is by far the biggest festival that I have been to in recent years… which meant long treks across rolling campsites, stinky portaloos (though the compost loos near the main stages were a winner) and a seething mass of families carting their kids around in heavily souped up trolleys – this has surely become a thing only in the past few years? And of course a huge variety of activities, music and food to keep both adults and children entertained. Our journey to Dorset took far longer than expected, so night fell as we introduced a boggle-eyed Snarfle to the sights surrounding Lulworth Castle. It was a lot for a little one to take in!

Camp Bestival 2014 review
Camp Bestival 2014 review
Camp Bestival 2014 review
Camp Bestival 2014 review
Camp bestival 2014 review
Camp bestival 2014 review
There were many highlights; I loved spending quality time with Snarfle in the woods, rigging up a play dough electrical circuit with Technlogy Will Save Us and learning how to make a cunning wildlife camera trap with Nature Bytes (both in the Science Tent) and listening to little known acoustic acts at the on the outer reaches of the site, where a camp fire was held in the evenings. Snarfle strummed along on his imaginary guitar whilst we waited for the most excellent wood fired fayre from the Pizza and Puppetry stand: cheapest good food we found and very much worth the long trip across the festival. The Farmer’s Market was also a great place for tasty nosh. As expected Mr. Tumble rocked the largest crowd of the festival, with a sea of toddlers held aloft on their parents’ shoulders. There were little discoveries to be made around every corner… one afternoon we chanced upon the two remaining members of Pan’s People teaching dance to all comers in the pink glow of the Bollywood tent, then we watched a vulture demonstrate his flying skills with Haven Falconry. We sadly missed out on daily discos for mini ravers in the same space, but I caught up with Natasha from Big Fish Little Fish this week and I hear the crowd was jumping.

Camp bestival 2014 review
Camp bestival 2014 review
I adored the creativity of the Caravanserai bar area constructed by Monsieur Bateman, where punters could sit in sawn off caravans below a miniature train constructed out of prams, one still with it’s romany floral arrangements intact! The same guy was behind the fantastical Oberon’s Observatory which we sadly did not enter, and a smaller installation consisting of two old French vans topped with fairytale turrets connected by a bridge.

Camp bestival 2014 review
Camp bestival 2014 review
Cut A Shine were curating activities at the Travelling Barn, where Toucan Uke taught Snarfle the proper way to strum a ukelele whilst singing about penguins.

Camp bestival 2014 review
Camp bestival 2014 review
Camp bestival 2014 review
Camp Bestival had copious sponsors including Yorkshire Tea (Snarfle is now a confirmed fan of milky tea), Duplo, where kids played with piles of brightly coloured bricks before receiving a small gift to take away (the ice creams were a real winner!) and Piriton (free bright yellow sunglasses, yay!)

camp bestival 2014 review
camp bestival 2014 review
camp bestival 2014 review
Project Wild Thing held nature based activities in the ‘Dingly Dell’, where a huge amount of children enjoyed the mud kitchen, making mud potions and digging for treasure. Other nature based activities included building fires, making dens, identifying birds, climbing trees and crafting clay animals. Rob da Bank’s desire to get children away from their screens is admirable and this area proved such a success that the woods were seething with people, and I relished the stillness that we found deeper under the trees.

camp bestival 2014 review
camp bestival 2014 review
camp bestival 2014 review
I enjoyed bits of the BBC’s Radiophonic Workshop from the woods (think live rendition of the Doctor Who theme tune) and introduced Snarfle to Cut A Shine, who dedicated a new version of the Circassian Circle dance to Rob da Bank: stepping into the centre of the ring with guns in the air to “rob da bank”. Sophie Ellis-Bexter sang beautifully in a lovely red dress and admitted that her 10 year old son was standing at the side of the stage looking at his phone “what does a mum have to do to get their attention?!” I didn’t get to hear many of the ‘headliners’ because we don’t own a trolley so I was tucked up in our tent by 10pm. There were a plethora of interesting speakers in the Guardian Literary Tent and Snarfle was amazingly tolerant whilst we listened to the voluble and entertaining Kate Tempest chat about her career.

camp bestival 2014 review
camp bestival 2014 review
camp bestival 2014 review
At a festival of this size there are a zillion entertainment possibilities and so of course we barely scratched the surface, but when a festival gets this big it can be a real trek to get around the site, especially with a toddler who refuses to walk. I swear I lugged him miles on my hip over the course of the weekend. Josie and Rob da Bank have done an admirable journey of translating the original anarchic Bestival spirit into something family friendly, and the mass of people testified to a winning formula. For slightly older kids (from about the ages of 6-11) this place must seem like heaven.

Categories ,2014, ,bestival, ,Big Fish Little Fish, ,Camp Bestival, ,Caravanserai, ,Castle Stage, ,Circassian Circle, ,Cornwall, ,Cutashine, ,Dingly Dell, ,Dorset, ,Duplo, ,Farmer’s Market, ,festival, ,Guardian Literary Tent, ,Haven Falconry, ,Joe Buirski, ,Josie and Rob da Bank, ,Kate Tempest, ,Lulworth Castle, ,Maia Fjord, ,Mini Castle Stage, ,Monsieur Bateman, ,Mr. Tumble, ,Nature Bytes, ,Oberon’s Observatory, ,Pan’s People, ,Piriton, ,Pizza and Puppetry, ,project wild thing, ,Radiophonic Workshop, ,review, ,rob da bank, ,Science Tent, ,Snarfle, ,Sophie Ellis-Bexter, ,Technlogy Will Save Us, ,Toddler, ,Toucan Uke, ,Travelling Barn, ,Yorkshire Tea

Similar Posts: