Amelia’s Magazine | Amelia’s Compendium of Fashion Illustration (ACOFI) Book Launch Party… by Matt


123 Bethnal Green Road, side effects illustrated by Naomi Law

The build up for the Amelia’s Compendium of Fashion Illustration launch party was immense. The #ACOFI hashtag on Twitter went mental in the run up, pilule with people planning their outfits and talking about meeting for the first time. The invites had all been sent, find Amelia’s kitchen was impossible to manoeuvre due to boxes piled high with goodies and 123 Bethnal Green Road‘s Scout Hut had been transformed.


Jenny Robins applies her make up surrounded by ACOFI goodie bags…

The day started as I rushed to Amelia’s with 8 potential outfits and a tote bag full of press releases. When I arrived, Amelia looking ever so slightly drained (having had about 4 minutes sleep in the previous week) and after responding to yet more emails asking for an invitation and picking nail varnish (for Amelia, not me) Ross from 123BGR arrived with his van. Contributor Sally turned up laden with her camera equipment, and we loaded everything into the van – box after box of Dr.Hauschka goodies, Moleskine notebooks, Tatty Devine necklaces, postcards, Amelia’s Magazine Issue 10, sh*tloads of ACOFI books and Amelia’s Nina Dolcetti shoes.

The atmosphere at 123 Bethnal Green Road was a a bit of a farce, as we unloaded the van, took everything downstairs and started to unpack it all. It was a bit intense, but I just couldn’t stop giggling. How were we going to make up 200 goodie bags each containing nearly 20 items? Well, with a little help from our friends at Forward PR, we managed it.


Lily Vanilli’s magnificent cake, illustrated by Jo Cheung


Holly from Make Lemonade, illustrated by Joana Faria

As the final Pukka tea sachet went into the last bag and Lily Vanilli arrived with her mindblowing ACOFI-inspired cake, the first few guests arrived including a very prompt Holly from Make Lemonade. I legged it to the top of the 123 building to get changed, and by the time I returned the tea party was in full swing. It was bloody packed, with illustrators creating images of guests and tea being served in gorgeous miss-matched vintage teacups and Felicity from Dr.Hauschka giving hand massages. Those who were lucky enough to enjoy her skillz came away from her table with the appearance of taking mild narcotics and I was desperate to get in there myself but just didn’t get the chance.


Rosie and Harriet of Tatty Devine, illustrated by Zarina Liew


Joana Faria sketches a guest


Amazing treats by Lily Vanilli

In between flirting with journalists and taking photographs I enjoyed a green spiced-chai Pukka tea with cinnamon and star anise and my fair share of Lily Vanilli’s delicious pearlescent scones. Thank God there wasn’t a bloody cupcake in sight. I hate cupcakes at these events; they’re impossible to eat and on more than one occasion I’ve ended up wearing more around my mouth than I’ve actually eaten: not a good luck when schmoozing peers.


Adorngirl, illustrated by Abby Wright


The gorgeous Gabby Young and Stephen, illustrated by Zarina Liew


Susie Bubble‘s covetable Dr. Martens


Amelia with stylist Rebekah Roy


Ellen Grace Jones from The Real Runway


Felicity from Dr. Hauschka gives a guest a relaxing massage


It’s Amelia’s parents!

Such a diverse range of guests came through the door, from high-end fashion glossies to Amelia’s parents (not that they’re not high-end, of course, but you know what I mean!)

The daytime bit was over in a flash, and it was a mad dash to throw all the vintage teacups into the sink before heading upstairs, where yet more guests arrived and the cavernous Scout Hut soon became packed wall-to-wall with illustrators, their guests, the fashion press and a host of other creative types.

Amelia’s amazing Nina Dolcetti shoes

The fabulous 6 Day Riot then blew the crowds away with their folky fun, before the Pipettes DJed to much dancing while I took photographs, met even more of the fabulous illustrators who have worked so hard over the last year to make Amelia’s Magazine what it is, and consumed my fair share of Vodka O and Adnams beers. My thanks goes to the Pipettes and later Will from the Mystery Jets (who played us out surrounded by honeys) for playing Single Ladies twice. My only explanation for my ludicrous shape-throwing is that I was so relieved to finally be on the dancefloor that I, y’know, sort of let go a bit. I also blame the sugar rush from Lily Vanilli’s incredible ACOFI-inspired cake.


Were these hired dancers…?!


Amelia with Nicola from Beautiful Soul


Amisha Ghadiali, illustrated by Antonia Parker

I could go on, but here are my top ten ACOFI moments (in no particular order)

1. When Amelia’s Joanna Cave earrings turned up at the 11th hour. Stunning!

2. When Amelia acquired tourettes and told me, as I descended the 123 stairs, that I looked ‘dreadful…erm, DREADFUL? I mean amazeballs!’ (Not verbatim, but you get the picture…)

3. When I told Gareth A Hopkins that somebody had come to the daytime do with a toilet seat on their head and he believed me.

4. When fashion photographer Liz Johnson-Artur took a picture of stylist Sabrina Bangladesh and the flash was so bright that her squeals could be heard in Walthamstow.

5. When I threw myself at the wall trying to be Beyoncé for Maggie Angus‘ benefit…

6. The great cover samples disappearance mystery, which later turned up in Amelia’s Nina Dolcetti shoebox. Well, this wasn’t exactly a favourite moment, but I wanted to mention it anyway…

7. Eating the cake.

8. Having my first taste of Vodka O and ginger ale, and then watching Nick from Forward PR (who was my only rival in the dance stakes) giving out ‘New York’ measures (no wonder I could barely stand up and everybody reported dreadful hangovers on Twitter the next day…)

9. When 6 Day Riot asked the crowd to join them on a chorus singing ‘Yadda yadda ya’ and lead singer Tamara said ‘I know we’re in East London, but come on!”


Sally Mumby-Croft filming

10. Suggesting that contributor Sally’s video edit would turn out like that scene in Love Actually where he films the wedding (more of a dream than a suggestion…)


Lovely guests… (from top) Illustrator Aniela Murphy and her boy, Jo Cheung and June Chanpoomidole, fashion designer Lira Leirner and Illustrator Faye West with the foxy red Chanel lips.

Finally, of course – so I guess number 11 – meeting all the wonderful illustrators and fashion types who I’ve got to know so well on Twitter and seeing them in the flesh! Glorious!

Can we do it again, please?

Read Amelia’s review of the launch party here, check out the in-store Eco Pop Up shop at 123 Bethnal Green Road (as part of the ACOFI fun) here, watch the illustrators talk all about the work on our YouTube channel AND buy the book here!

All photography by Matt Bramford

Categories ,123 Bethnal Green Road, ,6 Day Riot, ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Antonia Parker, ,beyonce, ,Dr.Hauschka, ,Jo Cheung, ,Joanna Cave, ,June Chanpoomidole, ,Lily Vanilli, ,Lira Leirner, ,Make Lemonade, ,Moleskine, ,Mystery Jets, ,Naomi Law, ,Nina Dolcetti, ,Pukka tea, ,Scout Hut, ,Tatty Devine, ,The Pipettes, ,Zarina Liew

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Amelia’s Magazine | Amelia’s Compendium of Fashion Illustration Launch Party Review: by Amelia

Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), side effects store so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, link so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, stuff when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), abortion so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), price so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, ailment so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), viagra approved so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
The Pipettes by Emma Block
The Pipettes by Emma Block.

It’s been a long run up to the official launch of Amelia’s Compendium of Fashion Illustration… but on Friday it was finally party time at 123 Bethnal Green Road.

ACOFI launch Lily Vanilli cake
Bespoke Lily Vanilli cakes for the launch.

My day began with a speedy cycle up to get my hair *done* at Shine on the Green up in Stoke Newington, medications possibly not foreseeing the consequences of cycling back again against a strong wind. In the end my new glossy look held up admirably well, troche and was admired by everyone.

ACOFI launch Jan 11 Shine on Green
Getting my hair *done* at Shine on the Green.

Matt Bramford and Sally Mumby-Croft then joined me to help lug boxes of goodie bag gifts from my house over to 123 Bethnal Green Road – the delay ensuring the miraculous delivery of my beautiful Joanna Cave earrings which made it just in time from Greece.

ACOFI launch Jan 11-Matt Bramford
Matt carrying boxes.

By this time we were running seriously behind, pharm so goodie bag stuffing took on a somewhat manic quality. Luckily Lucy and Nicholas soon joined us from Forward PR, followed by the lovely Heather and Felicity of Dr.Hauschka. Thank god I didn’t try to stuff the goodie bags at home by myself.

ACOFI launch Jan 11-packing bags
Packing the goodie bags.

Felicity whisked me upstairs to apply my Dr.Hauschka make up in super speedy style (why were make up artists never this fast when I did fashion shoots?!) and I emerged looking super polished and sleek. Perfect. I totally attribute all the compliments I received on the night to the skills of Shine on the Green and Dr.Hauschka. Now if only I could achieve the same effect by myself! The next day my boyfriend commented that I looked like a scarecrow once again. Sigh. Now I know why famous people depend so much on their teams of stylists.

ACOFI launch Jan 11-Dr.Hauschka makeup
Felicity from Dr.Hauschka applies my makeup.

We finished with minutes to spare and I dashed downstairs to find already in place my crew of eager illustrators, Alexandra with her Pukka tea goodness… and the glorious pearlescent handiwork of Lily Vanilli perfectly arranged in the central archway just as the guests started to turn up. By this stage I realised I hadn’t eaten anything since my 7am breakfast of porridge, on which I blame the development of a strange form of reverse word Tourettes (I think Matt Bramford may mention one classic moment in his blog). It’s a miracle I made any sense in interviews.

ACOFI launch Jan 11-Lily Vanilli
A close up of the fabulous Lily Vanilli concoction.

Laurel from i-D was one of the first to arrive and between 3-7pm the cosy Bunker Cafe was a whirlwind of activity.

Laurel Harple of i-D by Antonia Parker
Laurel Harple of i-D by Antonia Parker.

Everyone admired my lilac Beautiful Soul cape, Joanna Cave earrings and Nina Dolcetti shoes… which were exceedingly comfortable as promised by the designer Elisalex.

Jenny Robins creates a live sketch
Jenny Robins creates a live sketch.

ACOFI launch-Liz Johnson-Artur-Andrea Peterson
Andrea Peterson producing a live sketch. Photography by Liz Johnson-Artur.

Andrea Peterson Nyla
Andrea’s finished illustration of Nyla from Ethical Heaven.

ACOFI launch-Liz Johnson-Artur-Michelle Urvall Nyren & AbbyWright
Illustrators Michelle Urvall Nyren and Abby Wright. Photography by Liz Johnson-Artur.

I was thrilled that so many people came – and it was wonderful to chat to so many bloggers that I’ve only met in the online world and then watch them being illustrated in a variety of utterly unique styles.

MattBramford_ACOFI_Gabby Young&Andrea Peterson
Gabby Young popped in to say hello!

Guests also received a relaxing hand massage the Dr.Hauschka way thanks to Felicity. The piles of Lily Vanilli mini scones and brownies quickly vanished, washed down with Pukka tea served in vintage teacups courtesy of 123 Bethnal Green Road.

ACOFI launch-Laurel Harple-Dr.Hauschka, Laurel i-D
Laurel Harple receives a Dr.Hauschka hand massage.

ACOFI launch-Liz Johnson-Artur-Susie Bubble
Susie Bubble. Photography by Liz Johnson-Artur.

ACOFI launch-Liz Johnson-Artur-Prince Cassius
Prince Cassius. Photography by Liz Johnson-Artur.

MattBramford_ACOFI_Jessica Bumpus, Amelia, Rebekah Roy
With Jessica Bumpus of Vogue and stylist Rebekah Roy. Photography by Matt Bramford.

By 7pm people started to arrive for the evening party and I realised that my wobbling had less to do with my Nina Dolcetti platforms and more to do with my lack of blood sugar. But then Jessica Bumpus from Vogue arrived and the adrenalin must have kicked in because I carried on straight through the evening without food, drink, or even a pee.

Jessica Bumpus of Vogue by Artist Andrea
Jessica Bumpus of Vogue by Andrea Peterson.

ACOFI launch-Amelia Gregory-6 Day Riot
6 Day Riot.

Upstairs 6 Day Riot kick started the night’s proceedings with a set of rollicking tunes, singer Tamara easily charming the room and converting a whole new army of fans.

ACOFI launch-Max Petrossi-The Pipettes
The Pipettes. Photography by Max Petrossi.

Then lovely Pipettes Gwenno and Ani Saunders took to the decks in their inimitable polka dot outfits and got everyone dancing, lubricated by oodles of delicious Adnams beers and Vodka O.

ACOFI launch-Liz Johnson-Artur-Laura ForwardPR
Laura of Forward PR was a star behind the bar.

Our bar was woefully understaffed (my fault entirely) and I thought for a moment that I would have to step in and help out, but in the end Nicholas and Laura of Forward PR managed brilliantly and kept up the energy with lots of dance moves: much admiration and thanks. By the end of the night I hear that even The Pipettes were doing a stint behind the bar. Community effort, now that’s what I like!

ACOFI launch-Max Petrossi-Ballad Of and party
Ballad Of and other guests. Photography by Max Petrossi.

Downstairs Forward PR‘s Francesca proved an amazing saleswoman, shifting loads of books in my specially made fabric goodie bags containing a bespoke Moleskine notebook, my special Tatty Devine Cutlass Necklace in a new colourway, Dr.Hauschka goodies aplenty, Pukka teabags, a reclaimed leather heart keyring from 123, a copy of the last ever issue of Amelia’s Magazine in print and a stack of limited edition postcards. Thankyou so much everyone who bought a book – I really really appreciate it.

ACOFI launch Jan 11-goodie bags
The huge pile of goodie bags.

I also got to cut the enormous pink flowery centrepiece by Lily Vanilli, which, being double tiered, did indeed look like a totally bonkers wedding cake. Harriet of Tatty Devine then did sterling business cutting it up and handing out the delicious white chocolate fluffy concoction to appreciative guests.

MattBramford_ACOFI_Amelia Gregory
Cutting the cake. Photography by Matt Bramford.

MattBramford_ACOFI_PrickYrFinger,Amelia,TattyDevine
With my ladies Rachael and Louise from Prick Your Finger and Harriet and Rosie of Tatty Devine.

Towards the end of the night my old friend Will of the Mystery Jets arrived and put in a stonking last set, accompanied on the decks by his beautiful female friends. And the Robots in Disguise put in a fashionably late appearance.

ACOFI launch Jan 11-Will Mystery jets
Will of the Mystery Jets with his friends.

Robots in Disguise with Amelia
Robots in Disguise were in my first ever Amelia’s Magazine. They’re ace. Photography by Matt Bramford.

Many thanks to everyone who helped out on the night, especially my star contributors Matt and Sally and of course the wonderful Courtney and her team from Forward PR: Laura, Francesca and Nicholas. And huge thanks to Ross and Michelle of 123 Bethnal Green Road for hosting such a memorable party, the illustrators who helped out, Liz Johnson-Artur and Max Petrossi for taking photos, Beautiful Soul, Nina Dolcetti and Joanna Cave for their wonderful designs and 6 Day Riot, The Pipettes and Will for entertaining my guests. More massive thanks to my partners – 123, Tatty Devine, Moleskine, Dr.Hauschka, Lily Vanilli, Pukka Teas, Adnams and Vodka O – for ensuring a truly memorable event.

ACOFI launch Jan 11-Lily Vanilli cake
Decimating the cake.

And of course I can’t leave out a big thanks (I’m running out of large adjectives here) to all my guests, especially all of those who bought the book and have written such a wealth of amazing blog posts about the event. I am so sorry I didn’t get to meet everyone, but thankyou thankyou thankyou for supporting my ACOFI adventure xxx

ACOFI launch Jan 11-clear up
Cleaning up the next day: teacups and limes. Just about sums it up!

If you didn’t get a chance to do so at the launch do remember to get along and check out the Eco Pop Up shop instore at 123 for two weeks from the 28th January. It features many of the fabulous ethical designers from my book. Look out for lots of blogs featuring illustrations from the event… coming up shortly. And you can buy the book online on my website with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Don’t forget to also check out the Skype video interviews with featured illustrators in the book over on my Amelia’s House youtube channel.

Categories ,123 Bethnal Green Road, ,6 Day Riot, ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Andrea Peterson, ,Ani Saunders, ,Antonia Parker, ,Beautiful Soul, ,Bunker Cafe, ,Courtney Blackman, ,Dr.Hauschka, ,Eco fashion, ,Emma Block, ,Ethical Fashion, ,Ethical Heaven, ,gabby young, ,Gwenno Saunders, ,i-D, ,Jessica Bumpus, ,Joanna Cave, ,Laurel Harple, ,Liz Johnson-Artur, ,Matt Bramford, ,Max Petrossi, ,Moleskine, ,Mystery Jets, ,Nina Dolcetti, ,Nyla, ,Prick your Finger, ,Prince Cassius, ,Rebekah Roy, ,Robots in Disguise, ,Scout Hut, ,Shine on the Green, ,The Pipettes, ,vogue

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Amelia’s Magazine | Amelia’s Compendium of Fashion Illustration Launch Party Review: by Amelia

Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), side effects store so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, link so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, stuff when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), abortion so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), price so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, ailment so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
Nina Dolcetti by Natsuki Otani
Nina Dolcetti by Natsuki Otani.

Were you already considering how to make ethical shoes whilst you were studying at Cordwainers?
Absolutely. I come from a family of ethical fashion pioneers (Orsola de Castro of From Somewhere is my Mum), viagra approved so it was a no-brainer for me. I know too much about the quantity of waste produced by the fashion industry and the exploitation of people and environment, so of course I was set on running my label as ethically and morally as I could.

When did you first start to work with your signature wedge and what was the process of finding the perfect shape?
The first drawing I did of my signature curved wedge was in a quiet moment at my first Estethica exhibition at London Fashion Week in 2008, when I was eight months pregnant. The wave of inspiration for my next collection had just hit me and I was absorbed in my new designs. It wasn’t until much later that I realised that the curve of the wedge was the exact line, only reversed, of the instep. And thinking about it now, I think the pregnancy definitely had something to do with it too!

Where do you source your materials from? 
I source my offcuts from anywhere and everywhere. I’ve found amazing textured leathers in markets in Spain, been given boxes of beautiful offcuts from other designers, and raided bins in factories. I can find a use for even the smallest scraps. The vegetable tanned leather comes from Italy, and the heels and platforms in cork and wood are hand turned in Norfolk…

Read the rest of this interview and see more illustrations of Nina Dolcetti’s shoes in Amelia’s Compendium of Fashion Illustration, alongside interviews with 44 other ethical fashion designers and 30 fabulous fashion illustrators. You can buy the book here.
The Pipettes by Emma Block
The Pipettes by Emma Block.

It’s been a long run up to the official launch of Amelia’s Compendium of Fashion Illustration… but on Friday it was finally party time at 123 Bethnal Green Road.

ACOFI launch Lily Vanilli cake
Bespoke Lily Vanilli cakes for the launch.

My day began with a speedy cycle up to get my hair *done* at Shine on the Green up in Stoke Newington, medications possibly not foreseeing the consequences of cycling back again against a strong wind. In the end my new glossy look held up admirably well, troche and was admired by everyone.

ACOFI launch Jan 11 Shine on Green
Getting my hair *done* at Shine on the Green.

Matt Bramford and Sally Mumby-Croft then joined me to help lug boxes of goodie bag gifts from my house over to 123 Bethnal Green Road – the delay ensuring the miraculous delivery of my beautiful Joanna Cave earrings which made it just in time from Greece.

ACOFI launch Jan 11-Matt Bramford
Matt carrying boxes.

By this time we were running seriously behind, pharm so goodie bag stuffing took on a somewhat manic quality. Luckily Lucy and Nicholas soon joined us from Forward PR, followed by the lovely Heather and Felicity of Dr.Hauschka. Thank god I didn’t try to stuff the goodie bags at home by myself.

ACOFI launch Jan 11-packing bags
Packing the goodie bags.

Felicity whisked me upstairs to apply my Dr.Hauschka make up in super speedy style (why were make up artists never this fast when I did fashion shoots?!) and I emerged looking super polished and sleek. Perfect. I totally attribute all the compliments I received on the night to the skills of Shine on the Green and Dr.Hauschka. Now if only I could achieve the same effect by myself! The next day my boyfriend commented that I looked like a scarecrow once again. Sigh. Now I know why famous people depend so much on their teams of stylists.

ACOFI launch Jan 11-Dr.Hauschka makeup
Felicity from Dr.Hauschka applies my makeup.

We finished with minutes to spare and I dashed downstairs to find already in place my crew of eager illustrators, Alexandra with her Pukka tea goodness… and the glorious pearlescent handiwork of Lily Vanilli perfectly arranged in the central archway just as the guests started to turn up. By this stage I realised I hadn’t eaten anything since my 7am breakfast of porridge, on which I blame the development of a strange form of reverse word Tourettes (I think Matt Bramford may mention one classic moment in his blog). It’s a miracle I made any sense in interviews.

ACOFI launch Jan 11-Lily Vanilli
A close up of the fabulous Lily Vanilli concoction.

Laurel from i-D was one of the first to arrive and between 3-7pm the cosy Bunker Cafe was a whirlwind of activity.

Laurel Harple of i-D by Antonia Parker
Laurel Harple of i-D by Antonia Parker.

Everyone admired my lilac Beautiful Soul cape, Joanna Cave earrings and Nina Dolcetti shoes… which were exceedingly comfortable as promised by the designer Elisalex.

Jenny Robins creates a live sketch
Jenny Robins creates a live sketch.

ACOFI launch-Liz Johnson-Artur-Andrea Peterson
Andrea Peterson producing a live sketch. Photography by Liz Johnson-Artur.

Andrea Peterson Nyla
Andrea’s finished illustration of Nyla from Ethical Heaven.

ACOFI launch-Liz Johnson-Artur-Michelle Urvall Nyren & AbbyWright
Illustrators Michelle Urvall Nyren and Abby Wright. Photography by Liz Johnson-Artur.

I was thrilled that so many people came – and it was wonderful to chat to so many bloggers that I’ve only met in the online world and then watch them being illustrated in a variety of utterly unique styles.

MattBramford_ACOFI_Gabby Young&Andrea Peterson
Gabby Young popped in to say hello!

Guests also received a relaxing hand massage the Dr.Hauschka way thanks to Felicity. The piles of Lily Vanilli mini scones and brownies quickly vanished, washed down with Pukka tea served in vintage teacups courtesy of 123 Bethnal Green Road.

ACOFI launch-Laurel Harple-Dr.Hauschka, Laurel i-D
Laurel Harple receives a Dr.Hauschka hand massage.

ACOFI launch-Liz Johnson-Artur-Susie Bubble
Susie Bubble. Photography by Liz Johnson-Artur.

ACOFI launch-Liz Johnson-Artur-Prince Cassius
Prince Cassius. Photography by Liz Johnson-Artur.

MattBramford_ACOFI_Jessica Bumpus, Amelia, Rebekah Roy
With Jessica Bumpus of Vogue and stylist Rebekah Roy. Photography by Matt Bramford.

By 7pm people started to arrive for the evening party and I realised that my wobbling had less to do with my Nina Dolcetti platforms and more to do with my lack of blood sugar. But then Jessica Bumpus from Vogue arrived and the adrenalin must have kicked in because I carried on straight through the evening without food, drink, or even a pee.

Jessica Bumpus of Vogue by Artist Andrea
Jessica Bumpus of Vogue by Andrea Peterson.

ACOFI launch-Amelia Gregory-6 Day Riot
6 Day Riot.

Upstairs 6 Day Riot kick started the night’s proceedings with a set of rollicking tunes, singer Tamara easily charming the room and converting a whole new army of fans.

ACOFI launch-Max Petrossi-The Pipettes
The Pipettes. Photography by Max Petrossi.

Then lovely Pipettes Gwenno and Ani Saunders took to the decks in their inimitable polka dot outfits and got everyone dancing, lubricated by oodles of delicious Adnams beers and Vodka O.

ACOFI launch-Liz Johnson-Artur-Laura ForwardPR
Laura of Forward PR was a star behind the bar.

Our bar was woefully understaffed (my fault entirely) and I thought for a moment that I would have to step in and help out, but in the end Nicholas and Laura of Forward PR managed brilliantly and kept up the energy with lots of dance moves: much admiration and thanks. By the end of the night I hear that even The Pipettes were doing a stint behind the bar. Community effort, now that’s what I like!

ACOFI launch-Max Petrossi-Ballad Of and party
Ballad Of and other guests. Photography by Max Petrossi.

Downstairs Forward PR‘s Francesca proved an amazing saleswoman, shifting loads of books in my specially made fabric goodie bags containing a bespoke Moleskine notebook, my special Tatty Devine Cutlass Necklace in a new colourway, Dr.Hauschka goodies aplenty, Pukka teabags, a reclaimed leather heart keyring from 123, a copy of the last ever issue of Amelia’s Magazine in print and a stack of limited edition postcards. Thankyou so much everyone who bought a book – I really really appreciate it.

ACOFI launch Jan 11-goodie bags
The huge pile of goodie bags.

I also got to cut the enormous pink flowery centrepiece by Lily Vanilli, which, being double tiered, did indeed look like a totally bonkers wedding cake. Harriet of Tatty Devine then did sterling business cutting it up and handing out the delicious white chocolate fluffy concoction to appreciative guests.

MattBramford_ACOFI_Amelia Gregory
Cutting the cake. Photography by Matt Bramford.

MattBramford_ACOFI_PrickYrFinger,Amelia,TattyDevine
With my ladies Rachael and Louise from Prick Your Finger and Harriet and Rosie of Tatty Devine.

Towards the end of the night my old friend Will of the Mystery Jets arrived and put in a stonking last set, accompanied on the decks by his beautiful female friends. And the Robots in Disguise put in a fashionably late appearance.

ACOFI launch Jan 11-Will Mystery jets
Will of the Mystery Jets with his friends.

Robots in Disguise with Amelia
Robots in Disguise were in my first ever Amelia’s Magazine. They’re ace. Photography by Matt Bramford.

Many thanks to everyone who helped out on the night, especially my star contributors Matt and Sally and of course the wonderful Courtney and her team from Forward PR: Laura, Francesca and Nicholas. And huge thanks to Ross and Michelle of 123 Bethnal Green Road for hosting such a memorable party, the illustrators who helped out, Liz Johnson-Artur and Max Petrossi for taking photos, Beautiful Soul, Nina Dolcetti and Joanna Cave for their wonderful designs and 6 Day Riot, The Pipettes and Will for entertaining my guests. More massive thanks to my partners – 123, Tatty Devine, Moleskine, Dr.Hauschka, Lily Vanilli, Pukka Teas, Adnams and Vodka O – for ensuring a truly memorable event.

ACOFI launch Jan 11-Lily Vanilli cake
Decimating the cake.

And of course I can’t leave out a big thanks (I’m running out of large adjectives here) to all my guests, especially all of those who bought the book and have written such a wealth of amazing blog posts about the event. I am so sorry I didn’t get to meet everyone, but thankyou thankyou thankyou for supporting my ACOFI adventure xxx

ACOFI launch Jan 11-clear up
Cleaning up the next day: teacups and limes. Just about sums it up!

If you didn’t get a chance to do so at the launch do remember to get along and check out the Eco Pop Up shop instore at 123 for two weeks from the 28th January. It features many of the fabulous ethical designers from my book. Look out for lots of blogs featuring illustrations from the event… coming up shortly. And you can buy the book online on my website with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Don’t forget to also check out the Skype video interviews with featured illustrators in the book over on my Amelia’s House youtube channel.

Categories ,123 Bethnal Green Road, ,6 Day Riot, ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Andrea Peterson, ,Ani Saunders, ,Antonia Parker, ,Beautiful Soul, ,Bunker Cafe, ,Courtney Blackman, ,Dr.Hauschka, ,Eco fashion, ,Emma Block, ,Ethical Fashion, ,Ethical Heaven, ,gabby young, ,Gwenno Saunders, ,i-D, ,Jessica Bumpus, ,Joanna Cave, ,Laurel Harple, ,Liz Johnson-Artur, ,Matt Bramford, ,Max Petrossi, ,Moleskine, ,Mystery Jets, ,Nina Dolcetti, ,Nyla, ,Prick your Finger, ,Prince Cassius, ,Rebekah Roy, ,Robots in Disguise, ,Scout Hut, ,Shine on the Green, ,The Pipettes, ,vogue

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Amelia’s Magazine | Amelia’s Compendium of Fashion Illustration launch party illustrations: meet Antonia Parker

ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, information pills who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, diagnosis live, erectile in front of a huge crowd.

Here’s her images: the lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous.

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come.
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, cialis 40mg who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, sale live, in front of a huge crowd.

Here’s her images: the lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous.

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come.
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, side effects who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, medications live, in front of a huge crowd.

Here’s her images: the lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous.

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come.
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, what is ed also known as Artist Andrea, online who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, discount live, in front of a huge crowd.

Here’s her images: the lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and you can see her blog about the book (with her own unique rendition of Andrea’s cover) here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, viagra also known as Artist Andrea, who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd.

Here’s her images: the lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and you can see her blog about the book (with her own unique rendition of Andrea’s cover) here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, store also known as Artist Andrea, order who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, buy more about live, in front of a huge crowd. Here’s her images:

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and you can see her blog about the book (with her own unique rendition of Andrea’s cover) here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, healing also known as Artist Andrea, who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd. Here’s her images:

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and you can see her blog about the book (with her own unique rendition of Andrea’s cover) here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, buy information pills also known as Artist Andrea, generic who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd. Here’s her images:

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and you can see her blog about the book (with her own unique rendition of Andrea’s cover) here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea
ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party (read my review here) have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, sales also known as Artist Andrea, who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd. Here’s her images:

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and you can see her blog about the book (with her own unique rendition of Andrea’s cover) here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Here’s Andrea talking about her work on youtube, accompanied by chihuahua Frida.

YouTube Preview Image

ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party (read my review here) have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, what is ed also known as Artist Andrea, sildenafil who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd. Here’s her images:

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow who so kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand. You can read her write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and you can see her blog about the book (with her own unique rendition of Andrea’s cover) here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Here’s Andrea talking about her work on youtube, accompanied by chihuahua Frida.

YouTube Preview Image

ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party (read my review here) have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, approved also known as Artist Andrea, who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow very kindly provided us with Pukka teas and helped out all afternoon. She is rather fittingly illustrated with tea cup in hand, and she also managed to do a lovely write up of the event on LDNfashion online.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and she has her own blog called The Lovely Wars, where she has written about the book, complete with her own unique rendition of Andrea’s cover. Take a gander here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Lastly, here’s my interview with Andrea on youtube, accompanied by rescue chihuahua Frida (I had to heavily edit out all the bits where I was cooing over the chihuahua).

YouTube Preview Image

ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party (read my review here) have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, visit also known as Artist Andrea, who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow very kindly provided us with Pukka teas and helped out all afternoon: she is rather fittingly illustrated with tea cup in hand. She also managed to do a lovely write up of the event on LDNfashion online, and we hope she will be joining our little fashion team soon as well.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and she has her own blog called The Lovely Wars, where she has written about the book, complete with her own unique rendition of Andrea’s cover. Take a gander here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Lastly, here’s my interview with Andrea on youtube, accompanied by rescue chihuahua Frida (I had to heavily edit out all the bits where I was cooing over the chihuahua). Enjoy!

YouTube Preview Image

ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party (read my review here) have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, buy also known as Artist Andrea, sick who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, no rx live, in front of a huge crowd.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow very kindly provided us with Pukka teas and helped out all afternoon: she is rather fittingly illustrated with tea cup in hand. She also managed to do a lovely write up of the event on LDNfashion online, and we hope she will be joining our little fashion team soon as well.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and she has her own blog called The Lovely Wars, where she has written about the book, complete with her own unique rendition of Andrea’s cover. Take a gander here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Lastly, here’s my interview with Andrea on youtube, accompanied by rescue chihuahua Frida (I had to heavily edit out all the bits where I was cooing over the chihuahua). Enjoy!

YouTube Preview Image

ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party (read my review here) have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, buy also known as Artist Andrea, clinic who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, sickness live, in front of a huge crowd.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow very kindly provided us with Pukka teas and helped out all afternoon: she is rather fittingly illustrated with tea cup in hand. She also managed to do a lovely write up of the event on LDNfashion online, and we hope she will be joining our little fashion team soon as well.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and she has her own blog called The Lovely Wars, where she has written about the book, complete with her own unique rendition of Andrea’s cover. Take a gander here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Lastly, here’s my interview with Andrea on youtube, accompanied by rescue chihuahua Frida (I had to heavily edit out all the bits where I was cooing over the chihuahua). Enjoy!

YouTube Preview Image

ACOFI Lily Vanilli cake by Andrea Peterson
ACOFI Lily Vanilli cake by Andrea Peterson.

Over the past few days a steady trickle of fabulous illustrations from the ACOFI launch night party (read my review here) have been flooding into my inbox… and I’ve been wondering how best to put them all together. In the absence of a better plan I have decided to plow through them alphabetically… So without further ado I present to you the wonderful artwork of Andrea Peterson, pilule also known as Artist Andrea, who is responsible for the cover art of ACOFI. She travelled all the way from Arizona to be with us on the launch day and I think that everyone was absolutely awed by her ability to create beautiful images from just a few dabs of watercolour, live, in front of a huge crowd.

You’ve already seen this image of Jessica Bumpus from Vogue but why not show it again? I think it’s absolutely beautiful… and I love the way that Andrea has made her a Vogue cover star. Bring back illustrated covers indeed! So elegant and glamourous. You can read Jessica’s wonderful blog about the event on the Vogue Green Style Blog here. Thankyou so much Jessica!

Jessica Bumpus of Vogue by Andrea Peterson
Jessica Bumpus of Vogue by Andrea Peterson.

The lovely Alexandra Haddow very kindly provided us with Pukka teas and helped out all afternoon: she is rather fittingly illustrated with tea cup in hand. She also managed to do a lovely write up of the event on LDNfashion online, and we hope she will be joining our little fashion team soon as well.

Alexandra Haddow of Pukka Teas by Andrea Peterson
Alexandra Haddow of Pukka Teas by Andrea Peterson.

Then there’s Lupe Castro: fashion stylist and freelance writer. I love her colourful vintage Pucci outfit.

Lupe Castro by Andrea Peterson
Lupe Castro by Andrea Peterson.

Francesca from Forward PR looks so demurely wonderful holding her copy of ACOFI, which she did so well in selling on the night. I loved her energy, so positive. What a lovely girl.

Francesca of Forward PR by Andrea Peterson.
Francesca of Forward PR by Andrea Peterson.

Here’s Nyla of Ethical Heaven – she writes a blog about sustainable style and beauty, and you can read her fab write up of the launch party here.

Nyla of Ethical Heaven by Andrea Peterson
Nyla of Ethical Heaven by Andrea Peterson.

And lastly here again is a reprise of The Pipettes: who unsurprisingly inspired more than a few illustrators to get their pens and paint brushes out. Ani Saunders is herself a very talented illustrator, and she has her own blog called The Lovely Wars, where she has written about the book, complete with her own unique rendition of Andrea’s cover. Take a gander here.

The Pipettes by Andrea Peterson
The Pipettes by Andrea Peterson.

Thankyou Andrea so much for coming to visit us in the UK and showcasing your incredible talent live! I look forward to working with you for many moons to come. You can follow Andrea on twitter on @ArtistAndrea and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Lastly, here’s my interview with Andrea on youtube, accompanied by rescue chihuahua Frida (I had to heavily edit out all the bits where I was cooing over the chihuahua). Enjoy!

YouTube Preview Image

Laurel Harple of i-D by Antonia Parker
Laurel Harple of i-D by Antonia Parker.

Antonia Parker is just delightful. She’s also exceptionally talented and prolific, information pills using bold colours and pattern to achieve wonderfully glossy idiosyncratic images. Ay, generic this is a girl after my own heart.

Laurel Harple (above) was one of the first arrivals at my launch party – I first encountered her when I spoke at Sketchbook Magazine‘s pop up shop last year, approved and she’s now helping out at i-D. We went upstairs to do a video interview on her iphone (aren’t they such clever little beasties?) and you can view the result online at i-D now. I love her Antonia’s orange illustration, which also features at the front of the i-D video interview. Woop woop. She was a really good interviewer and I think I come across okay, even if I do look utterly knackered (I was). Next time I insist on more flattering lighting…

Rebekah Roy by Antonia Parker
Rebekah Roy by Antonia Parker.

Rebekah Roy is a Canadian stylist who is also represented by Forward PR and she’s a really magical lady. This season she will once again be styling the Prophetik show at London Fashion Week (Prophetik features in ACOFI) and I can’t wait to see what she does. You can read last season’s review here.

Claire and Yasmin of Ballad Of by Antonia Parker
Claire and Yasmin of Ballad Of by Antonia Parker.

Ballad Of is a beautiful print and online magazine that supports many of the same illustrators that Amelia’s Magazine features. It was a delight to meet Claire and Yasmin at the launch party. They’ve put together a lovely blog and a little video of the party which shows just how much fun was had during the evening in the Scout Hut at 123 Bethnal Green Road.

Heather Stanton of Dr.Hauschka by Antonia Parker
Heather Stanton of Dr.Hauschka by Antonia Parker.

Heather Stanton is the stunning PR lady for Dr.Hauschka, who were so incredibly helpful in making sure I had a fabulous collection of delectable facial treats in the goodie bags and did my make up on the day so that I looked glowing and healthy despite minimal sleep. I cannot thank Heather enough for being so wonderfully supportive.

Amisha Ghadiali by Antonia Parker
Amisha Ghadiali by Antonia Parker.

I’ve been talking to Amisha Ghadiali for sometime now – she wears many different hats (and a particularly fetching specimen to my launch party) – she also designs jewellery and writes for Ecouterre as well as her own blog Elegance Rebellion, and you can read her write up here.

Becky of The Style Saint by Antonia Parker
Becky of The Style Saint by Antonia Parker.

Becky Patrickson is responsible for The Style Saint: saving this planet, looking damn sexy while we do it. That’s what I like to hear! Here’s her blog about the book launch.

Laura of Forward PR by Antonia Parker
Laura of Forward PR by Antonia Parker.

Laura is Courtney’s right hand woman at Forward PR and was responsible for the amazing action behind the bar throughout most of the night. Love loved her stripy top and braces, not to mention her dance moves…

Ronke Adeyemi by Antonia Parker
Ronke Adeyemi by Antonia Parker.

Ronke Adeyemi runs The Musings of Ondo Lady which is a fabulous blog – she also interviewed me on the night. Unfortunately I think it’s a wee bit noisy but you just might be able to make out what I’m saying against the din in the packed Bunker Cafe!

ACOFI launch Jan Antonia Parker
Antonia at the launch party.

You can follow Antonia Parker on twitter on @AntoniaMakes and don’t forget you can buy Amelia’s Compendium of Fashion Illustration here, with a special 10% if you use the discount code ACOFI LAUNCH up until the 28th February 2011. Here’s Antonia in conversation in my youtube interview – she’s since become an even more flaming redhead – see above. I really loved her up do – an illustrator’s dream herself.

YouTube Preview Image

Categories ,123 Bethnal Green Road, ,Amisha Ghadiali, ,Antonia Harrowing, ,Antonia Makes, ,Antonia Parker, ,Becky Patrickson, ,Dr.Hauschka, ,Ecouterre, ,Forward PR, ,Heather Stanton, ,i-D, ,i-D Online, ,Laura, ,Laurel Harple, ,Prophetik, ,Rebekah Roy, ,Ronke Adeyemi, ,Scout Hut, ,Sketchbook Magazine, ,stylist, ,The Musings of Ondo Lady, ,The Style Saint

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Amelia’s Magazine | Amelia’s Compendium of Fashion Illustration Launch Party: The Movie

Cooperative Designs 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011 by Natsuki Otani
Cooperative Designs A/W 2011 by Natsuki Otani.

Last season I was incredibly gutted to miss the Cooperative Designs presentation – such were the glowing reports on our website. But in my enthusiasm I actually turned up too early this time, viagra buy got turned away, buy ate a Pret sandwich… and then missed most of what turned out to actually be a catwalk show on repeat.


Cooperative Designs A/W 2011. Photography by Tim Adey.

Descending some stairs we were asked to sit in a darkened vault but my photographer’s sixth sense directed me instead to stand in a separate photographers box, where the models paused for a few seconds in somewhat brighter conditions.

Cooperative Designs A/W 2011 by Jane Young
Cooperative Designs A/W 2011 by Jane Young.

This was a collection inspired by 90s rave culture, Drum n Bass and the contemplative industrial photography of Thomas Struth, which meant that the oversized silhouette of Cooperative Designs came in industrial tones of grey and beige stripes combined with fluoro highlights in tie detailing, visors and threaded hair accessories.

Cooperative Designs A/W 2011. Photography by Tim Adey.
Cooperative Designs A/W 2011. Photography by Tim Adey.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

There was lots of asymmetrical patterning, floppy hooded jumpers, boxy baggy tops and knit dresses tiered with baggy pouches. Lacy see through knitwear recalled the combat trouser shapes so beloved of 90s dancers. Hats by Noel Stewart were tall and floppy like a gnome’s or featured ear flaps and visors – questionable styles that were somehow rendered infinitely desirable. A wide knitted skirt was particularly cute, and were the little boots by Flip Flop, customised by Cooperative Designs with extravagant orange soles.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

Of any designers that I love I can actually imagine myself wearing Cooperative Designs. Their clever knitwear by it’s very nature being supremely flattering to the shape of a real women. Thankfully, they make a point of picking their models to reflect their customer.

On my way out I was given a brilliant press release: informative, well written and protected in a cardboard envelope that even I would struggle to lose. Best of all, it came with my very own piece of painted plywood jewellery by Corrie Williamson, as featured in the collection. More designers could learn from such professionalism on the press release frontier.

You can read Naomi Law’s excellent review here.

I totally missed out the East 17 reference…
Cooperative Designs A/W 2011 by Natsuki Otani
Cooperative Designs A/W 2011 by Natsuki Otani.

Last season I was incredibly gutted to miss the Cooperative Designs presentation – such were the glowing reports on our website. But in my enthusiasm I actually turned up too early this time, mind got turned away, ate a Pret sandwich… and then missed most of what turned out to actually be a catwalk show on repeat.


Cooperative Designs A/W 2011. Photography by Tim Adey.

Descending some stairs we were asked to sit in a darkened vault but my photographer’s sixth sense directed me instead to stand in a separate photographers box, where the models paused for a few seconds in somewhat brighter conditions.

Cooperative Designs A/W 2011 by Jane Young
Cooperative Designs A/W 2011 by Jane Young.

This was a collection inspired by 90s rave culture, Drum n Bass and the contemplative industrial photography of Thomas Struth, which meant that the oversized silhouette of Cooperative Designs came in industrial tones of grey and beige stripes combined with fluoro highlights in tie detailing, visors and threaded hair accessories.

Cooperative Designs A/W 2011. Photography by Tim Adey.
Cooperative Designs A/W 2011. Photography by Tim Adey.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

There was lots of asymmetrical patterning, floppy hooded jumpers, boxy baggy tops and knit dresses tiered with baggy pouches. Lacy see through knitwear recalled the combat trouser shapes so beloved of 90s dancers. Hats by Noel Stewart were tall and floppy like a gnome’s or featured ear flaps and visors – questionable styles that were somehow rendered infinitely desirable. A wide knitted skirt was particularly cute, and were the little boots by Flip Flop, customised by Cooperative Designs with extravagant orange soles.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

Of any designers that I love I can actually imagine myself wearing Cooperative Designs. Their clever knitwear by it’s very nature being supremely flattering to the shape of a real women. Thankfully, they make a point of picking their models to reflect their customer.

Cooperative Designs 2011. Photography by Amelia Gregory
Plywood jewellery by Corrie Williamson for Cooperative Designs 2011. Photography by Amelia Gregory.

On my way out I was given a brilliant press release: informative, well written and protected in a cardboard envelope that even I would struggle to lose. Best of all, it came with my very own piece of painted plywood jewellery by Corrie Williamson, as featured in the collection. More designers could learn from such professionalism on the press release frontier.

You can read Naomi Law’s excellent review here. You can see more of Natsuki Otani’s work in Amelia’s Compendium of Fashion Illustration.
Cooperative Designs A/W 2011 by Natsuki Otani
Cooperative Designs A/W 2011 by Natsuki Otani.

Last season I was incredibly gutted to miss the Cooperative Designs presentation – such were the glowing reports on our website. But in my enthusiasm I actually turned up too early this time, drug got turned away, order ate a Pret sandwich… and then missed most of what turned out to actually be a catwalk show on repeat.


Cooperative Designs A/W 2011. Photography by Tim Adey.

Descending some stairs we were asked to sit in a darkened vault but my photographer’s sixth sense directed me instead to stand in a separate photographers box, where the models paused for a few seconds in somewhat brighter conditions.

Cooperative Designs A/W 2011 by Jane Young
Cooperative Designs A/W 2011 by Jane Young.

This was a collection inspired by 90s rave culture, Drum n Bass and the contemplative industrial photography of Thomas Struth, which meant that the oversized silhouette of Cooperative Designs came in industrial tones of grey and beige stripes combined with fluoro highlights in tie detailing, visors and threaded hair accessories.

Cooperative Designs A/W 2011. Photography by Tim Adey.
Cooperative Designs A/W 2011. Photography by Tim Adey.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

There was lots of asymmetrical patterning, floppy hooded jumpers, boxy baggy tops and knit dresses tiered with baggy pouches. Lacy see through knitwear recalled the combat trouser shapes so beloved of 90s dancers. Hats by Noel Stewart were tall and floppy like a gnome’s or featured ear flaps and visors – questionable styles that were somehow rendered infinitely desirable. A wide knitted skirt was particularly cute, and were the little boots by Flip Flop, customised by Cooperative Designs with extravagant orange soles.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

Of any designers that I love I can actually imagine myself wearing Cooperative Designs. Their clever knitwear by it’s very nature being supremely flattering to the shape of a real women. Thankfully, they make a point of picking their models to reflect their customer.

Cooperative Designs 2011. Photography by Amelia Gregory
Plywood jewellery by Corrie Williamson for Cooperative Designs 2011. Photography by Amelia Gregory.

On my way out I was given a brilliant press release: informative, well written and protected in a cardboard envelope that even I would struggle to lose. Best of all, it came with my very own piece of painted plywood jewellery by Corrie Williamson, as featured in the collection. More designers could learn from such professionalism on the press release frontier.

You can read Naomi Law’s excellent review here. You can see more of Natsuki Otani’s work in Amelia’s Compendium of Fashion Illustration.
Cooperative Designs A/W 2011 by Natsuki Otani
Cooperative Designs A/W 2011 by Natsuki Otani.

Last season I was incredibly gutted to miss the Cooperative Designs presentation – such were the glowing reports on our website. But in my enthusiasm I actually turned up too early this time, ailment got turned away, ate a Pret sandwich… and then missed most of what turned out to actually be a catwalk show on repeat.


Cooperative Designs A/W 2011. Photography by Tim Adey.

Descending some stairs we were asked to sit in a darkened vault but my photographer’s sixth sense directed me instead to stand in a separate photographers box, where the models paused for a few seconds in somewhat brighter conditions.

Cooperative Designs A/W 2011 by Jane Young
Cooperative Designs A/W 2011 by Jane Young.

This was a collection inspired by 90s rave culture, Drum n Bass and the contemplative industrial photography of Thomas Struth, which meant that the oversized silhouette of Cooperative Designs came in industrial tones of grey and beige stripes combined with fluoro highlights in tie detailing, visors and threaded hair accessories.

Cooperative Designs A/W 2011. Photography by Tim Adey.
Cooperative Designs A/W 2011. Photography by Tim Adey.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

There was lots of asymmetrical patterning, floppy hooded jumpers, boxy baggy tops and knit dresses tiered with baggy pouches. Lacy see through knitwear recalled the combat trouser shapes so beloved of 90s dancers. Hats by Noel Stewart were tall and floppy like a gnome’s or featured ear flaps and visors – questionable styles that were somehow rendered infinitely desirable. A wide knitted skirt was particularly cute, as were the little boots by Flip Flop, customised by Cooperative Designs with extravagant orange soles.

Cooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia GregoryCooperative Designs A/W 2011. Photography by Amelia Gregory
Cooperative Designs A/W 2011. Photography by Amelia Gregory.

Of any designers that I love I can actually imagine myself wearing Cooperative Designs. Their clever knitwear is by it’s very nature supremely flattering to the shape of a real women. Thankfully, they make a point of picking their models to reflect their customer.

Cooperative Designs 2011. Photography by Amelia Gregory
Plywood jewellery by Corrie Williamson for Cooperative Designs 2011. Photography by Amelia Gregory.

On my way out I was given a brilliant press release: informative, well written and protected in a cardboard envelope that even I would struggle to lose. Best of all, it came with my very own piece of painted plywood jewellery by Corrie Williamson, as featured in the collection. More designers could learn from such professionalism on the press release frontier.

You can read Naomi Law’s excellent review here and you can see more of Natsuki Otani’s work in Amelia’s Compendium of Fashion Illustration.
Sally Mumby-Croft at the ACOFI launch with Jonno and Matt. Illustration by Naomi Law
Sally Mumby-Croft at the ACOFI launch with Jonno and Matt. Illustration by Naomi Law.

Former Amelia’s Magazine art editor Sally Mumby-Croft put together this stunning movie reminder of the launch party for ACOFI with a little help from 6 Day Riot. I hope you enjoy a tour of Amelia’s Compendium of Fashion Illustration, rx as seen at the Bunker Cafe and Scout Hut at 123 Bethnal Green Road on Friday 28th January 2011. It features Susie Bubble, troche cakes by Lily Vanilli, sneak peaks inside the book and lots of sketching by the illustrators who helped out on the day.

YouTube Preview Image

I asked Sally a few questions about how she put the movie together:

What where you looking for when you filmed this?
When filming I’m often looking for the quiet moments in between moments of action, whether this be an illustrator lost in concentration, the movement of a pen, the simple action of making tea or a DJ pressing play. I wanted to capture the moments which were unique to an Amelia’s Magazine book launch.

What was your favourite moment of the party?
Apart from assisting Amelia and Matt Bramford with the set up in the morning and watching 123 heave under the number of guests who turned up for the book launch, my favourite moment of the party was when Amelia and Harriet (of Tatty Devine) cut the fantastic cake made by Lily Vanilli and we had a chance to taste the prettiest cake I’ve ever seen!

Sally Mumby-Croft. Photography by Liz Johnson-Artur.
Sally Mumby-Croft. Photography by Liz Johnson-Artur.

Who else have you made short videos for?
Recently I’ve been really lucky to work with the photographer and filmmaker Ben Toms, over the past three months I’ve worked on videos for JW Anderson, Edun and Craig Lawrence.



Outside of fashion film, I’ve worked with the fantastic team behind the upcoming documentary Just Do It: get off your arse and change the world and assisted on the editing of their Grow Heathrow short:

YouTube Preview Image

What else are you working on at the moment?
I’m thinking about the possibility of expanding upon Edgeland, a short documentary I made with Xavier Zapata in 2009. Edgeland consists of a series of interviews with Hackney residents who have been displaced by the Olympic development site in Stratford. Apart from that I have an idea for a new short film…

There’s a reason why I heart Sally big time. She’s incredibly talented, knowledgeable and she cares about the world around us. You can follow Sally on twitter here, and keep up with her on her Vimeo channel here.

Categories ,123 Bethnal Green Road, ,6 Day Riot, ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Ben Toms, ,Bunker Cafe, ,Craig Lawrence, ,Direct Action, ,Edgelands, ,Edun, ,goldsmiths, ,Grow Heathrow, ,hackney, ,Harriet Vine, ,Just Do It, ,JW Anderson, ,launch party, ,Lily Vanilli, ,Liz Johnson-Artur, ,Matt Bramford, ,Naomi Law, ,Olympics, ,Sally Mumby-Croft, ,Scout Hut, ,Stratford, ,Susie Bubble, ,Tatty Devine, ,Xavier Zapata

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Amelia’s Magazine | Amelia’s Compendium of Fashion Illustration Launch Party: The Movie

Sally Mumby-Croft at the ACOFI launch with Jonno and Matt. Illustration by Naomi Law
Sally Mumby-Croft at the ACOFI launch with Jonno and Matt. Illustration by Naomi Law.

Former Amelia’s Magazine art editor Sally Mumby-Croft put together this stunning movie reminder of the launch party for ACOFI with a little help from 6 Day Riot. I hope you enjoy a tour of Amelia’s Compendium of Fashion Illustration, as seen at the Bunker Cafe and Scout Hut at 123 Bethnal Green Road on Friday 28th January 2011. It features Susie Bubble, cakes by Lily Vanilli, sneak peaks inside the book and lots of sketching by the illustrators who helped out on the day.

YouTube Preview Image

I asked Sally a few questions about how she put the movie together:

What where you looking for when you filmed this?
When filming I’m often looking for the quiet moments in between moments of action, whether this be an illustrator lost in concentration, the movement of a pen, the simple action of making tea or a DJ pressing play. I wanted to capture the moments which were unique to an Amelia’s Magazine book launch.

What was your favourite moment of the party?
Apart from assisting Amelia and Matt Bramford with the set up in the morning and watching 123 heave under the number of guests who turned up for the book launch, my favourite moment of the party was when Amelia and Harriet (of Tatty Devine) cut the fantastic cake made by Lily Vanilli and we had a chance to taste the prettiest cake I’ve ever seen!

Sally Mumby-Croft. Photography by Liz Johnson-Artur.
Sally Mumby-Croft. Photography by Liz Johnson-Artur.

Who else have you made short videos for?
Recently I’ve been really lucky to work with the photographer and filmmaker Ben Toms, over the past three months I’ve worked on videos for JW Anderson, Edun and Craig Lawrence.

http://www.vimeo.com/20191792
http://www.vimeo.com/20191533
http://www.vimeo.com/18878998

Outside of fashion film, I’ve worked with the fantastic team behind the upcoming documentary Just Do It: get off your arse and change the world and assisted on the editing of their Grow Heathrow short:

YouTube Preview Image

What else are you working on at the moment?
I’m thinking about the possibility of expanding upon Edgeland, a short documentary I made with Xavier Zapata in 2009. Edgeland consists of a series of interviews with Hackney residents who have been displaced by the Olympic development site in Stratford. Apart from that I have an idea for a new short film…

http://www.vimeo.com/5191789

There’s a reason why I heart Sally big time. She’s incredibly talented, knowledgeable and she cares about the world around us. You can follow Sally on twitter here, and keep up with her on her Vimeo channel here.

Categories ,123 Bethnal Green Road, ,6 Day Riot, ,ACOFI, ,Amelia’s Compendium of Fashion Illustration, ,Ben Toms, ,Bunker Cafe, ,Craig Lawrence, ,Direct Action, ,Edgelands, ,Edun, ,goldsmiths, ,Grow Heathrow, ,hackney, ,Harriet Vine, ,Just Do It, ,JW Anderson, ,launch party, ,Lily Vanilli, ,Liz Johnson-Artur, ,Matt Bramford, ,Naomi Law, ,Olympics, ,Sally Mumby-Croft, ,Scout Hut, ,Stratford, ,Susie Bubble, ,Tatty Devine, ,Xavier Zapata

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