Amelia’s Magazine | Sugar and spice: Make Lemonade opens vintage fashion pop-up shop

gabby-young

Emete Yarici by Jenny Lloyd

It’s impossible to miss the Make Lemonade pop-up shop as you walk up Chalton Street Market, help with big windows displaying the warm and cosy scene for everyone to see. Even standing across the street you can see Make Lemonade founder Emete Yarici pottering around, stomach accompanied by her interns Holly-ann Ladd and Bettina Krohn.


Make Lemonade pop-up shop

Step inside and you’ll find a myriad of treasure, starting with clothes from the Make Lemonade range of one-off vintage finds. As Emete talks me through the contributions from the various designers and artists around the shop it becomes clear this is very much a collaboration. ‘I have been working on getting a shop for over a year, but it’s been a mad rush at putting everything together as I only found out I was getting this shop last week,’ says Emete.


Illustration by Joana Faria

Holly-ann has been collecting vintage charms and made them into necklaces, explains Emete, while more accessories are on display from knitwear designer Louise Dungate. The walls are covered by charity shop finds, as well as prints from graphic designers Dan Sayle and Oschon Wespi-Tschopp. This comes from a tie-up with environmentally friendly printers Hato Press. ‘We will be doing a live screenprinting session here on Saturday, where people can choose a design and have it printed on a bag,’ says Emete.

On Wednesday 26th there will be a free styling evening, followed by a music night on the 28th. Norwegian pop and jazz singer Jenny Moe will provide entertainment, alongside the group The Youth. ‘People can bring their own drinks and there will be lots of cushions, so people can come and talk and chill out,’ says Emete. More details of this and other events, including a film screening yet to be confirmed, can be found on the Make Lemonade Facebook page.

Textile print designer Temitope Tijani has provided a special range of her colourful handmade bags and jewellery, while Supermarket Sarah has created a wall of items from the shop – these will go on sale from Supermarket Sarah’s website from 31st January. In addition to clothing, this includes a 1970s coffee set and a very clever apple-a-day calendar from Ken Kirton, who is also responsible for the Make Lemonade logo.


Temitope Tijani illustrated by Genie Espinosa

‘I wanted the shop to be a platform for many people to show their work, not just for our own stuff,’ says Emete, adding that most of the artists are friends, or friends of friends. Camden Council sponsors Make Lemonade’s rent for the pop-up shop, as part of a scheme to bring new business to Somers Town. This area between Euston and King’s Cross stations isn’t necessarily a retail destination, but the locals have been very welcoming, says Emete.

Make Lemonade will exist mainly on the internet for a while to come, but Emete doesn’t rule out a permanent shop down the line. But the next goal to get the brand into shops as permanent concessions, as well as continuing the collaboration with Asos and focusing on the blog. Along with Bettina, Emete will go to Paris this spring to scout for some higher-range vintage lines, but she wants to stay true to the initial idea of creating a reasonably priced vintage shop – something that isn’t that easy to find in London. ‘We want to make sure we stay close to our roots and remain a brand people want to be part of,’ says Emete, suddenly all shy when she has to be in front of the camera instead of behind the scenes.


Emete Yarici

Make Lemonade pop-up shop will be at 24 Chalton Street, London NW1 1JH until 1st February – after that find them on their website. For more information see our listing and the Make Lemonade Facebook page.

Categories ,ASOS, ,Bettina Krohn, ,Chalton Street Market, ,Dan Sayle, ,Emete Yarici, ,fashion, ,Genie Espinosa, ,Hato Press, ,Holly-ann Ladd, ,Jenny Lloyd, ,Jenny Moe, ,Joana Faria, ,Ken Kirton, ,london, ,Louise Dungate, ,Make Lemonade, ,Oschon Wespi-Tschopp, ,Pop-up Shop, ,Somers Town, ,Supermarket Sarah, ,Temitope Tijani, ,The Youth, ,vintage

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Amelia’s Magazine | UCA Rochester: Graduate Fashion Week Catwalk Review


Graduate collection by Elisabeth Boström

UCA Rochester is always a hot ticket at Graduate Fashion Week. It usually takes a late evening slot, so there’s always a more ritzy atmosphere. This year was no different.


Graduate collection by Emily Houghton

When I joined the queue I was pleased to note that I was maybe 10 or 15 attendees from the front. ‘Marvellous’, I thought to myself as I politely waited. As the door-opening grew closer, one by one various other press, sponsors and ‘VIPs’ did that hilarious thing that only fashion people know how to do. I marvel every time it happens. It’s the Magical Fashion Queue Jumper. Here’s a quick step-by-step guide:

1. Look for somebody you’ve vaguely met once, follow on Twitter, are connected with on LinkedIn, or somebody who looks like somebody you know;
2. Scream ‘HAI darling!‘ at them and swing from their neck with glee;
3. Go a bit red, hoping nobody has noticed you’ve been incredibly rude and pushed in;
Voila – you’ve jumped the queue.

Sigh. Somehow I don’t think I’ll ever be able to do it. It’s just so impolite. I’d tell you how I then got kicked off the front row but managed to get back onto it with half a dozen seats going begging, but then I’d just be a big moaner.


All photography by Matt Bramford

Anyway, yes, back to the show. An usual start unfolded – I’d already noticed that there were a sole pair of shoes and a selection of menswear on hangers to the right of the stage. The lights dimmed and a model appeared wearing white underclothes. Two men wearing white lab coats, I presume students, dressed the man in silence. As soon as he was dressed and styled, the lights shone brightly, the music pounded, and the tattoo-clad model stormed the catwalk.

Here’s a round-up of my favourites from UCA Rochester:

Daniel Holliday

It was Daniel’s model who was dressed live on stage and opened the show. It was a strong menswear opener, with digital print shirts, tweed blazers with contrasting sleeves and flashes of neon green juxtaposed with a dark colour palette.

Lucy Mellor


Graduate collection by Lucy Mellor

Lucy’s collection was our first taste of Rochester womenswear. Fitted knee-length dresses were sculptured at the shoulders and hips, creating futuristic silhouettes, embellished with organic felt shapes.

Richard Sun


Graduate collection by Richard Sun

The future according to Richard Sun sees women wearing utilitarian geometric dresses accessorised with wire cages. Inspired by Hong Kong architecture, this was an innovative fashion vision.

Olivia Salmon


Graduate collection by Olivia Salmon

Juxtaposed to Richard’s fashion future came Olivia Salmon‘s playful collection of cute floral dresses. Silhouettes were soft and prints were hand-drawn – a welcome break from digital. Models were styled with clusters of flowers in this uplifting collection.


Olivia Salmon graduate collection by Sandra Contreras

Emily Houghton


Graduate collection by Emily Houghton

Emily also took her inspiration from architecture – notably Richard Rogers‘ ‘inside-out’ Lloyds building. Visible seams and outer pocket bags explore this concept – a dark colour palette with some flashes of neon and some elements of sportswear made this a really polished collection.

Annie Mae Harris

Blink and you might miss Annie Mae’s attention to detail in this fusion of print and materials. Soft silks and organzas were treated with hypnotic, organic swirls that elegantly floated by. Leather accessories, including a headpiece embellished with gold teeth, added an extra dimension.

Jenny Prismall


Graduate collection by Jenny Prismall

War Horse was the inspiration for Jenny’s womenswear and was one of my favourite collections of the week. Military cuts were given a chicer treatment. Leather straps like horses reins were carefully added to garments creating a luxurious look with a hint of kink, whilst also sculpting silhouettes. Oh, and the digital-print sunset – just wonderful.

Marianne Sørensen


Graduate collection by Marianne Sørensen

Marianne presented a beautiful all-black collection teaming luxury materials with dynamic cuts: one of the most polished presentations of the week.

Callum Burman
Callum’s modern Miami Vice male had me squealing. Influence had come from the TV show and the Art Deco buildings of Miami (love). Cropped-sleeve shirts, short shorts, oversized sweater and skinny trousers all in a range of cool pastel colours. It was fun, relaxed and infinitely wearable.

Sharon Osborne
Sharon presented a beautiful collection of flattering, body-hugging dresses of varying glamorous lengths. Ruching around the necks and into seams was used to dazzling effect, with cloud-like forms printed onto the garments. But it was Sharon’s transparent perspex accessories that really caught my eye; beautiful, organic shapes creeping up models’ arms.

Elisabeth Boström


Graduate collection by Elisabeth Boström

Elisabeth’s offering was another contender for my favourite collection of this year’s graduates. Sweeping frocks in gorgeous silks featured digital streaks of varying bright colours fused with natural browns. Elisabeth was inspired by natural vs. unnatural, effortlessly blending the two together. Some dresses were embellished with hair for a fashion-forward look with maximum appeal.

Emma Beaumont


Graduate collection by Emma Beaumont

I wasn’t at all surprised to see Emma’s collection nominated for the Gold Award at the Gala ceremony the following evening. Inspired by harvest, Emma’s feminine cuts and adept use of the most visually stimulating materials provided a real treat. I loved the aesthetic appeal of the opening woven coat and a gold woven dress.

Until next year, UCA Rochester!

Categories ,2012, ,Annie Mae Harris, ,Callum Burman, ,catwalk, ,Daniel Holliday, ,Elisabeth Bostrom, ,Emily Houghton, ,Emma Beaumont, ,fashion, ,GFW, ,Graduate Fashion Week, ,Jenny Prismall, ,knitwear, ,Lucy Mellor, ,Marianne Sorensen, ,Matt Bramford, ,menswear, ,Olivia Salmon, ,review, ,Richard Sun, ,Sandra Contreras, ,Sharon Osbourne, ,UCA Rochester, ,University, ,Womenswear

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Amelia’s Magazine | Rous Iland and the Sestra Moja collection

A few days ago I had my very own Alice in Wonderland moment when I escaped the busy, information pills crowded streets of London and went through a little door in the heart of Mayfair. I was greeted by an exquisite range of womenswear, visit plenty of spring/summer colours to contrast the weather nicely, look and a lovely cup of tea. Sitting on their plush sofa, and having a chat about their current collections definitely brightened my dreary (when we will we see the sun!?) weekend…

Established by ex city lawyers Kara Iland and Clare Rous, Rous Iland is a personal shopping service providing private consultations and viewings for women who find it hard to spare the time to shop. Catering to a wide range of women it’s easy to see why the enterprise is proving so successful. Bright, inviting, and friendly, the showroom ticks all the boxes after only 3 years of trading.

As one of the only UK stockists of Sestra Moja, their talents in sourcing quality labels are well represented. The label, by Slovakian born Antonia Widdowson, has grown from her love of customising vintage pieces into a full blown collection. Using her flair for vintage as a template for the designs, the result is a timeless array of floaty dresses, tunics, slips and tops using muted tones.


Sestra Moja Angel Dress

‘The designs are unique with intricate lace and crochet pieces, combined with chiffon and muslin. They are timeless, feminine and elegant with a distinctly vintage feel’, said Kara and Clare of the collection.

The range has a feminine, delicate look throughout; bearing in mind that lace and underwear as outerwear are to be big trends for S/S 10, it will definitely be one to watch this season. Tapping into the boho trend (Sienna Miller circa 2003 will be pleased), yet also managing to exude elegance and sophistication at the same time, it blends together two distinct styles. Using muslin, crochet, and lace to create her pieces, the beautiful creations are irresistible and sure to outlive faddy summer trends. The current necessity to invest in long lasting clothes, and banish throwaway fast fashion buying, is expressed by the owners…

“We are very interested in the origin of the fabrics and pieces we select. Ethically made design is one of the criteria we look for. In an age when we tend to buy frivolously without regard to the environment and the communities affected we believe ethical fashion is a positive sign. We encourage people to buy fewer pieces they will treasure forever, rather than buy lots of things they will ultimately only use for one season.” 


Sestra Moja Bibiana Dress

All the pieces use summer neutrals and pretty, lightweight fabrics, making it difficult for us to find a favourite. I fell for the Angel Dress imagining its suitability on lazy summer days, whereas Karen and Ilana went for the Bibiana maxi dress, owing to the beautiful pistachio colour – perfect for spring! 

Prices for the collection start at £65. Rous Iland also stock eco-friendly labels Noir and Good One.

Find them here.

Categories ,Boho chic, ,Ethical Fashion, ,fashion, ,london, ,Mayfair, ,noir, ,Rous Iland, ,Sestra Moja, ,Sienna Miller

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Amelia’s Magazine | Swap ‘Til You Drop – Why Clothes Swapping is Good for You

Claire Nelson is a writer with a steady addiction to tea
and second-hand books. To fuel her tea habit she moved from
New Zealand to the UK in 2005, medications and lives in London with her
adventurer/photographer partner, illness in a flat with no TV.
She spends most of her time writing, rx blogging, and running
her accessories design business, Mockinghorse.

Claire developed her love of writing at a young age, although
initially penned mostly stories about cats and pirates.
She is now a freelance writer and regular columnist at
British Style Bloggers.

She also plays very bad blues harmonica.

www.clairenelson.co.uk

Claire Nelson is a writer with a steady addiction to tea
and second-hand books. To fuel her tea habit she moved from
New Zealand to the UK in 2005, visit this site and lives in London with her
adventurer/photographer partner, website like this in a flat with no TV.
She spends most of her time writing, blogging, and running
her accessories design business, Mockinghorse.

Claire developed her love of writing at a young age, although
initially penned mostly stories about cats and pirates.
She is now a freelance writer and regular columnist at
British Style Bloggers.

She also plays very bad blues harmonica.

www.clairenelson.co.uk

Claire Nelson is a writer with a steady addiction to tea and second-hand books. To fuel her tea habit she moved from New Zealand to the UK in 2005, viagra 40mg and lives in London with her adventurer/photographer partner, cheapest in a flat with no TV. She spends most of her time writing, blogging, and running her accessories design business, Mockinghorse.

Claire developed her love of writing at a young age, although initially penned mostly stories about cats and pirates. She is now a freelance writer and regular columnist at British Style Bloggers.

She also plays very bad blues harmonica.

www.clairenelson.co.uk

Untitled (CCD) by Claire Roberts (detail)

The central premise of Silent City, sale the group comprised of artists Emily Whitebread, healing Cara Nahaul and Sally Mumby-Croft, physician whose first exhibition has just opened in Brick Lane, is intriguing. Their starting point was a reaction against what they perceived as the standard Climate Change exhibition. Cara explained the original thinking behind the group:

Wilberforce’s 7000 oaks by Susanna Byrne (detail)

“We went to the RA’s ‘Earth: Art of a Changing World’, and we were completely disappointed. There were one or two standout pieces, for example Lemn Sissay’s performance video ‘What If?’, but on the whole it was a very shallow, one-dimensional show. It didn’t provoke us at all. We found the bright red neon globes and concrete flowers both obvious and pious. The worst thing though, was that it seemed almost entirely from a Western perspective. We’re the ones who caused this mess with our industrialisation, but the Global South is paying the highest price. Bangladesh will be submerged by our actions, but at that show countries that are actually directly affected by climate change didn’t even get a look in.”

They founded Silent City the next day. Their objective was to redress this balance by putting on exhibitions that would seek to present the full implications of Climate Change – especially what it would do to those nearer the equator.

I went along to Brick Lane to see if their exhibition could match her admirable words, and I was suitably impressed. A group show of around 20 artists of various backgrounds whose work all deals with the environment have joined the three founding artists, and the result is a pleasing mix between professionally polished ideas and the kind of activist idealism that was missing from Earth: Art of a Changing World.

Relics of our Past (left) and Vanishing Point (right) and by Tutte Newall

The work, in various mediums from painting and film to dead insects, was of a very high standard. Highlights included Tutte Newall’s beautiful but disturbing paintings of monochrome animals who stand in pools of their own colour, Jools Johnson’s fascinating installations of dystopian cityscapes fashioned out of screws and random computer components, and Claire Robert’s presentation of dead bees, a commentary on the emergence of colony collapse disorder, which threatens bees worldwide, and therefore a third of the world’s food supply.

God Lives in Detail IX by Jools Johnson

Works such as the documentary Drowning By Carbon, by Hazuan Hashim and Phil Maxwell, which featured Bangladeshi children planting the trees that they hoped would one day save them from the looming climate catastrophe, ensured that the original promise that the exhibition would deal with the Global South was kept.

Our Trees from Hazuan Hashim and Phil Maxwell on Vimeo.

But perhaps the best thing about Silent City was that it managed to put forward a view of Climate Change that was not obvious, in spite of the fact that as a topic it has been talked to death from every angle. Featured documentary Mauerpark, for example, focused on the proposed development of the famous Berlin park. At first glance, this seems more a social than an environmental issue, but after watching the film its relevance to the Climate debate became clear: At its heart the film was about the choice between the short term pursuit of growth and a space that was for everyone, whose benefits could appear more intangible and immeasurable. It became easy to view Mauerpark as microcosm of the natural world itself.

Mauerpark Screening, Photograph by Stuart Sinclair

This outlook on Climate Change that seemed fresh and different, coupled with art that was as well thought out and made, as it was thought-provoking, made Silent City a big success. In fact it was so successful that the closing night film screening was such a scrum that people were camping out on the stairs, able to hear but not see the films. Silent City was apparently just the first of a planned series of exhibitions. It looks like next time they might have to rent out a bigger space.

Photographs by Sally Mumby-Croft

Untitled (CCD) by Claire Roberts (detail)

The central premise of Silent City, viagra 100mg the group comprised of artists Emily Whitebread, viagra sale Cara Nahaul and Sally Mumby-Croft, page whose first exhibition has just opened in Brick Lane, is intriguing. Their starting point was a reaction against what they perceived as the standard Climate Change exhibition. Cara explained the original thinking behind the group:

Wilberforce’s 7000 oaks by Susanna Byrne (detail)

“We went to the RA’s ‘Earth: Art of a Changing World’, and we were completely disappointed. There were one or two standout pieces, for example Lemn Sissay’s performance video ‘What If?’, but on the whole it was a very shallow, one-dimensional show. It didn’t provoke us at all. We found the bright red neon globes and concrete flowers both obvious and pious. The worst thing though, was that it seemed almost entirely from a Western perspective. We’re the ones who caused this mess with our industrialisation, but the Global South is paying the highest price. Bangladesh will be submerged by our actions, but at that show countries that are actually directly affected by climate change didn’t even get a look in.”

They founded Silent City the next day. Their objective was to redress this balance by putting on exhibitions that would seek to present the full implications of Climate Change – especially what it would do to those nearer the equator.

I went along to Brick Lane to see if their exhibition could match her admirable words, and I was suitably impressed. A group show of around 20 artists of various backgrounds whose work all deals with the environment have joined the three founding artists, and the result is a pleasing mix between professionally polished ideas and the kind of activist idealism that was missing from Earth: Art of a Changing World.


Relics of our Past (left) and Vanishing Point (right) and by Tutte Newall

The work, in various mediums from painting and film to dead insects, was of a very high standard. Highlights included Tutte Newall’s beautiful but disturbing paintings of monochrome animals who stand in pools of their own colour, Jools Johnson’s fascinating installations of dystopian cityscapes fashioned out of screws and random computer components, and Claire Robert’s presentation of dead bees, a commentary on the emergence of colony collapse disorder, which threatens bees worldwide, and therefore a third of the world’s food supply.


God Lives in Detail IX by Jools Johnson

Works such as the documentary Drowning By Carbon, by Hazuan Hashim and Phil Maxwell, which featured Bangladeshi children planting the trees that they hoped would one day save them from the looming climate catastrophe, ensured that the original promise that the exhibition would deal with the Global South was kept.

But perhaps the best thing about Silent City was that it managed to put forward a view of Climate Change that was not obvious, in spite of the fact that as a topic it has been talked to death from every angle. Featured documentary Mauerpark, for example, focused on the proposed development of the famous Berlin park. At first glance, this seems more a social than an environmental issue, but after watching the film its relevance to the Climate debate became clear: At its heart the film was about the choice between the short term pursuit of growth and a space that was for everyone, whose benefits could appear more intangible and immeasurable. It became easy to view Mauerpark as microcosm of the natural world itself.


Mauerpark Screening, Photograph by Stuart Sinclair

This outlook on Climate Change that seemed fresh and different, coupled with art that was as well thought out and made, as it was thought-provoking, made Silent City a big success. In fact it was so successful that the closing night film screening was such a scrum that people were camping out on the stairs, able to hear but not see the films. Silent City was apparently just the first of a planned series of exhibitions. It looks like next time they might have to rent out a bigger space.


Photography by Sally Mumby-Croft.

Claire Nelson is a writer with a steady addiction to tea and second-hand books. To fuel her tea habit she moved from New Zealand to the UK in 2005, doctor and lives in London with her adventurer/photographer partner, salve in a flat with no TV. She spends most of her time writing, troche blogging, and running her accessories design business, Mockinghorse.

Claire developed her love of writing at a young age, although initially penned mostly stories about cats and pirates. She is now a freelance writer and regular columnist at British Style Bloggers.

She also plays very bad blues harmonica.

www.clairenelson.co.uk


Illustration by Gemma Milly

I’ve never been very good at throwing away things, check especially clothes. Even before the environmental impact edged its way into my subconscious (how do you recycle denim?) there was always that nagging little voice, suggesting that “maybe I will wear it again someday”. Or, more frustratingly, “but someone else might like this”.  ?Who is this someone else? And how are they supposed to make use of my cast-offs when they’re hanging despondently in the back of my wardrobe?  ? 

?Then one day I found my answer. I stumbled across the concept of clothes-swapping; also known, since its rise in popularity, as “swishing”. The idea is simple – swap clothes you no longer wear for other people’s clothes that they no longer wear. It’s economical, it’s environmentally friendly, and it’s fun. Not surprisingly, more people are getting involved, whether it be through swishing events (bring your items, and take as many items away with you), clothes-swapping parties in clubs, and swishing websites. ? ?

My introduction to swishing began online. I found a website where you can list all of your unwanted clothes and accessories, and then swap them with the neglected items of other people. I was intrigued… but could such a system really work? ? ?


Illustration by Aniela Murphy

With two years of clothes swapping behind me now, I assure you it does. I still use the website on an almost daily basis, window-shopping when new items are uploaded. I browse with the thrill of retail therapy, but without suffering from consumer guilt. The only money spent is on postage, and suddenly my “not-quite-me-but-too-good-for-Oxfam” clothing items have become precious currency. Imagine if you could go into a vintage, second-hand clothing, or high-street shop and pay for your purchases with clothes you don’t want anymore?  ?

 ?I have found some of my favourite items this way, and when people ask where I got my bag from I’m not afraid to tell them I swapped it for a blouse. ? 

?In fact, another great benefit I hadn’t considered when I started is the freedom I have felt in trying new styles. Experimenting with fashion is a lot easier when there is no real money at stake, and I for one have become more creative in wearing the same item in various ways. Unlike shopping, if the items you swap for don’t work, don’t fit or are not as expected (which does happen, but that’s the gamble) you merely swap it on for something else again. This can even be a good thing, as adding new items updates your wardrobe and keeps your ‘currency’ fresh and interesting. I have found that no matter what you have to offer, there is always someone who will be interested. ? 

?Of course, while the fashion and financial benefits are clear, another great reason to swish is to prevent waste. The truth is that we live in a society where shopping is a hobby, not a necessity, and where clothing is so cheaply and readily available that we no longer keep items for as long as we once did. The amount of clothing which ends up in landfill each year is heartbreaking.  ?There is also desperate confusion over fashion and trends, and too often items are bought, worn once, and never see the light of day again. The silver lining of the recession was that it made us wake up to our “wear once, then toss” frame of mind, and instead of worrying about being seen in the same dress twice, we are slowly regaining the art of recycling our outfits. So put your credit card away, dig out the discarded items in your wardrobe (I bet you have at least one thing with the labels still on – right?) and make several positive changes at once.  ? ?


Illustration by Gemma Milly

Two Tips For Smart Swishing ?
A lot of people ask me: what stops other swappers from stealing? Naturally there is an element of risk, but using common sense will help prevent being conned by “swaplifters”, those (atrociously tight-fisted) people who you agree to swap with but who never send their item. This does happen, but I have never had this happen to me and I attribute this to my two main rules: 

?1) The “Post-First” Rule. 
?Almost every swap website has a feedback system in place, and most regular users like to enforce the “post first” policy – where, if someone has lower feedback than you do, you can ask them to post their items first. Don’t post their item until you receive yours. If someone is unwilling to oblige this, then they’re not worth swapping with. Everyone who starts out is asked to abide by this rule, and you work your way up the ladder of trust. 

?2) The “If in Doubt, Don’t Swap” Rule. ?
My second rule is that if I think someone is untrustworthy or unreliable – (and you can often gauge this by their feedback, the authenticity of their listings, and their attitude in communication prior-swap) – I don’t trade. Taking a risk is never worth the time and frustration. Of course, if this ever does happen, then do remember… it was something you didn’t want anymore.  ? ?

Swishing ?websites
?Swishing.co.uk?
BigWardrobe.com
?WhatsMineIsYours.com
?PoshSwaps.com 

Categories ,Aniela Murphy, ,Big Wardrobe, ,Claire Nelson, ,Clothes swapping, ,environment, ,fashion, ,Gemma Milly, ,internet, ,oxfam, ,Posh Swaps, ,Recession, ,recycling, ,Swishing, ,Whats Mine Is Yours

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Amelia’s Magazine | Valentino: Master of Couture at Somerset House


Valentino A/W 2005 by Krister Selin

A recent viewing of the documentary Diana Vreeland: The Eye Has To Travel, a film dedicated to the infamous fashion editor’s pioneering feats, highlighted that going to a gallery to view exhibitions of living fashion designers is a relatively new concept. When Vreeland launched an Yves Saint Laurent retrospective in 1983 at the Costume Institute, she set a precedent for a legion of future fashion fairs.

In the modern era, fashion fans have no qualms about trading their hard-earned cash to gaze at frocks on mannequins and fashion retrospectives have dominated galleries with record-breaking visitor numbers. Presenting these exhibitions comes as a challenge to curators: no longer is it a case of whacking a few frocks on mannequins like you’re assembling a high street window display. A quick look at Viktor & Rolf at the Barbican, McQueen at the Met or Louis Vuitton/Marc Jacobs at Les Arts Decoratifs shows the dedication and commitment necessary to present fashion as art.


Valentino A/W 2002 and Natalia Vodianova by Cathleen Naundorf

What better way, then, to present Emperor of Couture Valentino Garavani‘s illustrious history than on one long catwalk? Avoid temptation to sashay past the tableaux as mannequins appear amongst elegant white chairs on either side of a runway, on which you’re the model. The Embankment Galleries at Somerset House have been transformed; no longer tiny catacombs, but brought together for dramatic effect.


Valentino A/W 2002 by Maya Beus

The lower floor showcases a number artefacts appearing in glass cabinets at the start of the exhibition. Letters from prominent designers and magazine editors celebrate Valentino‘s last milestone, his 45th anniversary as King of Couture, showering the Italian with praise for his record-breaking anniversary couture show at the Santo Spirito in Sassia in Rome. Glorious fashion sketches line other cabinets, but as was with Margiela and other exhibitions here, I found myself skimming past these in order to get to the main event upstairs.


Photographs courtesy of Somerset House/Peter MacDiarmid

And so the catwalk comes alive on the upper level, with a breathtaking 130 haute couture creations on models appearing as guests. They are arranged pretty haphazardly amongst the aforementioned white chairs, almost with abandon, without any rigid chronological order. Empty seats bear the names of the great and the good that have worn Valentino and attended countless shows: Princess Margaret, Elizabeth Taylor, Carla Bruni, Diane Kruger, Iman; Diana Vreeland herself.


Valentino S/S 1998 by Annie Rickard Straus


Valentino A/W 1992 by Sandra Contreras

La dolce vita comes alive as you make your way along the displays, featuring floor-sweeping gowns, kaftans, trouser suits and capes. I particularly enjoyed the 1990s section – creations designed with the decadent abandon of an era when the supermodel ruled fashion and Valentino, Gianni Versace and pals were bending over backwards knee-deep in gold chains to appease them. These pieces were without doubt the height of fashion, but have dated the most. Compare these to some numbers from the 1960s: they’re indistinguishable from the output of Maria Grazia Chiuri and Pier Paolo Piccoli, heading Valentino, over recent seasons.


Valentino S/S 2005 by Jamie Wignall


Valentino S/S 1969 by Maya Beus

The show’s dramatic finale sees Princess Marie-Chantal of Greece‘s wedding dress come to life on a dramatic platform. This pearl-encrusted ivory silk gown features a 4.5m train and 12 kinds of lace. Sure.


Princess Marie-Chantal’s wedding dress

While I wouldn’t wear it, it’s one of the greatest examples of dressmaking in history and this presentation allows you to see the astonishing detail in the flesh.


Valentino S/S 2004 by Krister Selin

I particularly enjoyed a personal tribute to le regazze – the girls – the loyal atelier that have produced innumerable tulles, mock-ups and eventual red-carpet-ready frocks for the Grand Master’s enormous following. They’re the stars of groundbreaking documentary film Valentino: The Last Emperor, bickering as they lovingly stitch the last couture collection by the man himself. In the exhibition we’re spoiled with an education of Italian atelier terms – such beauties as ‘Incrostazioni‘ ‘Drappeggio‘ and ‘Budellini‘, a couture technique specific to Valentino where double charmeuse silk is rolled and sewn around a looped length of wool. Each term has a visual representation, occupying a glass box and highlighting the important role that these individual processes have played in Valentino‘s roaring success.


Valentino A/W 2002 by Jamie Wignall


Valentino S/S 1998 by Sandra Contreras

Unmissable. Go.

Categories ,Annie Rickard Straus, ,Budellini, ,catwalk, ,couture, ,Drappeggio, ,Embankment Galleries, ,emperor, ,exhibition, ,fashion, ,Grand Master, ,Incrostazioni, ,Italy, ,Jamie Wignall, ,Krister Selin, ,le regazze, ,london, ,Marie-Chantal, ,Matt Bramford, ,Maya Beus, ,Natalia Vodianova, ,Peter MacDiarmid, ,Rome, ,runway, ,Sandra Contreras, ,Somerset House, ,The Last Emperor, ,Valentino Garavani

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Amelia’s Magazine | Russian Fashion: RGataullina and Poustovit at Mercedes Benz Fashion Week Russia A/W 2011

Matt-Thomas-Poustovit Russia
Poustovit by Matt Thomas.

Get this, web Moscow doesn’t just have one fashion week… no, side effects it has three, all competing for attention. But exactly who’s attention is anyone’s guess. You know how London Fashion Week is full of professionals? Well, journalists, the occasional buyer, lots of bloggers… but at least they are adults right? Well, Mercedes Benz Fashion Week Russia (there is also a Volvo sponsored fashion week and one called Cycles and Seasons) was full of CHILDREN. I am not kidding you, I have never seen so many smooth plump young faces. Just check out my photos if you don’t believe me! I have no idea who they were, other than perhaps the offspring of many moneyed oligarchs, who despite their youth can easily afford to order their own expensive clothing.

Moscow Mercedes Benz Fashion Week Russia Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Photography by Amelia GregoryMercedes Benz Fashion Week Russia. All photography by Amelia Gregory.
Mercedes Benz Fashion Week Russia. All photography by Amelia Gregory.

I attended two Russian fashion designer shows at Mercedes Benz Fashion Week Russia. The first was RGataullina by Yana Gataullina, which started with two models, a direct interpretation of the image on the invites I had seen. They moved down the catwalk side by side in a stately fashion, wearing ridiculous fascinators and simple printed monochrome jersey dresses of the type you might buy in the middle aged section of a department store. The collection then set off on another tangent, with ruffled metallic floral creations chucked on top of stretch fabric dresses.

Moscow Mercedes Benz Fashion Week Russia RGataullina Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia RGataullina Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia RGataullina Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia RGataullina Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia RGataullina Photography by Amelia Gregory
RGataullina A/W 2011.

RGataullina by Sara Japanwalla
RGataullina by Sara Japanwalla
RGataullina by Sara Japanwalla.

The most interesting pieces appeared briefly, were barely developed as an idea, and then vanished: tulip shaped skirts with bodices in gunmetal grey, tufts of netting sprouting from zippered slits. But then for the denouement… the likes of which I have NEVER seen at a catwalk show. In fact I was so flabbergasted that I barely managed to take any photos. The music had been steadily increasing in tempo when the designer swept out to take her final bow through the parade of models. And as she did so the models collectively threw their hands in the air and started raving to a frantic blast of techno. It was utterly bizarre and out of context… who knows what must have been going through her mind.

Moscow Mercedes Benz Fashion Week Russia RGataullina Photography by Amelia Gregory
RGataullina by Sara Japanwalla
RGataullina by Sara Japanwalla.

The second show was more promising: Lilia Poustovit is a Ukrainian fashion designer who conceptualises romantic traditions. In essence this meant lots of sweeping fabric in electric blue, red, orange and green. I liked the abstract print design and I liked the round inlaid feature on the back on one shirt dress. But there really wasn’t that much going on to get excited about: it wasn’t fashion as we have come to know it, just nice wearable clothing of the kind any store might sell.

Poustovit by Matt Thomas
Poustovit by Matt Thomas.

Moscow Mercedes Benz Fashion Week Russia Poustovit  Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Poustovit  Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Poustovit  Photography by Amelia GregoryMoscow Mercedes Benz Fashion Week Russia Poustovit  Photography by Amelia Gregory

Russian Designer at Russian Fashion Week Poustovit by Sam Parr
Poustovit by Sam Parr.

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Poustovit A/W 2011.

Poustovit by Evannave
Poustovit by Evannave.

Poustovit A/W 2011 by Amber Cassidy
Poustovit A/W 2011 by Amber Cassidy.

Considering how many great models come out of Russia it was something of a surprise that there were so few world class models present on the catwalk… or maybe not. There were six packed days of shows, so they cannot have been heavily edited for quality, which was reflected in the fact that they felt seriously under-attended by journalists and buyers, in fact the audience was really quite peculiar. It was almost as if each designer had used their mailing lists to invite faithful customers to what was essentially a private viewing to enable them to order their favourite pieces. Which brings me to my next point… much discussion was had over the state of Russian fashion during my time in Moscow with the British Council. It was generally felt that it is sadly under developed due to the shortage of good design schools combined with the dire state of home manufacturing. You just can’t get any decent production going on – fashion designer Clare Lopeman somewhat nuttily decided to start her own fashion label when she moved to Moscow to run the fashion design department at the British Higher School of Art and Design, and she has found it extremely tough going. It seems you just can’t make the clothes that you dream of in Russia. Not without an almighty struggle.

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Some of the hoopla that surrounded the shows.

Of course, there is extraordinary style to be found throughout Russian design history, and it will surely only be a matter of time before this is put to good use in fashion design. There are already moves to implement a better design discipline through initiatives such as Practicum: British Fashion and new schools such as the British Higher School of Art and Design. Once this discipline is in place the new generation of designers will hopefully be much better equipped to interpret their vast cultural legacy in a new, exciting and contemporary way. Let’s hope the new era ushers in a greater awareness of sustainability too. I can’t wait to see what happens!

Moscow Mercedes Benz Fashion Week Russia Photography by Amelia Gregory

Categories ,Amber Cassidy, ,British Council, ,British Higher School of Art and Design, ,catwalk, ,Clare Lopeman, ,Cycles and Seasons, ,Evannave, ,fashion, ,Lilia Poustovit, ,London Fashion Week, ,Matt Thomas, ,Moscow, ,Oligarch, ,Poustovit, ,Practicum: British Fashion, ,RGataullina, ,Russia!, ,Sam Parr, ,Sara Japanwalla, ,Ukrainian, ,Yana Gataullina

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Amelia’s Magazine | Swatch True Colours – A look at the entries


Illustration by Gareth A Hopkins

Well things haven’t changed for me much over the last twenty years. I yearned for a Swatch watch when I was a boy, mind decease and I’m yearning for one now. I never actually got one – well, sickness visit web that’s what happens when you’re brought up in a mining village and there are more important things in life, here prostate like food, for example. Anyway, who cares? Swatch have recently launched their New Gent collection – a painfully sophisticated selection of watches for gentlemen who appreciate a discreet, slick timepiece with style.


Illustration by Antonia Parker

To celebrate the launch (and promote it, of course) the Swiss watchmakers have collaborated with some of the biggest fashion magazines to pitch stylists, photographers and fashion editors against each other. The result is a fabulous selection of shoots, published in said magazines, with readers given the opportunity to vote for their favourite.

Without any particular brief, the results are breathtaking and very, very different. Here’s a round up of my faves:

Wallpaper*

Wallpaper‘s ‘Hanky Panky’ shoot is inpired by the plight of 1970s gay casual-sex seekers to find an ‘appropriate’ match. A fascinating subject, I have actually no idea what the different placements mean (honestly, guv’nor – but Wikipedia does throw some light on the situation) but the team at Wallpaper, overseen by fashion director Sebastien Clivaz, have used the phenomenon to great effect.

This gent, on the left, apparently is a submissive gentleman who is fond of sexual practises such as fisting, piercings, S&M, military sex and masturbation only (somebody needs to make his mind up, love…) You can’t go wrong with a bit of camp cowboy styling.

Open Magazine

I love love love Open Magazine’s vibrant colours and hint of eroticism. A pair of flexible friends writhe on top of each other in various poses (but this ain’t gymnastics).

The watches on the models go unnoticed, but this is rectified with backdrops of said watches, blatant in the background. And if that girl can really get a Swatch around her neck, she needs to eat more.

Vice Magazine



In a shock move, Vice‘s entry is a little subdued, but I love their stark shoot featuring up-and-coming musicians. Lots of different photographs feature, from different angles, with Jeremy Shaw, Polina Lapkovskaja and Hugo Capablanca sporting a couple of watches each…

Cleo Magazine


Cleo’s option makes great use of wonderful illustrations. Chiho’s dreamy water-colours envelop their models, blending with body art influenced by the magazine’s Singaporean roots, photographed by Skye Tan.

Tom Magazine


Tom’s quirky offering is all about food. 6 models are pictured gorging on a selection of East Asian treats whilst nonchalantly wearing a variety of the watches. I really like the candid format and saturated colours of Dean Lee’s photographs.

WAD Magazine


I love WAD‘s quirky and eccentric shoot, featuring modern gentlemen in a mix of twee tweeds. These dandies wear a mix of Scandinavian and British tailored items. You don’t see much of the watches, but who cares? These photographs are great!

Kinki Magazine


Kinki‘s offering is probably the most unique, and utilises coloured powders that have been splashed all over models’ faces. It’s a really conceptual shoot and stands out from the rest.

ID Magazine


ID Magazine makes use of ‘streetstyle’ photography, using prolific fashion blogger Bryanboy and accessories designer Fred Butler as subjects. The layouts also feature this pair casually going about their businesses wearing armfuls of Swatch watches, as you do.

To see the rest of the entries and to vote in the competition, visit the Swatch website (where you can also check out some of the fantastic videos produced to accompany the shoots!)

Categories ,Asia, ,Bryanboy, ,Chiho, ,Cleo Magazine, ,Cowboy, ,fashion, ,Fred Butler, ,Gymnastics, ,Hanky Panky, ,Hugo Casablanca, ,ID Magazine, ,Jeremy Shaw, ,Kinki Magazine, ,Magazines, ,New Gent, ,Open Magazine, ,Polina Lapkovskaja, ,Singapore, ,Skye Tan, ,streetstyle, ,styling, ,Swatch, ,Switzerland, ,Tom Magazine, ,Vice Magazine, ,video, ,WAD Magazine, ,Wallpaper, ,Watches

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Amelia’s Magazine | Vauxhall Fashion Scout Ones to Watch A/W 2011 – A Preview


Kirsty Ward, cialis 40mg pilule illustrated by Gabriel Ayala

Oh God, doctor more about is it really that time again? Do I really have to stay up, approved night after night, sending all those emails? Worrying about outfits? Processing 12,000 photographs? Yep, London Fashion Week is just around the corner, and yesterday Vauxhall Fashion Scout announced their line up for their extra special Ones to Watch show.

Previous winners of the accolade include Ada Zanditon and Lu Flux (both in Amelia’s new book) as well as Eudon Choi and David Longshaw. Last season’s outing was an ecclectic mix of ‘dandyish’ menswear, cream pleats and yellow ruffles. The line up this time around looks certain to impress, though – Central Saint Martins’ graduates Anja Mlakar and Kirsty Ward, along with Sara Bro-Jorgensen and Tze Goh.

While we all get excited about London’s most fashionable five days, here’s a little round up of the new design talent.

Tze Goh

Illustration by Lana Hughes

Tze Goh graduated with a BA from Parsons in New York before completing an MA at Central Saint Martins. Tze’s collections to date have had that strong, minimal aesthetic with emphasis on shape and sculpture.

They’re definitely futuristic, and each garment appears to have been moulded from an unknown material rather than sewn from jersey. Pieces emphasise the shapes of his models – exaggerated shoulders and discrete twists in fabric make for modern, appealing clothes. Hopefully he’ll stick to his minimalist principles during his outing this coming season.

Kirsty Ward

Illustration by Gabriel Ayala

Kirsty Ward is brilliant. She’s one of the most unique designers I’ve seen in ages, and it’s no surprise that she’s, yep – you guessed it – Central Saint Martin’s alumni and went on to work with Alberta Ferretti in Italy. Amelia reviewed her collection last season , a vertiable wonder of sculptural jewellery and clothing that echoes the contours of the body.

I loved her work with David Longshaw (creating jewellery that he teamed with his collection) during his debut on the very same Ones to Watch stage a year ago This season promises another fashion-forward outing.

Anja Mlakar

Illustration by Willa Gebbie

Anja Mlakar is – you guessed it – another Central Saint Martins graduate. I’m feeling fatigued typing those three words already and the shows haven’t even started. Anyway, Her debut collection harboured much interest and having only graduated last year, Anja is set to cement herself in fashion this coming season.

Her S/S 2011 collection was a welcome ray of sunshine, with bursts of pastel yellows and pinks. Her aesthetic features structural forms and body-concious frocks, and her style straddles the fine line between flattering and futuristic. The most diverse collection, it will be intereting to see if Anja develops a particular element or mixes it up again.

Sara Bro-Jorgensen

Illustration by Jaymie O’Callaghan

Sara, a Royal College of Art graduate (at last!) takes a different approach to fashion and is heavily influenced by 2D forms like black and white photographs. She’s been nominated for awards here and there.

Her previous collections contain a mix of knits and deconstructed pieces, and I’m not exaggerating when I say this girl digs black. As it’s the A/W 2011 we’re looking forward to, I wouldn’t be surprised if we see more of fashion’s favourite colour on Sara’s outing, but then what do I know?

Categories ,A/W 2011, ,Alberta Feretti, ,black, ,Central Saint Martins, ,David Longshaw, ,fashion, ,Gabriel Ayala, ,Italy, ,Jaymie O’Callaghan, ,Lana Hughes, ,London Fashion Week, ,new york, ,Ones To Watch, ,parsons, ,Royal College of Art, ,Vauxhall Fashion Scout, ,Willa Gebbie

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Amelia’s Magazine | Sandrine Pagnoux

LuckyPDF is a new artist-led project based in Camberwell and Peckham, this web search South East London. LuckyPDF aims to promote and support new artists and creative talent within the area by finding innovative and effective ways to produce and exhibit work.

Recently taking up residence in the UNITY centre on the busy Peckham High Street, LuckyPDF will play host to a series of exhibitions, events and happenings over coming months, working within the restrictions of this unique space and around the other groups that share it.

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The current Exhibition features Molly Smyth’s Sculptures which tackle the difficult subject of fear in relation to the recent attacks in Mumbai. I asked her what initially inspired her;

“I originally wanted to create an overtly violent exhibition which highlights the horror of the terror attacks in Mumbai towards the end of last year. That’s however not what materialized. It became more to do with the fear involved.”

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An integral part of the show is a large piece entitled ‘Continuo’ which both propels the art to another level but also acts as an invasive field for the viewers.

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“It’s based on the the Basso Continuo rhythm within Baroque music which lies underneath the melody and both propels and holds back the music.”

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The exhibition continues tonight and tomorrow night @ UNITY, 39 Peckham High Street.

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The Norwegian artist Lise Bjorne Linnert has created a project in response to the tragic, viagra and ongoing situation in the Mexican border town of Juarez, discount which sits on the border of the USA. It is difficult to comprehend, sales but the statistics are chilling – over 560 women have been murdered, hundreds more have disappeared, their whereabouts forever unknown, but it is suspected that they have been kidnapped for trafficking.

Desconocida:Unknown has to date, traveled through 22 countries. The project is very much a participatory affair. Those who come to the exhibition are encouraged to become involved, and embroider two labels; one baring the name of one of the murdered women, and one with the simple word – ‘unknown’. These name tags are added onto a wall which becomes the central medium of the project. Until March 22nd, it will be showing at The Gallery at University for the Creative Arts Epsom. Here, visitors can embroider whilst watching a documentary about the situation, called Threading Voices, also made by the artist.

descondida4resized.jpgFrontera 450+, at the Station Museum of Contemporary Art, Houston Texas. A show dedicated to the women of Juarez and their situation. This inspired me to start the project. i had moved back to Norway at the time and I wanted to create a project that somehow diminished the distance, the physical distance to the place and the psychological distance to take in information of such difficult issues. I wanted to create a connection, because violence towards women is a global issue, happening in every society, rich or poor, far or near.The situation in Juarez is extremely complex and very difficult to describe using just a few words. But I think it is very important to share that despite the horror that still are happening and the increasing violence towards both men and women due to a war on drugs in the city, the women and the community I have seen and collaborated with is not a victimized community, it is a community of an enormous strength and ability to fight back and with a believe in change. Believe in change through working with the youth, education, support of the families so they can speak for themselves. It is all organized with the smallest means and in an environment of violence and mistrust. The government’s attempts on improvements are described by the activists as cosmetic.”

What inspired you to choose to have participants embroider the name of the murdered women onto the labels?

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” The idea of the embroidered nametags came after a long time researching and thinking. I wanted to use a female activity as a way to protest against the violence, I did not want to celebrate the violence. I wanted to establish a connection that would enable us to see the women and hear the stories told, see them as individuals. I also wanted an activity that had connections back to Mexico but yet were global, which embroidery is. We all have a relationship with names, it is the first thing we learn to write and by embroidering the names we would remember that name. By being embroidered, the mass of names each take on an identity again, a dual identity, that of the named and that of the embroiderer.”

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Other than the labels, have you been using any other art forms alongside the embroidery, and how to you feel that this compliments?

“The project has inspired me to work using different art forms. After visiting Juarez in 2007, I decided to go back to tell the story of Marisela Ortiz Rivera and the organization Nuestras Hijas de Regreso a Casa. I wanted to share the power and strength the women are fighting with and made the short documentary Threading Voices. When exhibiting the project I also show the video “Missing young women” by the Mexican filmmaker Lourdes Portillo. This film shares the stories about the murders, following the families in their search for their daughters and for justice.
For me it has been very important to show that women are not victims but have strength to fight back. During the openings of exhibitions where Desconocida has been shown, I have done a voice performance, Presence, where I give a tone, and then I give silence. I take away the words, the relation to music and this leaves the viewer and I with the purely the voice, the note and the silence, and I think this brings presence forward. There are “no escapes”
For the opening at the Gallery at the University for Creative Arts, Epsom, I made a sound installation based on my performance idea.”

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What has the response been to this project, and where would you like to see this project going (apart from bringing justice to these women, of course).

“The project has grown much larger than I imagined when I started this, it has almost taken on a life of its own. I have decided that as long as people want to be part embroidering and the situation in Juarez remains the same, the project will continue to run its course. I hope more venues would like to show the project and by this engage more communities. It is important for me though that the labels eventually do not end their journey in a drawer in my studio. I am currently researching different ideas of how to bring the labels back out to the communities where they have been created, and doing so through an action/performance in Ciudad Juarez.”
What do you do when even the charity shops turn their noses up at your second hand freebies? Have them stripped for parts just like you would your bike! Tracey Cliffe, find with a background in costume design, information pills knows exactly how to spin fresh dresses out of frocks non-grata. Check out her popping new boutique in Afflecks Place in Manchester.
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Love Me Again Logo

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Love Me Again Flyer

Polly Scattergood

Rough Trade

Saturday 28th Feb, approved 2009

The ethereal Polly Scattergood performed a short set at Rough Trade East on Saturday evening to a small but attentive crowd. Whether they had wandered in from hearing her sound or were hardened followers was difficult to determine, pharmacy but all were enthralled by what Scattergood had to offer.

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Scattergood is an open and candid storyteller with the adorable quirkiness of Kate Bush and the timid vulnerabilty of Bat for Lashes. Part vocal, part soliloquy, Scattergood‘s songs are honest and real. She was a little nervous on Saturday, resplendent in an metallic puffball number with slightly tousled blonde locks. Her vocals wavered, but it’s a bold move presenting your music in a space as stark as a record shop. There’s no production, no flashy lighting, and there are customers wandering aimlessly trying to find their would-be purchases.

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In between haunting melodies, Scattergood gave little away apart from song titles. From one track to another, she kept a rapid pace, backed by a three-piece band who spend far too much time looking in a mirror (I’d imagine). The songs are original, though – and her dulcet spoken tones blend smoothly with her powerful voice (she dips like a young Moyet and peaks like a more mature Goldfrapp). She has a fresh indie sound with a scrumptious catchy pop twang, best detected on the balladic Unforgiving Arms. Scattergood is also onto a winner with the short show’s closing track, Nitrogen Pink, born with a whisper and maddening as it reaches its climax.

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April sees Polly embark on a comprehensive tour around the UK, with the album Stateside Releases expected to hit the shops this week. With a nod, a huge smile and a timid curtsy, Polly‘s off, safe in the knowledge that she’s served up a teatime treat.
Aussie by heart, for sale New Yorker by nature, pills Deanne Cheuk is at the vanguard of her field in fashion illustration. Her work has already graced the pages of Nylon, ampoule Dazed and Confused,Vogue and Tokion.She is showered with accolades, recently she featured as one of the top “50 creative minds in the world” by Face Magazine.

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Cheuk’s utilises a myriad of mediums that beautifully unite to create ethereal and dreamy pieces.Whisking you away from the realms of reality into the fairy tale-esque utopia of Deanne’s mind. Like a trip to the realms of Willie Wonker’s chocolate factory her visions are inhabited by mushrooms and a whole spectrum of colours, rather reminiscent of hundreds and thousands ,yum!!!

I have to concede I am so utterly besotted by Deanne Cheuk that even the thought of approaching her made me blush. But I am pleased to say I shook off my anxieties and hunted down this astonishingly talented lady to squeeze in a quick chat!.

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1.What other artists inspire you?

I’m always inspired by what my friends are doing, artists like Chris Rubino, Rhys Lee, Dmote, Suitman, Rostarr, Jose Parla, photographers like Jason Nocito, Juliana Sohn, Coliena Rentmeester, Davi Russo

2. In the past few years you have worked more in fashion illustration, was this a natural progression?

Yes it was a natural progression, I started out with drawing the Mushroom Girls series, and then ended up getting commissioned to do variations on that style for fashion magazines and fashion brands. I don’t really do alot in the Mushroom Girls style anymore as it started to get copied alot and a really tacky shoe company on the West Coast ripped it off as their branding. I’ve been doing alot of textile prints for different designers including my favorite designer Sue Stemp.

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3. You published a book a few years ago entitled the Mushroom Girls Virus Book, is there any chance of this going back into press?

Unfortunately there isn’t much chance of my book getting re-printed. The embroidered covers were all hand glued and that was incredibly time consuming for the printers to put together, it took a long time to produce. Though, regardless of that, I’d be more interested in making a new book than revisiting something that was already out there.

4. Alot of your work features mushrooms, do you have a fungal fetish at all?

I’ve always absolutely loved the under-sides of mushrooms, how delicate, intricate and soft and unique that part is. I’m also fascinated by the incredible varieties of mushrooms and amazing colors that are found in nature – so yes there is some fetish there for sure!

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5. Alot of your work is multi-media based, what mediums do you usually use when you work?

I nearly always start with pencil and watercolor on paper and finish up in photoshop on the computer, I’m a bit of a perfectionist and like to be able to retouch and control the final image in that way.

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6. Are their any plans to publish any more books?

Yes, I have a bunch of ideas for a typography book, and an art book and some kids books.

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7. Have you been to any interesting exhibitions recently?

I went to the Works On Paper show in New York this week at the Park Avenue Armory, my work is all on paper so it was really inspiring to see . My favorites were old Warhol’s and Lichtenstein’s’.

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You get a awe-inspiring sense from Cheuk of her passion for design, ,not content in conquering merely the fashion sphere she has set her intentions further a field in the world of children’s literature and graphic design. I for one can’t wait to see how these ideas materialise!
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Going from a magazine to an online blog; we at Amelia’s Magazine know all about the wonders of the internet. However until an email from Mousse Magazine landed in my email box I had no idea how much the process has moved on. Although the magazine is printed in runs of 30, viagra sale 00 and available from museums and galleries across the world it’s also available to download entire issues (and back issues) online. The best bit is that it’s completely free!

Founded in 2006 and distributed internationally since 2008 Mousse Magazine is a bimonthly and bilingual, written in English and Italian, review “that contains essays, interviews, conversations, exclusive artists projects and columns by correspondents from the international art capitals.” They aim to, “surf the trends, offer in depth analysis meet with the hottest artists, and capture the latest currents and developments in the international scene.”

Eager to see whether I could give up the thrill of flicking through the glossy pages of an art magazine I downloaded Mousse straight from the website (no visit to the shop necessary!) and had a look.

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Ok so it doesn’t smell the same as a new printed magazine, but I was pleased to see that there were still lots of lovely images of art for me to treat my eyes to. These pictures are accompanied by over 100 pages of articles about big contemporary artists such as Phillip Lai and meaty interviews with people such as Peter Coffin. The only issue is that reading the magazine on Adobe Acrobat is a bit of a challenge if you don’t have a massive computer screen. But think about the trees you’ll be saving!

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Over the last three months, treat I’ve done a lot of traveling. I toured with a band for three weeks around America and Canada. I turned that band on to Deer Tick by playing “Art Isn’t Real” for them as we drove through Ohio. After the tour, mind I went to visit friends in Brighton, England, Scotland, and Wales. I listened to “Standing at the Threshold” on the train to Brighton. I woke up blissful on my best friend’s living room floor to the tune of “Ashamed” and I cried, listening to “These Old Shoes” the entire plane ride home from England back to New York. For three months I was continually barraged with new things, new cities, new friends, new sights, sounds, and tastes, with one constant – Deer Tick was with me the entire time. I had their album “ War Elephant” piping through my headphones, regardless of where I was. All of these facts I “forgot” to share with the boys of Deer Tick, seeing as how I’m a shy person, and slightly embarrassed about my ‘superfan’ status. I did, however, manage to find out a bit more when I nervously found myself face to face (to face to face – because there are four of them!) with the band at a Chinese food restaurant around the corner from Manhattan’s Bowery Ballroom, where they were about to play a headlining show, the first night of a 6 week tour around America.

Deer Tick had very humble beginnings,” explains John McCauley, Deer Tick‘s mustached front man. “A few years ago I started writing songs like this and recording them with my friend, Paul, on drums, and that kind of fizzled. I kept trying to create the band that I had named Deer Tick. It was kind of me for a while and I really didn’t like it that way. I didn’t like to be known as a singer songwriter with a moniker, I thought that was kind of stupid, but I was really patient and made sure I waited to find the right group of guys to play with.”

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John’s patience paid off and resulted in the formation of the band in its modern day incarnation: Dennis Ryan on drums, Andy Tobiassen- to whom James Felice refers as “the cute one”- on guitar, soft-spoken and self described “post-adolescent, geeky looking kid” Chris Ryan on base and of course, John himself is responsible for guitar and lead vocals as well as penning all of the group’s lyrics.

While “War Elephant” is the work Deer Tick is best known for at the moment, their upcoming album, “Born on Flag Day” will be the first that these 4 have played on together. “It sounds way different than War Elephant, and, stylistically, I think it’s much better than War Elephant too. War Elephant, to me, feels more like a greatest hits rather than an actual album, and this one feels like an album to me, and I’m really glad that I got to record it with a band, rather than multi-track mostly everything myself, which was the case with War Elephant.”

Deer Tick has received positive reactions to both their album, and their live shows. At the near sold out Bowery show, the crowd is singing along, and everyone I talk to in the crowd is genuinely excited to be there, indicative of Deer Tick‘s growing fan base. While the media is desperately trying to pigeonhole Deer Tick‘s sound (terms like “freak-folk,” indie-folk,” and “lo-fi” plague any literature you might find about them, as well as attempts to lump them in with other emerging Brooklyn bands, as John, originally from Providence, Rhode Island, is now living in Brooklyn) John insists that “We can fit in anywhere, from a dive bar to the Bowery Ballroom, like tonight. We’re not trying to be anything, I’m just writing songs in a variety of styles and they get pinned down as folk. And then you can’t just call anything done by a young person ‘folk’ anymore, you have to call it something stupid like “freak-folk.” I just don’t get a lot of labels that people give us. I like to think that rock and roll encompasses everything we do, and that’s where my heart is.”

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“Born on Flag Day” is scheduled for release in June 2009.

The world of neckwear has never looked so exciting. So say goodbye to the days of that tedious and generic tie lurking in the bottom of your wardrobe. I think as a general consensus every male has one, information pills right? Yes, sildenafil the one that only raises its ugly head for job interviews, weddings, or funerals. Well, cast that aside and end his tragic existence. Instead say hello and embrace the innovative, hopelessly stylish and nonchalant new accessory line from design collaborative Timo. Fashion Designer Timo Weiland originates from the bustling sidewalks of the Big Apple. He is no newcomer to the fashion sphere, having already enjoyed cult acclaim nationwide for his distinctive wallet designs and environmental conscious design ethos.

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Their kitsch Manhattan style exudes chic, and the brand have become regulars in hip fashion magazines such as Super Super. After the roaring success of the wallet designs ,Timo decided to set his sites higher and break into the broader world of accessories. Utilising a myriad of different fabrics from satin to cashmere the new AW O9 features beautiful and opulent neckwear.

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Weiland draws influence from all facets of design and genres. Reinvigorating class silhouettes from the bowtie to the skinny tie, and then racing up the spectrum to highly architectural draped collar pieces evoking a distinctly Elizabethan air. Then to top it all off he throws some traditional southern American western in for good measure.

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The unique feature of Timo’s designs is there ultimate use as a cross functional accessory. So that bland dress that hasn’t been out of solitary confinement for months could suddenly be unleased on the unsuspecting world with a whole new look.

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Weiland blurs the lines between gender with many unisex styles, so keep a close eye on that boyfriend of yours if you want to keep your bowtie to yourself!.
Prepare yourselves for quirky design group KIND! Injecting a healthy dose of cool to knitwear. The latest installment to their eccentric collections makes no exceptions fusing conceptual art with fashion, medicine in a burst of colour and activity.

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The Design collaborative are no newcomers to the knitwear sphere and have been in production since 2005. Each collection showcases new and innovative styles, continually pushing the boundaries in conceptual yet functional knitwear design. KIND have been avid followers of ours here at Amelia’s magazine and vis versa, we even featured them in issue 7 ( which is still available to get your mits on by the way!) We just can’t get enough of them, so I thought it important to unleash their new S/S collection on you. So prepare your eyes for a visual feast!

The new collection banishes all recollection of winter embracing the joyous arrival of summer with a myriad of warm colours and shapes.

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The brand are heavily involved in photography, interbreeding art with fashion is of paramount importance to these cool cats. Just one look at their S/S 09 lookbook validates this statement. Pieces are set against vivid tapestries reminiscent of the fundamental cubist painter Henri Matisse.

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KIND’s
focus is on functional and wearable clothing. The collection offers all your staples from dresses,tanks, to jumpers, all in lightweight cashmeres. So perfect for those cross seasonal periods, when its too cold for a t-shirt yet too warm for a jumper.

Kind has enjoyed universal success, having stocked their collections in Labour of Love, Tatty Divine, Liberty, Collette in Paris, UK style in Moscow, Isetan in Tokyo. Gosh its making me breathless just listing them all…….

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So keep your eyes open for KIND, I have a sneaking suspicion we haven’t seen the last from this eccentric bunch!
With a repertoire that boasts Blonde Redhead, page Stereolab, buy Pixies and the Cocteau Twins, approved 4AD rarely disappoint. The latest signing from the cult indie label, Kent four piece It Hugs Back, are no exception.

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Photo by Steve Double

Initially, you can’t help but notice how very young they all seem, which makes it all the more satisfying when they launch into such a mature set, cultivating a sound that is much older than their twenty three years.

Beautifully blended rhythmic guitars and soft Thurston Moore-esque vocals, they are clearly a group who have spent a lot of time cooped up in their bedrooms listening to shoegaze records. Although in essence, It Hugs Back are a product of their influences, this is not such a bad thing when your influences are so definably Sonic Youth, My Bloody Valentine, Yo La Tengo and potentially Wilco.

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Photo Coutesy of http://www.ithugsback.co.uk

Indeed, it’s their appreciation for music and sound that makes them so enjoyable and strangely refreshing. Clearly identifiable ‘Daydream Nation’ moments like in ‘Now and Again’ are juxtaposed with much more subtle melodies in tracks like ‘q’, where looped riffs and jangling guitars meet more industrial feedback sounds. In fact, many of the songs are indistinguishable, as they play with structure, breaking down more definable song narratives, so that the music remains continually listenable.

Definitely ones to watch.

‘Inside your Guitar’ is out on 6th April
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The Guinness World Record for it is 11 inches. Countless circus curios and lunchladies everywhere have caused us to stare guiltily at theirs over the years.
But not until illustrator Emily Mackey’s embroidered pieces have we seen such glorious and bewildering ladies’ beards. Argued to symbolize anything from wisdom and a pioneering spirit to shiftiness and eccentricity the beard remains a statement accessory. We speak with the artist about pistols, adiposity beards and women’s work.

Where did the idea for the bearded ladies originate?
I grew up in several different places, cialis 40mg locally and abroad, and constantly had to leave friends and make new ones. With each new environment I met a diverse range of people and their initial perceptions of me varied wildly. The bearded ladies are stating that people are not always what they appear to be. An initial perception of someone can be misleading, but if you take the time to look closely, you can usually see the truth in who they are.

Truer now than ever with the current cult of celebrity. Approach with caution though readers, in case the moustached madames are carrying one of these…

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What got you stitching the pistol series?
I abhor guns. They’ve brought horror to the human race. I’ve put images of guns through the process of a ‘women’s’ craft and converted them into harmless decoration.

We much prefer yours, and love the idea of subverting weapons into delicate threadwork. Where do you look to for inspiration and ideas?

From the age of ten, I’ve taken photo’s everywhere I go, so I have my own archive of images that I like to work from. I generally work from subjects that evoke my emotions. One my new projects will consist of a range of very powerful pieces that derive from a subject that I feel passionately about.

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Sounds mysterious and evocative, keep us posted!
How did you begin working with stitch?

I come from generations of weavers, embroiderers and lace makers, so as I was growing up, was often given a needle and thread to keep me occupied. I trained as a weaver and started to incorporate embroidery with my weaving…I got involved with free-machine embroidery about four years ago.

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Do you look to somewhere specific for inspiration or ideas?

My great grandmother has been a great inspiration to me. She used embroidery as a means of survival. She taught it to girls in the orphanage that she had grown up in and later set up many more orphanages that taught embroidery, among other things, to enable women to sell their work and earn a living.

How do you feel the medium relates to the subject matter?

What I love about stitching is that it can be such a controlled medium – ordered and solid and it can also be used in a loose, sketchy, expressive way. It can hold more depth than paint or pen and is more malleable.

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Where can we see your work?
I have a website www.maxemilia.com where you will be able to see examples of my work, past and present. I will soon be selling limited runs and one off woven, embroidered and printed pieces through the site too. I have some exhibitions planned for later this year – details will be posted on my website. A selection of my work is going to be published in ‘Illustration Now Vol.3‘ which will be out in the summer.

Thanks Emily, we will definitely keep our eye out for the book and can’t wait to see your upcoming show!
Three members of the Amelia’s Magazine team went down to the amazing venue Village Underground on Great Eastern Street yesterday to check out ‘100 minutes of Havana’, purchase a one off art battle. When we showed up a lovely lady from Havana Club, here who sponsored the event, no rx whisked us past the queue and handed us some drinks vouchers. After getting our rum on at the bar we went off to see the real reason we were there. A 200 foot white wall!

The group behind this event, Secret Wars, arrange guerrilla live art battles across the world. At this event the rules were simple. Two groups, Monorex and Intercity, battle it out to cover the massive wall with drawings, using only marker pens and coloured acrylic paint. While Monorex were the more experienced group, having done live shows for Secret Wars before, I didn’t fancy their chances against Intercity, which comprised of Concrete Hermit , and Amelia’s Magazine favourites Ian Stevenson and Andrew Rae.

At Half past seven the crowd counted the artists down from ten and then they were off! Team Intercity rather ingeniously attached a pen to some string in the centre of the wall and created a massive circle, which they hurriedly painted with red acrylic. While team Monorex got out the marker pens and started with some free style drawings.

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The event aimed to bring to life “the passion of contemporary Cuba to a London audience”. In honour of Cuba then, we headed to another bar for some free rum tasting and then looked around the venue at the other art works. Havana Club got some great illustrators to decorate some of their rum bottles and the results ranged from the sublime to the downright bizarre.

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With ten minutes left of the clock team Intercity pulled out all the stops and started firing paint bombs at their work covering their lovely doodles in watery red paint. The winner was decided by a combination of two guest judges and a crowd vote – whoever got the loudest cheers won!

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Monorex emerged victorious and Sabrina and I, fuelled on Mojitos and sheer cheekiness, went in search of some illustrators to grill.

While Sabrina headed off to chat up Josh Sutterby on the Monorex side.

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I went over to talk to the guys from the Intercity team.

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Despite being the losers the artists were in high spirits and had even sneaked some beers into the venue (there’s really only so much rum you can drink!). I grabbed Robbie Wilkinson for a chat and he told me that he got involved in the night through being one of a hundred artists to design a Havana bottle for a recent exhibition. The question I really wanted an answer to though, was, “Why do you think your wall is better than their wall?” Robbie confided in me that he wasn’t a fan of the graffiti style of Monorex.

I went over to talk to Andrew Rae and he told me that although he thought that the other team’s mural was one image that worked together, Intercity’s was much more fun to watch and “more of a performance”.

Next on my list were Andy Forshaw and Austin From New. They showed me their drawings and explained the idea behind the paint bombs was just to create a lot of mess and that they wanted the performance to be “Like a children’s party with jelly and ice-cream!”

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I’ll admit I got a little star struck when I finally found Ian Stevenson. I’m a massive fan after seeing his solo exhibition at Concrete Hermit in 2007.

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He was the most diplomatic of the group refusing to trash talk about Monorex but he did tell me about his next exhibition with Pictoplasma where 50 artists are taking part in a festival across the city of Berlin in March. Ok so we can’t all afford tickets to go to Berlin, but you can go and see the result of the nights events at The Village Underground until Tuesday 10th March.
It’s astounding what you can unearth when you delve through flickr. I exposed a complete hidden gem this week amidst the urban jungle of the internet. My gem came in the form of Italian Photographer Polly Balitro, treat and to tell the truth I have been left utterly in awe since my discovery. Her photos have a overwhelming quixotic feel, as if you have unintentionally stumbled upon her cherished diary. Every picture exudes sentimentality, charting Balitro’s exploration of love, loss and identity.

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Alas much to my displeasure I couldn’t warrant a trip to Italy for a interview with Polly so I decided a virtual email would have to suffice.

Your work seems very multi media based, what mediums do you usually use when making your work?

I am working mainly with analogic processes, darkroom printing and polaroid transfers, because I believe that art photography is a sort of performance that requires the rituals that just analog can give. But I always scan my work to put on social networks like facebook, myspace and flickr, to get people to know my pieces easily.

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What other artists have inspired you in your work?

I usually get inspiration from young unknown artists around me. I spend lots of time surfing the web through pages like flickr, deviant art and myspace. Young artists are fresh have really innovative and experimental ideas. I love how the combination between images, music and perfomance work perfectly together.

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Your work is quite nostalgic, do any of the images have particular sentimental value to you?

My work is certainly extremely nostalgic, because it’s totally based on feelings coming from my inner soul. I am currently working on my final thesis, for the end of my 3 years at photography school. It will be very intense work centering around the feeling of being hunted by someone. My photography aims to talk about some sort of ghostly presence that never leaves me totally alone, people from my past, present and future that are constantly affecting my mood and my action, even though they’re not actually here with me. I think this maybe can explain why I am truly attached to all of my images.

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You use a very subtle colours in your work, is there any particular reason for this?

The subtle colours in my work come with my love for the northern countries. I am strongly affected by the scandinavian taste for low saturation in colours, and I am extremely attached to my black and whites that I always process in my darkroom. I feel like low saturation and black and white make a perfect union with the theme of my photography.

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You work has a certain ethereal quality to it, would you agree with that interpretation?

The certain ethereal quality comes along with the soul theme of my whole work, as I said before: I am trying to speak about something that goes beyond the everyday material experience, to give away a sense of unknown and ethereal matters.

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What advice would you give emerging photographers to do if they want to break into the industry?

I really wouldn’t know what advice to give people like me. I am still trying to make my way to the world with my art works, and I don’t think it will be easy to get well known. I guess, the best you can do is to try hard and keep on believing that sometime you will find your place. A good way to start out is to try to get as much “audience” as possible: social networks are extremely good for that.

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It’s apparent Balitro has an abundance of talent within her sphere far beyond her years, I for one am going to keep my beady eye on her flickr account!
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Everyone loves a Rush don’t they? Well I do at least, search being a recent convert to the antics and actions of Climate Rush. Still it’s hard to not want to be involved in this particular case. When dear old RBS, in their infinite wisdom, gifted Sir Fred ‘The Shred’ with £16 million pounds of what amounts to taxpayers money, they couldn’t have possibly imagined the public outrage. And rightly so!

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I am one of the many millions who pays taxes, and I can’t remember being asked if my money could go towards one man’s pension. Or to help bail out a bank who have given £16 billion towards the dirty coal industry. (Did you know that 50% of CO2 in the atmosphere has come from coal?) This sordid scenario is just the kind of thing that makes Climate Rush‘s blood boil. If there are a few things that make them mad, it is irresponsible governments and a complete disregard for the environment. So when I found out that Climate Rush were popping down to the RBS building in the City to quite understandably ask for their money back, I felt that it was my duty to put on a sash and join them!

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Anticipating our arrival, the London police force had turned out in droves – on horses, in vans, on foot, and posted around the entrance of the RBS building. Still, I like to think that they were more on our side than on the banks. After all, it’s their taxes too that are going towards one mans retirement scheme. And how could they fail to be charmed by us? Many came dressed up, some as suffragettes, some as cleaners, a few as bank robbers. Everyone was good natured and friendly. And while we were obviously passionate about our rush, there is no reason to stop for lunch, so we all sat cross legged on a blanket eating bagels and biscuits while we were regailed with songs and speech. Now this is my kind of action group! At one point I noticed all the RBS workers inside watching us, and being the friendly girl that I am, I gave them a cheery wave, but no one waved back. How rude! I can imagine that many were curious about the commotion outside, perhaps they would have even wanted to come out and join us, and wouldn’t that have made for a good picture?

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After the lovely Amelia, Tamsin and Marina said some words about the reasons why we were all here, we gave out an award (shaped in the form of a dead canary) to Sir Fred – and he turned up to accept and say a few words! What a thoughtful man. Unfortunately, it wasn’t really him; the real Sir Fred was far away, counting his pots of money I would imagine, but the stand in got plenty of cheers.

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There was some more dancing to tunes with the theme of money, (plus Supergrasses Caught By the Fuzz; our way of doffing our cap to the rozzers)and afterwards, we disbanded. I walked through Spitalfields proudly wearing my sash, and I did notice that I was given a wide berth by plenty of business men who looked at me with slight alarm. What exactly did they think I was going to do to them? I left inspired, and feeling very much part of the group, the action, and the sentiment.
Born in Texas and living in New York City, seek via London Diego Vela has collaborated on a variety of fashion and art related projects. He found his calling and freedom with sculpture, clinic the sculptures in their own subtlety dictate the end results; the materials (paper mache’, what is ed plaster, glue, paint and found objects) give certain characteristics that inform that process. His work is a living process, rather than bodies of works in a form of a series; each new sculpture adds to the lexicon of his visual language. Currently, and for the next six months Diego will be focusing on new paintings.

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What inspires you in your work?

Most of my inspiration I draw from nature, I like to take walks and look for the natural world even in places like the middle of NYC, where man tries so hard to shelter itself from nature, and yet you see its effects always…grass growing in between side walks, cracks in walls caused by rain, and wind…it’s all so beautiful and scary. I tend to be drawn to the darker side of the natural world, drawn to things that some may not see as beautiful, of course which is a matter of opinion…and my opinion and aesthetic tends to be romanced by the underbelly of nature and the natural world.

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How did you get into art?

Art drew me in, like a moth to a flame…that is the romantic side of it, I studied it in uni, after many attempts at rational majors, majors that would probably have made a good steady career, with employment and everything that comes with it, but art finally won my heart in the end.

Who do you aspire to be like and who inspires you at present?

I aspire to be like many glamorous ladies of the past, Anita Berber, Bette Davis, Marlene Dietrich, Katherine Hepburn, at least the on screen persona, oh, the list goes on and on… recently I have been inspired by my mother, and men who I have fallen desperately in love with, but of whom I am left pining…I suppose I have been mostly inspired by my own desire…I have been inspired by passing boys on subway cars, who for a moment mend my little heart from all of that passion unreturned… my, I am dramatic, how could I not have been an artist.

Where do you see yourself in 5 years from now?

Satisfied, and doing exactly what I want to do…preferably, in Berlin or London

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What advice would you give to someone trying to get into the art?
Work hard! Always keep an open mind, you can find inspiration in everything… and look for your opportunities… Learn to balance your artistic romantic nature with the realistic business aspect of the art world…But most of all work hard!

Do you have a muse?

At the moment I do not have a muse, there have been many mini muses that have come and gone, but my muse tends to be a person that my romantic heart is attached too, well on second thought, I suppose at the moment there is a reluctant muse…it’s complicated…But he does inspire me…it’s so complicated.

For more information have a look at the artists website or blogspot.

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If you’re a wannabe illustrator or even just a secret bedroom doodler Lazy Oaf wants to hear from you!

Gemma Shiel has been creating wonderful illustrations for her label Lazy Oaf since 2005. In them inanimate objects (bananas, ambulance milk cartons, cupcakes, boomboxes!) come to life with rosy cheeks and smily faces. Or animals get a fun screen print make-over with googly eyes and cheeky pink tongues. If you fancy trying to take Gemma on at her own game this is the competition for you!

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To celebrate the launch of their much anticipated Spring/Summer collection Lazy Oaf are hosting The Lazy Oaf Drawing Club on Thursday 23rd April from 6-8pm. On entry to the to the event, which is being held at their shop in Kingly Court, visitors will be given one of three postcards specially designed for occasion. After your given a ‘picture frame’ all you have to do is fill it with your scribbles and then hand it in. Everyones pieces of art will be displayed proudly in the shop window and the owners of the best five entries will win “extra special prizes”. If you want to make extra sure that you do a good job the postcards can be downloaded from the Lazy Oaf website soon and you can pick them up now from the Kingly Court store now.

Even if you don’t know a pen from a potato head down to the store anyway as Lazy Oaf will be offering 20% off everything all night – just because they’re nice like that!

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Monday 9th March

Franz Ferdinand

Pop favourites and Glasweigan Lovies Franz Ferdinand wanna take you out, sildenafil of your house, and shuffle on to the Hammersmith Apollo. With Support from Californian Soft Pack before their appearance at SXSW.

Hammersmith Apollo

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Tuesday 10th March

Videopia with Shock Defeat!

Ever wanted to star in miniature versions of Hollywood classics? ‘What like in that film?’ Yeah. Then make sure you get yourself to Notting Hill Arts Centre nice & early this tuesday. However if the thought of being on screen turns your stomach settle it down with the chocolate fountain & candyfloss machine, and watch your pals corpse and bumble the night away.

Followed by live music & DJs including Shock Defeat! and The Momeraths.

Notting Hill Arts Club

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Night Fever II: Cosmic Jebubu’s Soul Noodle House Vs. Panjeen’s Rap Village

Noodles a plenty from 12pm at Jebubu’s Soul Noodle House (supplied by DIY apparel company) with some African funk and ethiojazz by Panjeen rap village DJ’s and Live music later on from Bangerz n Mash and Chechnya blast.

Unity, Peckham High Street

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Wednesday 11th March

Jeremy Jay (K records) + Lord Auch

Jeremy Jay of K records, Calvin Johnsons celebrated indie label, plays his only UK show at the Macbeth! Plus witness a special acoustic show from Lord Auch.

The Macbeth, Hoxton Street

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Thecocknbullkid

19-year-old Anita Blay aka Thecocknbullkid graces the mall stage at the ICA this wednesday bringing along her own vibe of sleazy synth pop. With support from a whole bunch of people including Plugs (LIVE) Your Twenties (LIVE) Florence and the Machine (DJ SET) NYPC (DJ SET), FRANKMUSIK(DJ SET) and SPARKLEMOTION.

Mall Stage, ICA, London

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Photo by Dan WIlton

Thursday 12th March

Up the Racket & WOTGODFORGOT present… Crystal Antlers

Fuzzy, lo-fi garage noise with the skill and integrity that so many others lose in the fug. All the way from Long Beach Crystal Antlers create a live experience only too rare in this climate. Support from Sycamore and Plank!

Retro Bar, Manchester

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Illustration by Mr Hallows

A Team present… Squallyoakes Fanzine Launch Night

The A Team Brings You: Wasp Display LIVE. Plus TDJ Sets From: DJ FTW, DJ Julio, Lord Rockingham XV and of course The A Team.

Catch, London

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Photo by James Smith

Friday 13th March

Q-Tip (A Tribe Called Quest) with Live Band

Old school legend Q-Tip is back with his new album The Renaissance. Support from DJ Tu-ki.

The Button Factory, Dublin

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Freitags
Joining the dots between Kraut, Baltimore Club, Techno, House, Indie, Electro, Outsider Pop, Disco, Cosmic Nonsense and forgotten gems with Manchester favourite DJ Wesley (Up The Racket)

Common Bar, Manchester

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Saturday 14th March

OK Crayola w/ Party Horse

Anglo Dutch comboParty Horse are in Manchester with support in the form of Thom Stone and the debut solo show of the awesome Matthew Ashworth (A Middle Sex).

Fuel Cafe Bar, Manchester

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Sunday 15th March

DOVES

Manchester stalwarts The Doves are back with a new album and on the road after over 3 and a half years. See them this week in Warrington (12th), Middlesborough (13th) and Glasgow (15th).

The ABC, Glasgow

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Rebecca Warren

The exhibition gives a twist to the traditions of sculpture, here she throws away its old typical associations with the human figure and introduces an abstract and almost child’s way of shaping clay. She’s the first to confess that her art is “not pretty”, Rebecca is a London based artist who was nominated for the Turner price in 2006, this will be her first major solo exhibition.

Serpentine Gallery, 10th- 1st April free admission

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Hussein Chalayan: Debate

A chance to see the ‘British Designer of the Year’ and find out more about his international fashion business and how he is still influenced by London, he will be joined by other key designers who are also based in London.

Shoreditch Town Hall £15, Wednesday 11th March, 7.15pm,

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Tonico Lemos Auad
: Cast graphite and burnt bread
Born in Brazil, studied at Goldsmiths college in London, the exhibition focuses on dimension and perception

Stephen Friedman Gallery, 13 March – 18 April 2009

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Dr Gunther Von Hagen: Body world and the mirror of time

The Doctor is back, as if the first time around wasn’t gruesome enough! With all the controversy surrounding the doc who freezes bodies and displays them, its a must see but not for the faint hearted. Your eyes continuously try to convince your brain that it can’t all possibly be real but after the second person in the exhibition faints it all gets a little too much to take in. The reality is that it’s all just a little too pristine and over varnished with an horror movie feel to it, is it science. Is it art? I’m still undecided but every time he is in town I can’t help but get curious and double check if I really did see, what I thought I saw last time.

The O2 Bubble SE10, the exhibition is on until Aug 23, £12, concs £9

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William Hunt: Perfomance
The Camden Arts center, 6.30pm 11th of March

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The Masques of Shahrazad
: Evolution and revolution through three generations of Iranian women artists.

A collection of masks from 28 Iranian women artists whose works span over three generations in the history of Iran. The works trace the development of Iranian art and artists over the past four decades during which Iran has gone through some dynamic changes. This exhibition is a very rare chance to see works by these respected women artists; it’s also been an opportunity for them to voice their opinion on issues that have concerned them over the last few years.
Artists include Golnaz Fathi, Shideh Tami, Maryam Shirinlou and Farideh Lashai.

Candlestar Gallery Hammersmith, 9 – 14th March 2009,

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Women in photography: South of the river

Celebrating the works of varied women photographers in South London, the exhibition is linked to International Woman’s Day (March 8th) and shows a worldwide celebration of women’s achievements aiming to reflect creativity and progression via photography.

Lewisham Art House New Cross, 11 – 22th of March 2009

Private View: Wednesday 11th March 2009, 19.00-21.00
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Featured Illustrator/ Artist

A G Brock

Born in 1970 in Fort Worth Texas US, Brock began drawing at a very young age using it to escape a childhood of bullying at school. Later on he was expelled from college after producing what teachers referred to as a “suggestive painting”, basically a painting of two women looking into each others eyes.

At 25 he was diagnosed with severe dyslexia and later in his 30′s found out that as a child he had a slight case of autism that had since manifested itself into O.C.D.
This diagnoses at least explained the communication problems he’d gone through growing up. Throughout the years he focused on art and used this talent as a means to escape various difficulties in his life.

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What inspires you in your work and why? Dynamic images, colours, sensuality, and of course martini

How did you get into Art? I was born like this its more of an addiction. I have a disorder called agoraphobia, which is an anxiety disorder that can lead to panic attacks so I rarely leave my home

Who do you aspire to be like and who inspires you at present? I guess Michael Angelo, or Da Vinci I don’t really follow the modern art world

Where do you see yourself in 5 years from now? Probably right where I am, I don’t know how to sell art; most of my paintings are rolled up in the closet at home

What advice would you give to someone trying to get into Art? I think you’re either born this way or you’re not, its a difficult way of life sometimes

Do you have a muse? Oh yes, my enchanting wife she gave me three beautiful children and the finest life I could ever have imagine

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Forget the weekend, click Thursdays are the big night out in the London art scene. While Sabrina headed off to glamorous Vyner Street for First Thursdays I headed to the depths of East London to Peckham, dosage for the private view of Rufus Miller’s new show at The Sassoon Gallery. The gallery is much easier to get to than you would imagine. It’s right next to Peckham Rye station and just a short bus ride away from New Cross Gate station.

To get to the gallery you first walk through Bar Story, a lively little bar full of Camberwell students. This threatens the unwritten code of the private view free beer, but luckily Bar Story has a rather impressive cocktail list to make up for the lack.

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Photography by Fabiana Delcanton

The Sassoon Gallery is under the new curatorial partnership of Holly Simpson and Katherine Finnimore and they tell me that their aim is, “to support and promote emerging young artists from a wide range of mediums”. Despite having only been involved in the gallery from January of this year the pair have already built up a good collection of young artists. Up now is the week long exhibition of recent Goldsmiths graduate Rufus Miller.

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I see Rufus looking very smart in a shiny new suit as I near the gallery. He’s with a group of people sat outside the gallery keeping warm in front of a fire. Private views at The Sassoon Gallery are among the most relaxed and mellow I’ve ever been too, precisely because of this. Having space outside the gallery means that people can socialise and make a mess there, leaving space and quiet inside the gallery for really looking and understanding the artwork.

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The lovely space is actually in a tunnel under a railway line so the ceilings are curved and everything rumbles when a train goes overhead. Rufus‘ paintings are like the dark sketches that goth kid in your class draws in the back of his exercise book. An image the artist actively encourages in his press release stating “These are shit paintings. I don’t paint. I just draw, like everone does. Someone wanted me to do a show so I just did the drawings bigger. In paint. Skulls are just an easy thing to do.” Going on to say, “What do you get from an enlargement of something done offhand, half-arsedly? Nothing, nothing more, just a disappearance of what I meant in the first place: Killing time.” Sucessfully demystifying the act of painting in a show of paintings? Rufus Miller is my hero.
After a perplexing hunt down various side streets I eventually chanced upon this bizarre venue. I think its safe to say an old fire station is a rather unorthodox choice of location. Upon arrival it was apparent that was not going to be the kind of gig to accumulate in a raucous . Gaggles of children in karate outfits greeted me, unhealthy not the usual cliental for a Wavves gig. My powers of presumption led me to the conclusion that this was a community centre and not a gritty underground music venue. Not surprisingly there was no bar, viagra 60mg I happened to notice a few gig goers gingerly slipping in with clanking blue plastic bags. So I decided to follow suit and headed out to the nearest corner shop to stock up!

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The location had all the atmospheric qualities of a school disco; the wooden benches, drugs the wonky banners, the copious amounts of balloons. The first band up to the microphone were Mazes, exuding 90′s nostalgia these northern lads sound is a concoction of Pavement-esque melodies fused with the vocals of the likes of Beat Happening and the infamous Lemonheads. Songs such as “bowie knives” shows a return to the depths of the 90′s grunge phenomena, erratic, fuzzy vocals are teamed with ranging baselines, this is timeless pop at its finest!

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Then came the turn of the energetic London three piece Pens, to say they brought flair and vigor to the evenings proceedings would be an understatement. Bursting into their set with furious drums, droning melodies all set against aberrant vocals and hap hazard key boards. Tracks such as “High in the Cinema” allures you into a trance with its repetitive vocals and abrasive guitars exuding all the dynamism of Soft Cell. The audience suitably revved up, out came Wavves to provide a perfect accumulation to the evening injecting a healthy dose of lo-fi pop melodies from Californian based singer songwriter Nathan Williams. Songs such as “So Bored” were uncontrollably catchy exuding a west coast surf grunge feel, with undercurrents of The Breeders and Sonic Youth.

Here at Amelia’s Magazine we managed to wangle ourselves some time with lively three piece Pens during their exciting tour.


How much did your parent’s record collection influence you and your music?

Amelia- My mum listens to all the girly stuff like Winehouse and Adele now, but growing up she listened to a lot of Joni Mitchell, Paul Simon and Leornard Cohen. I can remember requesting songs and spinning in the kitchen to it while she was cooking, probably has had an effect on what i listen to now, but don’t know how.
Helen – The three things I really remember from being little are Leonard Cohen (80s era), Terence Trent D’Arby and Fine Young Cannibals! I do have a massive soft spot for 80s production but I can’t really see that coming out in our music.
Stef – Well my ma only listened to 60s Italian pop songs (still does). My dad loves the Beatles, Buddy Holly & Roy Orbison, but I also remember him listening to Enya & Abba. Hmmm. I don’t think we sound like Enya.

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Do you think it’s fair to say the nofi scene seems to have a real sense of camaraderie, despite the fact that all the bands are spread out over the globe?

A- Yes, definelty. I think it’s great, and it’s nice to meet people that you look up to in music and hear their thoughts on your stuff. Also it works for like helping each other out, like when they come over here or us going to other countries. Looking after each other and stuff.
H – Yeah totally, I really think “DIY” or whatever you like to call it has a sense of “we give a shit about what we’re doing, and we know it’s rad to help other people out”. It’s not some stadium-rock, get-signed get-paid get-first-on-the-bill thing, it’s about sharing the bill with other bands you respect.
S – Yes that’s fair, i suppose it’s like a community cos it’s not so much about getting famous & making bucks but more about having fun with your friends & meeting new people. Also, one good turn deserves another.


How do you ladies spend your free time when you’re not doing music?

A- I like reading, drawing and vhs nights, but my favourite thing of all time is eating out with friends. i do that a lot.
H – Eating out has got to be one of my faves too. Particularly milkshakes, cheesy chips and good meat. Otherwise I take dumb SLR photos, and try and write whatever comes to mind. More free time please.
S – As above, plus added headbanging with friends, minus the photo-taking.

You’ve released several split records all ready, how goes the writing for the album? Any surprises in store?

A- Probably, i’m not really sure. The album is written and ready to roll. I think some songs are like crazy different and some are what people would expect. we mainly just write songs on how we’re feeling at the time based on who we like or dislike and that’s reflected in the songs. Haha.
H – I want to see what people think, we feel that we have a few different ‘sounds’ but people might be expecting us just to stay on one tip. We’re still a new band so we’re not getting formulaic.
S – Currently loving our new songs. Second album here we come!

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Who are your current tips? What are you listening to?

A- Oujia – some american lofi grunge punk it’s awesome and cute. The dude sent us the lyrics and now i’m hooked and singing it all the time.
H – I’ve been listening to SALEM a lot, dark electronic stuff. I bought their EP last year but I think I melted it by the radiator, which is upsetting.
S – The ones in our top friends

I’m looking forward to seeing you on tour with Wavves soon. How have you found touring so far? Any good stories? Have you found yourselves eating garage food and kebabs?

A- I can’t wait to play with Wavves. I’m so happy he’s getting good press over here because he’s the best band around at the moment in my opinion. We’ve only been on a short tour with a band called Friendship, was fun to ‘get in the van’ for the first time. the first night ended with a hella lotta jagerbombs and an icing sugar fight. messy.
H – I finished Amelia’s Pot Noodle on our South Coast trip, I think this is a bad omen ’cause I haven’t had one of them in years and we were only away for like a day.
S – The short trip with Friendship was tons of fun, so I’m really excited to be going on an extended road trip with my best friends.

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Riotgrrrl and third wave feminism were very vocal in the early 90′s, there’s nothing quite so forward right now. Do you think things finally balanced out?

A- Maybe, I reckon girls just have different things to rant about now, and i think women in all girl bands can be as tough as boys.
H – Not really. I have a huge amount of ranting in me, but there’s a certain degree of wanting to be known as a band first before coming out with my opinions on all and sundry.
S – I dunno, i think a part of me is (figuratively) sticking two fingers up to whoever makes me angry.

Jade Goodie has this week hinted her death will be filmed and broadcast by Living TV, will it also be the footnote in that kind of celeb media or a new dawn in awful?

A- I’ve never really disliked Jade that much. i think i was probably the only person who thought she wasn’t a racist just a little ignorant. I feel really sorry for her at the moment. i mean, what’s she’s going through is tough for anyone, especially if your a mum. I read in the paper that she is doing it to raise money for her kids after she’s gone. i won’t be watching it, but i do kinda respect her of her choices.
H – If people want to see it, then there’s not much you can say. I don’t think Jade has created anything by herself, the demand is there so why not exploit it? People are massively screwed up, but that said I really don’t get what 90% of the population does for entertainment so I’m not out to try and understand it. This is the stuff of a million undergrad Media dissertations though…
S – It’d be weird if it was shown on TV. But her haters are possibly forgetting that she’s leaving 2 very young children behind, & those kids are gonna grow up without a mum, so perhaps people should just have a little bit of consideration for her as she’s trying to generate a future for them while she still can.

On Valentine’s day I drank too much energy drink and ended up spending my evening asleep in the bath. Did you have a better one then me?

A- My valentines day was sick. Helen and i woke up and went for a burrito, followed by a trip to oxfam where we found Edward Sissorhands. Then we went back home to watch it in bed. haha. we ended the night by going to a Male Bonding and Graffiti Island show at the lexington. was pretty fun.
H – Yeah as above except I was totally ill, had to go home early and almost got run over on the way to AND from The Lexington. Pretty HML stuff but I’d forgotten it was Valentine’s Day by then.
S – I ate, napped, spooned, & played Pictionary.

So if you want to see these cool cats in action, they are playing Smash and Grab in London this thursday, you will be in for a treat!.
The ethereal Pumajaw are back with retrospective album “Favourites” with the label, malady Fire. It follows last years “Curiosity Box” album, and is no less wierd and wonderful than the previous four records released by band members Pinkie Maclure and multi-instrumentalist/ producer John Wills themselves.

“Favourites” is an eclectic compilation of fourteen of the duo’s own favourite tracks and, if you had to describe Pumajaw in fourteen tracks this would be it. Pinkie’s bewitching voice sails over the haunting, earthy melodies of Will’s musical talents. Pumajaw kick off the album with a melting pot of eerie noises, conjuring up feelings of wonderment, and images of being in quite another place than a smoky grey city. “The Wierd Light” is an eerie howl of a Siren over what seems like animal calls and screeches, yet it’s not scary. In a way it is calming and peaceful and undoubtedly beautiful. Later down the album listing is “Downstream”, a sea-shanty love song, but true to the nature of Pumajaw, is distorted by squealing guitars and what can only be described as a didgeridoo drone.

The Scottish-duo present something akin to a Pagan travelling guide through the highlands of the country. It is rythmic, melodious and trancey and has echoes of nothing you have heard before. I tried to find something to liken them to, but in all honesty it is a near impossible task. They branch out to the outermost confines of the wierd and wonderful, think psychedelic folk music in the middle of the woods, and you’re there. In the last track on the album, “Outside it Blows”, Maclure asks “how many like us in the world,” and the answer is most probably none.

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It wasn’t surprising to find Passion Pit listed as one of the buzz-bands at last years CMJ festival in New York. Their bleepy twinkling electro is just the thing to get any nu-raver moving their neon hi-tops. The Chunk of Change EP was written by front-man Michael Angelakos as a Valentines Day gift for his (now ex-) girlfriend. It’s sweetly romantic in a child like “follow-me-as-we-run-through-the-city” kind of way.

We kick off the record with I’ve Got Your Number, this site a zappy little number which sounds like a young Broken Social Scene, patient not as complex but delightful in its simplicity. It’s got a kind of euphoric mystical quality to it, decease and Angelakos’ trembling falsetto really does get you dancing.

Further down the list we move to cutesy Cuddle Fuddle. It’s soft like a pink mohair jumper and the lyrics are the epitome of high school romance awkwardness, “now I feel silly, selfish and dizzy/ I’ve got this feeling, that you’ll forgive me…”

The final tune on the EP is Sleepyhead, which I must add has been remixed several times and all are fantastic. It starts of with Kanye West-esque sampling but then swiftly dives into a sort of euphoric Japanese sounding cyber feel. It’s music to smile to. The sparkling xylophone and constant drumbeat make it an instant dancing classic.

Overall the EP has everything, and although it incorporates existing elements of music, it manages to achieve a very unique sound. It’s not quite electro, it’s not quite pop, it’s not quite indie. It’s bloomin’ superb is what it is, if you are loving the Go! Team or MGMT right now you will love this.

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Here at Amelia’s Magazine we don’t just zone in on our homegrown talent, viagra 40mg we scout our overseas counterparts in search of innovative new creatives. As always our quest bore fruit in the shape of Parisian based freelance graphic designer Sandrine Pagnoux. Living right in the centre of Paris’s artistic epicentre between The Musee Picasso and the Centre Pompidou, price Pagnoux isn’t short of artistic inspiration. It’s easy to see how this culturally diverse area manifests in Sandrine’s work.

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Her work has a distinctly raw feel that synthesises popular culture. It draws influence from the many facets of post-modernism from art, order music and literature. Sandrine is heavily influenced by music, which she claims is the core stimulus for her work, distinct favourites being the punk rock femme fatale Patti Smith and the serene obscurity of Bjork to name but a few. In conjunction with music, the works of the late Oscar Wilde are a constant influence to the romantic moodiness of Pagnoux’s work.

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Pagnouxs is not only causing a stir back home but is making waves internationally. Boasting features in such a extensive list of publications it’s hard to cram them all in. There’s Wig Magazine, Marie Claire, Zoot, Blond, and XLR8R. Her most commercial being for Le Coq Sportif Not content on conquering merely the fashion sphere Pagnoux has set her sites further a field recently doing in advertising, publishing and record labels.

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Sandrine’s work is a myriad of multi media, fusing calligraphy, photography and illustration to create pieces that exude urban cool. The pieces have a distinct textural quality that insinuates an almost two dimensional feel to her work. Her work evokes a sense of reality that isn’t over polished, it’s intuitive often violent and authentic.

With such an innovative approach to illustration and ability to adapt her skills to so many facets of design, I think it’s safe to say we haven’t seen the last of Sandrine Pagnoux. I think this lady has got a whole lot more hidden up her sleeve.

Categories ,Fashion, ,Illustrator, ,Sandrine Pagnoux

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Amelia’s Magazine | Teenage Rebellion: The Role of Teenagers in the Fashion Industry

The teenage demographic of the world are normally considered as the rambunctious, cialis 40mg world-hating and mood-swinging apes of the twenty first century. With high school, cliques and stereotypes, it’s normally quite hard to see them as anything but. However, one industry – three billion pounds worth – regularly eyes up these emotional roller-coasters: the fashion industry. Since the turn of the century ten years ago, designers and editors alike are turning to the teenage demographic for the all too important opinion they need to hear.

Sceptics might say, “But why a teenager?” and the answer to that is simpler than the decision to wear a pair of shorts in 30 degree Celsius weather; television. From 90210 to Gossip Girl, from America’s Next Top Model to Project Runway, from The City to Running in Heels, teenagers are becoming more and more aware of the fashion industry than those actually working for design houses or magazines, all thanks to a hand full of actors and reality show contestants. Take the hit show Gossip Girl as an example; from the preppy Blair Waldorf to the laid back Serena van der Woodsen, teenage women know exactly how to dress the part due to the various different events the fictional characters go through – funerals, weddings, gala dinners, and even fashion shows.

Furthermore, it’s the likes of in-house designers hired by show producers to create the beautiful, one-of-a-kind designs worn, that create the real fashion revolutions. Slap a pencil skirt and a white ruffle blouse on Leighton Meester with a Gucci clutch and a pair of Manolo Blahniks and soon enough, every girl will be an Upper East Side princess. The sheer power that these television shows hold is often far greater than even the greatest fashion editors. With that in mind, the size of the teenage population of the Noughties and the newest reality television shows proves that greater occurrences happen in greater numbers. Without the arguably largest fashion related reality show, America’s Next Top Model, sparking an interest in modelling, the industry could easily have fallen into a model deficit.

So, if teenagers are gaining their power from the moving picture box in the corner, what does that mean for industry giants, such as design house Chanel, Elle Magazine or even Harrods? Well, let’s look at the design house spectrum. Because of the peaked interest in design itself, probably thanks toProject Runway, there are more creative minds in the world, the majority being teenagers. Though the idea of a house designer being under 18 might seem absurd, the ideas they have could bring a whole new world into the brand, along with a couple hundred thousand new customers. Regarding journalism and PR, without shows like Running in Heels, Stylista and, more recently, Kell on Earth, the desire to be as stylish and influential as the editor-in-chief would be non-existent. This is evident in movies too. Furthermore, though the journalism side may find itself with more experienced journalists to review collections, it is the power and opinion of new blood that keeps the industry moving like a well-oiled machine. And of course, let us not forget the buyers and merchandisers. Thanks to shows like The City, whose main cast member is friends with a buyer at Bergdorf Goodman, the teenage populace have access to more than just design and journalism, and can place the designer clothing on your back.

Admittedly, I am particularly biased towards my generation of people, because I am one of those teenagers I’ve been rattling on about throughout this entire article. However, this makes my views on this matter no less important to industry giants. With rising economic conditions, and the increase in fashion related media, teenagers are becoming more and more involved in the fashion industry. Not only that, the realm of fashion is slowly dripping into that of the pre-adolescent stage of life (I’m looking at you, Tavi). Fashion industrialists need to keep a close eye on their demographics. No longer is [insert powerhouse fashion magazine] only catering to 18 to 36 year olds. Further [insert powerhouse Designer] should focus even more-so on the younger generation, in order to boost sales and peak interest in the quality and beauty of the clothing. Because don’t forget, even they were teenagers once, and every teenager dreams. And who knows, maybe Plain Jane or Regular Ryan from down the street could be the next Coco Chanel or high profile fashion editor-in-chief. 


Photograph by Matt Bramford

Categories ,90210, ,America’s Next Top Model, ,chanel, ,fashion, ,Gossip Girl, ,Interns, ,Kell On Earth, ,Manolo Blahnik, ,Running In Heels, ,Stylista, ,Tavi, ,teenagers

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